No one had expected the scale of people showing up in Delhi for the citizens' march, not even many CJP folks. At some point it appears the protest grew into something bigger than where it came from.
For many, the protest site & march became a collective venting space where all the 'ghutan' & individual helplessness they'd been feeling for long could finally be spoken out loud.
The fact that so many of these ppl were young folks & urban professionals should worry BJP cuz many come from traditional BJP voting families. They've now felt common ground, and they've experienced state repression first hand but most importantly.. they have smelled anxiety from the govt.
Whatever comes off this movement next, they will remember this moment & all BJP's opponents would have also noted and taken hope.
Early days to say but against odds, this may be a wildcard pivot moment against a seemingly invulnerable machine.
WHEN WILL I END THE FAST….!
Not withstanding my health my fast continues till after the Sansad Chalo March, and will be broken only under the following circumstances…
What the rising wrong-side driving says about India’s future
‘I used to wonder at which precise per capita income a developing country begins to observe lane discipline. I don’t wonder anymore. I have realized there is no correlation.
In the past year alone, I have seen wrong- side driving increase by many orders of magnitude across India. This is part mystery, because cops continue to hide behind trees and lamp-posts to pounce on people who run a signal or ride without a helmet. Yet, people drive on the wrong side of the road in full public view. Not just cycles and food-delivery mopeds, or SUVs like Thars. All sorts of vehicles drive boldly on the wrong side. This makes me feel that two things have happened.’
Read the piece free on my Substack. Link is in the comments.
Modern Family’s “Fulgencio” (2013) deserves way more love. Turning Joe’s baptism into a shot-for-shot homage to The Godfather, with Phil orchestrating suburban revenge while renouncing Satan at the altar, is one of the smartest & funniest tributes.
Imagine talking so rudely and with such entitlement to someone who’s literally providing you a service in 40 degree centigrade😭
The entitlement is unreal - it blinds them to basic respect and decency.
If you don’t plastic just go to the thela and buy it yourself and carry it in paper bags.
And then the same people act all polished and “real” on camera… what a joke.
#WATCH | Pune | Nasrapur Minor Girl Rape and Murder Case | Special Public Prosecutor Advocate Ajay Misar says, "Today, the court delivered its final judgment regarding the quantum of punishment in the Nasrapur case...The victim was of a very tender age, specifically three years, two months, and seven days old at the time of the incident, whereas the accused was sixty-five years old...The court thoroughly discussed all mitigating and aggravating circumstances and awarded the death penalty to the accused under all the applicable sections. This case was decided in record time...This is a landmark judgment delivered in record time..."
At the edge of Scotland, there is a pub you cannot drive to.
No road takes you there.
To reach The Old Forge in Inverie, you either cross Loch Nevis by ferry from Mallaig or walk roughly 16 miles across the Knoydart Peninsula.
That is part of what makes it different.
Most travel now is built around ease. Direct flights or fast transfers. Perfect itineraries. Places that ask almost nothing from you before they give you the view, the meal, the photo, or the story.
Knoydart does not work that way.
You have to check the weather and you have to watch the ferry schedule. You have to understand that the landscape does not care about your plans.
And if you walk in, the trail makes you earn every mile.
Wet ground. Cold wind. Peat bog and silence. Mountains in every direction. The type of place where your phone becomes less useful and your attention starts working again.
Then, eventually, you see Inverie.
A small village by the water.
A white pub near the shoreline.
The warm room you crave after the cold.
That's the Old Forge.
It's known as one of Britain’s most remote pubs, but that is not the whole story.
Knoydart has a hard history, shaped by isolation, the Highland Clearances, and a community that eventually fought to take ownership of the land around them.
When The Old Forge was later put up for sale, residents and supporters stepped in again. They raised the money, brought it into community ownership, and kept the village gathering place in local hands.
That is what makes it worth writing about.
Not just the pint at the end of the journey, but the walk, the ferry, the weather, the history, and the people who decided this place was still worth protecting.
I wrote about the long road to The Old Forge and why some places mean more because they refuse to be convenient.
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Tonight’s Champions League final for me really solidifies an opinion I’ve had for a while.
