So tired of reading this crap.
Almost every article I read about SEO being "dead" because the "landscape has totally changed with AI search" then goes on to present a bunch of obvious, foundational SEO tactics as if they are new.
I was honored to speak this past week at the Women in Tech SEO Fest in Philadelphia.
I talked about authenticity, psychological safety, confidence, and discovering your super power.
Thank you for having me @techseowomen#empower#entrepreneur#womenintech#womeninseo#wtsfest
What can you do to encourage and facilitate authenticity at work? It's not just up to leaders.... everyone can be part of the solution.
~ Heather Hamilton #WTSFest
We're looking forward to our last session of the day from Heather Hamilton, who is showing us how to improve our self-confidence and be superheroes every day. #WTSFest@techseowomen
Thanks to our Empower Session speakers for sharing all your knowledge and bringing a wonderful close to a great day! @natasha_bd and the amazing Heather 😄 #WTSFest
Okay, so @powerchick87 is a new SEO, an engaging speaker, a veteran of higher ed, AND a powerlifting record holder?! I am instantly obsessed and simply must stan. #WTSFest
A quick route to improving executive presence: Adopt a memorable “emblem” or distinctive physical trait. It’s your brand. Looks like the knuckle tats were a good call. @powerchick87#WTSFest
When leaders are good at asking questions and admitting when they’re wrong, it makes everyone in the room feel safer to do the same *and* to be vulnerable at work. @powerchick87#WTSFest
Teaching women and non-binary folks how to lift improved their confidence at work in demonstrable ways, according to @powerchick87. Powerlifting is so fucking cool - it makes you feel strong in so many ways beyond the body. #WTSFest
A summary of most #SEO meetings:
Client: but how long until it works?
SEO: a long time.
Client: but we don’t have a long time.
SEO: then it’s not going to work.
(Repeat indefinitely)
(…While things continue to get worse)
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Why RICE doesn't work when injured.
Rice stands for REST, ICE, COMPRESSION, ELEVATION.
Created in the 70s, it was thought to be the answer to injury. But ... we now know this isn't true.