Pruthvi Gandhi

[Sakhi @RotliwalaSakhi]

approved version of the mascot and wordmark

[Pruthvi Gandhi @pruthvi2247]

@RotliwalaSakhi 😂😂

[Sakhi @RotliwalaSakhi]

AI tools are getting better at creating things.

But knowing what to create, why it matters, and who it's for still requires thought.

[Sakhi @RotliwalaSakhi]

Made by human is the new luxury

[Sakhi @RotliwalaSakhi]

Brand identity for a fashion brand, Tritaksh

[Pruthvi Gandhi @pruthvi2247]

@RotliwalaSakhi So true, right now people have access to internet more than ever, and our country is having one of the cheapest cost for internet compared to others. Now if starlink even enters the market, no one would be ready to pay that much amount of money, especially the rural people.

[Sakhi @RotliwalaSakhi]

will it look premium on everything?

[Pruthvi Gandhi @pruthvi2247]

Best notification ever!🤩

[Sakhi @RotliwalaSakhi]

The kind of notif I want to see more often

[Sakhi @RotliwalaSakhi]

We are taking up new Brand Identity Design Projects this month. If you are a founder building a brand or needs a revamp, let's talk 🚀

[Sakhi @RotliwalaSakhi]

Indian traditional fashion brand logo, designed from scratch with a thoughtful approach.

Let me know in the comments, what do you think of this? 👇

[Sakhi @RotliwalaSakhi]

More from Tritaksh Brand Identity Design

[Sakhi @RotliwalaSakhi]

client said "it's exactly the brand I imagined starting" and we have been smiling since🥹

[Sakhi @RotliwalaSakhi]

visited the exhibition in person to see the design out of the digital screen 🤓🚀

[Sakhi @RotliwalaSakhi]

two F&B launches that caught my eye recently:
An Iraqi family recipes Coffee brand, Yah Yah Yah launches in Denver, and a Korean-inspired botanicals in a canned drink, EVIRON in the UAE. Both of these brands have different stories but same challenge of launching their cultural story to a new market. That's where things get interesting, how would the locals fit with these products? Will people understand from the packaging itself? and many more questions. Design is where those answers become visible. So, for a good branding, it doesn't just tell your story, but also translates it.

[Sakhi @RotliwalaSakhi]

Experienced the brand we designed in real

[Sakhi @RotliwalaSakhi]

A little peak at the 2nd branding we are designing this month for an F&B brand.

Room for 3 more branding projects this month.

[Pruthvi Gandhi @pruthvi2247]

@RotliwalaSakhi So true, sometimes the brief given by the client is mind blowing literally..!

[Sakhi @RotliwalaSakhi]

Every Indian luxury label speaks the same language: maroon, gold, paisley and an English serif.

For Tritaksh, we drew a Devanagri logo that moves like a thread, folk sparrows in modern lines, and a pallete of terracotta and champange sand.

[Sakhi @RotliwalaSakhi]

from illustrator to testing prints for a collaborated exhibition campaign of two slow luxury traditional fashion brands.

most exciting project as the brands themselves are works of art

[Pruthvi Gandhi @pruthvi2247]

So true, perception is everything in today's world. And giving a quality product on top of premium ness is an absolute game changer!

[Inks & Interfaces @Inks_Interfaces]

Your competitor isn't better than you.
They just look more expensive. And in business, that's the whole game 🧵