Povidom - Video Marketing

We build Video Sales Pages for SaaS and Mobile Apps to help them convert more visitors and increase ROAS.

[Povidom - Video Marketing @povidom]

https://t.co/3fNueuMilv

[𝗠𝗶𝗰𝗵𝗮𝗲𝗹 𝗞𝗼𝘃𝗲 @michael_kove]

How do you promote your SaaS/App?

Just pick the MOST effective channel if you do many.

[Povidom - Video Marketing @povidom]

@OakTreePower It was a great experience working with your team and Ernesto on the video for your website

[Povidom - Video Marketing @povidom]

When it comes to SaaS product knowledge, efficient onboarding content is a great way to continually educate the user in an in-app setting to increase both user retention and awareness / expansion on long-term.

#saas #onboarding #contentforsaas

[Povidom - Video Marketing @povidom]

@Basem_IO This kinetic animation looks great

[Povidom - Video Marketing @povidom]

Here are few benefits of using testimonials for your project:

* Get more site visits;

* Turn more visitors into customers;

* Turn more demo page visitors into requests;

* Improved sales cycle.

#MarketingStrategy #saas

[Povidom - Video Marketing @povidom]

If you are interested in creating an affiliate program for your SaaS, here are few popular platforms that can help you setting it up:

* FirstPromoter;

* Rewardful;

* PartnerStack;

#saas #AffiliateMarketing #contentproduction

[Povidom - Video Marketing @povidom]

@theChrisDo 'The Brand Gap' is that example?

[Povidom - Video Marketing @povidom]

User-generated content can drive improved trust and loyalty for e-commerce and SaaS companies.

Our project for Australian brand got more than 4500 reviews.

18 in 1 Water Test Kit https://t.co/9QDapQdz4R

Special thanks for
https://t.co/fKm3PlVqsp

#ugc #saasmarketing

[Povidom - Video Marketing @povidom]

Owning a SaaS product you might ask yourself, what content should I create for marketing campaign?

Content that educates and engages customers that haven't made purchase with you before.

* White papers;
* Blog posts;
* How-to videos that answers common questions.

#saascontent

[Povidom - Video Marketing @povidom]

@samm_duc One of examples of these approaches Airlock 2fa mobile app and their marketing campaign that aligned with customer avatar. This requires A/B testing of the content and interactions (views and engagement).

[Povidom - Video Marketing @povidom]

Brian Balfour (CEO of Reforge and former VP of Growth at HubSpot) defined mindful a few things when trying to grow software business:

* Your business model;

* Your buyer persona;

* Marketing channels that make most sense based on previous two.
#saas #saasproduct #videocontent

[Povidom - Video Marketing @povidom]

Effective SaaS marketing requires that you have deep understanding of your target audience, desires they have, the problems they encounter in their everyday lifes and how your product is the best fit for their needs and wants.

#saas #saasmarketing #saascontent

[Povidom - Video Marketing @povidom]

The future of marketing is having loyal fans through communities, lists or telegram/whatsapp channels

"Owning" your audience.
Building positive reputation.
Creating community around your customers.

Brands w/ "raw" unpolished content will outperform corporate polished "slop"

[Povidom - Video Marketing @povidom]

Your SaaS social media branding strategy should be:

1. Create insightful & useful posts
2. Provide in-depth dive once a week
3. Break down cases studies
4. Demonstrate how your product solves problems.
5. Utilize text & video posts.

Don't over complicate it.

[Povidom - Video Marketing @povidom]

Everything is moving towards video.

YouTube (and social media) is the new TV.

Podcasts are the new radio.

If your business isn't part of those new distribution channels - it will become irrelevant in matter of time.

[Povidom - Video Marketing @povidom]

https://t.co/YUtf6B4xhP

[Povidom - Video Marketing @povidom]

Customer feedback on our previous project.

#videoforsaas #saasmarketing #saasdemovideo

[Tom @tomjacquesson]

I sold my SaaS for ~$8M

Today I'll pay for YOUR SaaS and send you a video review of my first impressions

(max $100/mo sub)

Share your link 🔗 below, I'll pick 5!

(or more if I'm excited about many products)

Bonus points if you don't have any customers yet

[Povidom - Video Marketing @povidom]

@SirLensALot @kadena_io This is a great news!