Modern football has produced incredible systems, coaching, fitness and tactical organization.
But the elite players of previous generations were more capable of imposing their personality on a match regardless of the system around them.
The modern game produces better collective solutions and I have no doubts that teams are stronger than ever. However, the previous generations produced more individuals willing to create their own.
Players who took responsibility, changed the rhythm of matches and bent games to their will instead of waiting for the system to provide the answer.
Football evolved, the footballer didn’t.
To build this dam, engineers first drowned a waterfall twice the size of Niagara. You could hear it roaring from 20 miles away. Then they made one of the world's biggest rivers move out of the way, just to clear room for the construction site.
It's the Itaipu Dam, on the Paraná River where Brazil meets Paraguay. Work started in 1975, and the first job was the river itself. Crews spent three years carving a 1.2-mile channel through solid bedrock, 500 feet wide and 300 feet deep.
They hauled away 50 million tons of earth. In October 1978, they set off 58 tons of dynamite, forcing the Paraná into a brand new path. Only then could the dam itself start to rise.
The structure ate roughly five times the concrete used for the Hoover Dam, plus enough steel to rebuild the Eiffel Tower 380 times over. On one day in November 1978, the site poured concrete fast enough to put up a 10-story apartment building every hour for 24 hours straight. The main wall is 643 feet tall, the height of a 65-story tower. It runs almost 5 miles across the river.
The bill came to $19.6 billion in 1970s money, roughly $60 billion today. About 40,000 people lost their homes when the reservoir filled. And in October 1982, when the water rose in just 14 days, it drowned Guaíra Falls, a chain of 18 waterfalls on the Brazil-Paraguay border that carried double the water of Niagara. Months earlier, a footbridge over the falls had collapsed under crowds of last-look tourists. Twenty-six died.
In 2016, the dam produced as much electricity in a single year as New York City uses in two. That set a world record only broken in 2020 by China's Three Gorges Dam, which has 60% more generating power but sits on a river that runs low for half the year. Since 1984, Itaipu has put out more electricity than any single power plant in human history. It supplies around 90% of Paraguay's electricity and roughly 10% of Brazil's, from one wall of concrete. The final construction loan was paid off in February 2023, almost 50 years after the treaty was signed.
Last night I paid ₹1350 for a movie ticket at PVR Directors Cut (a 40-seat, experience-first theater where even the samosa costs more than a standard multiplex ticket)
The room was exactly who you'd expect:
urban professionals,
dual-income households,
people who consciously choose comfort over convenience.
Then the ads started.
A government rozgar/subsidy campaign.
A gold loan brand.
A mass apparel retailer.
I don't say this to mock those brands - they're solving real problems for real people. But they were speaking to an audience that wasn't in the room.
𝐓𝐡𝐞 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐦𝐢𝐬𝐭𝐚𝐤𝐞 𝐢𝐧 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐢𝐬 𝐜𝐨𝐧𝐟𝐮𝐬𝐢𝐧𝐠 𝐢𝐧𝐯𝐞𝐧𝐭𝐨𝐫𝐲 𝐰𝐢𝐭𝐡 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞.
A premium cinema screen isn't just a location. It's a filter. The moment someone buys that ticket, they've already told you something about themselves:
→ I value experiences over transactions
→ I'm willing to pay for quality
→ Comfort and status matter to me
That single behavioral signal is worth more than most demographic overlays.
The same screen could be doing real work for premium credit cards, luxury travel brands, wellness companies, private healthcare, or high-end real estate. Not because those brands are "premium," but because the environment already pre-filters consumers for them.
𝐓𝐡𝐞 𝐞𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭 𝐢𝐬𝐧'𝐭 𝐚 𝐛𝐚𝐜𝐤𝐝𝐫𝐨𝐩. 𝐈𝐭'𝐬 𝐭𝐡𝐞 𝐟𝐢𝐫𝐬𝐭 𝐥𝐢𝐧𝐞 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐛𝐫𝐢𝐞𝐟.
If your media plan doesn't ask "what does this space say about the person sitting in it?" - you're buying eyeballs, not attention.