Profectio

Profectio, (latin for the source) the pub dedicated to Canada’s online advertising and marketing industry. Our sister publication @princanada

[Profectio @profectio]

🌟 The numbers are in! Here are Canada’s top-performing advertising & marketing agencies for Q2 2025! 🇨🇦📊
Explore the full list:
https://t.co/T5g4USqw95
#Advertising #Marketing #CanadaAdvertising #AgencyLife #AdAwards #Q22025 #BestInMarketing #Profectio

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Breaking: A New Chapter For Bell Media: Matt McGowan Appointed Senior Vice-President, Business Solutions
https://t.co/dN6r70NxBk
#advertising #mediamarketplace

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This week, Publicis Groupe Canada took a step forward in its ability to deliver more results for clients with the acquisition of Moov AI.

https://t.co/JHRodyMV3s

#ai #artificialintelligence

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Winter Sucks, But Skip Winter Delivery Fleet Has You Covered
https://t.co/ZJsri6iI8N
No one likes to shovel snow, but Skip has you covered! Canada's homegrown delivery network has introduced a delivery fleet of snowplows and created a new campaign to drive up some awareness.

[Profectio @profectio]

Yankee Candle is getting a jump on the action having recently set up its Mobile Village pop-up in Yonge-Dundas Square for an exclusive Find your Fragrance experience.
Read more about their latest campaign now - https://t.co/pfjVKT9nGn

#campaigncorner

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Breaking: Kristie Painting Appointed Executive Vice President and Managing Director
https://t.co/MXdVOWexex
#mediabuying #mediaplanning #advertising

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Netflix Rolls Out Programmatic Guaranteed In Canada
https://t.co/mNEiy1CTFn

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ParticipACTION Says ‘Let’s Make Room to Move’ In Latest Campaign
https://t.co/fPNlOlBXTL

Read more about the campaign on https://t.co/Q9wPAOtp9r
#campaigncorner #mediabuying #mediaplanning

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Make-A-Wish Canada Appoints Zulu Alpha Kilo As Creative Agency Of Record
https://t.co/WFFIBv4r1a

#agencyofrecord #aor #creative #strategy

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Advil Tackles Pain As The Official Pain Relief Partner Of NFL Canada
https://t.co/emeoyHasdS
This week, Advil announced it had become the official pain relief partner of the NFL Canada.

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Breaking: SkipTheDishes Appoints Courage As Agency Of Record
Following a competitive review, SkipTheDishes has selected Courage as its new creative agency of record (AOR).
https://t.co/fLDzJybZ6t
#SkipTheDishes #agencyofrecord #aor #creative #strategy

[Profectio @profectio]

Whitney Bell Appointed Chief Marketing Officer Of WNBA Toronto
https://t.co/rMsYbdQecz

Whitney Bell embarks on her next career move as the Chief Marketing Officer for the newly formed WNBA Toronto women's basketball franchise.
#onthemove

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Data Night Toronto: New Frontiers of Addressability
https://t.co/TVtdCwvzYJ
Join us for an immersive exploration into the evolving state of digital advertising in the wake of cookie independence.

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Product Updates: Environics Analytics Rolls Out Political Campaign Targeting Solution
https://t.co/s9uXIWdWc8
Want to know more, check out the story on https://t.co/Q9wPAOtp9r
#mediabuying #mediaplanning #mediamarketplace

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Product Updates: Pluto TV Adds Four FAST Channels
https://t.co/YwNnAZac0F
This week, Pluto TV expanded its content offering by adding four Fast channels that feature both local and international news.
#mediabuying #mediaplanning

[Profectio @profectio]

United Farmers Of Alberta Turns To True Media Canada As Agency Partner
https://t.co/v1ZrcsTqxE
As UFA continues to expand their retail offering they have enlisted the help of True Media Canada.

#agencyofrecord #mediabuying #mediaplanning

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Hydro-Québec Hires New Creative And Media Agency Of Record
https://t.co/3mMR81QHLW
After a thorough tender process, Hydro-Québec has selected a new agency partner to serve as their co-lead creative agency.
#AOR #AgencyofRecord

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Embark and CFL Unite: A New Era For Education in Sports
https://t.co/x7HlNCL6gl

#sponsorship

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Embark and CFL Unite: A New Era For Education in Sports
https://t.co/x7HlNCL6gl
Embark, Canada's premier education savings and planning company, proudly announces its partnership with the Canadian Football League (CFL).

#sponsorship

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Goodfood Gets Cooking With Celebrity Chefs Laurent Dagenais And Chuck Hughes For LTO Meal-Kits
https://t.co/ciDBvJQCoM
Goodfood's new TO meal-kits, and the company has partnered with celebrity chefs Laurent Dagenais & Chuck Hughes in a line-up of new partnership.