Joost van Eck - Entrepreneur | Author | Speaker

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[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

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[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

There are a lot of great technicians in advertising. And unfortunately, they talk the best game. They know all the rules … but there’s one little rub. They forget that advertising is persuasion, and persuasion is not a science, but an art. Advertising is the art of persuasion.

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

If it doesn’t sell, it isn’t creative.
– David Ogilvy
😀😉😁

#wednesdayvibes #wednesdaymotivation #success #mindset #Ad
@diversity54 @DaytonaBeachS @themerrymonk @DTNEtiquette @KizzyKPC @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Creativity and innovation are about finding unexpected solutions to obvious problems, or finding obvious solutions to unexpected problems.
– Rei Inamoto
😎🙌#tuesdayvibes #tuesdaymotivation #success
@Jomolos @DaytonaBeachS @SteveTurner50 @BethFratesMD @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Nothing comes from nothing. You must continuously feed the inner beast that sparks and inspires.
– George Lois
😎😉
#mondayvibes #mondaymotivation #success #mindset #Ad
@mhingson @DaytonaBeachS @SteveTurner50 @BethFratesMD @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Creativity is like washing a pig. It’s messy. It has no rules. No clear beginning, middle or end. It’s kind of a pain in the ass, and when you’re done, you’re not sure if the pig is really clean or even why you were washing a pig in the first place.
– Luke Sullivan
😁👊
#Mindset

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Advertising is the ability to sense, interpret . . . to put the very heart throbs of a business into type, paper and ink.
– Leo Burnett
😁👊🙌
#saturdayvibes #saturdaymotivation #success #mindset #Ad
@Jomolos @DaytonaBeachS @SteveTurner50 @DTNEtiquette @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Creativity may well be the last legal unfair competitive advantage we can take to run over the competition.
– Dave Trott
😎😀

#fridayvibes #fridaymotivation #success #mindset #Ad
@bookpush @themerrymonk @kparksinc @DTNEtiquette @RealSteveCox @KizzyKPC

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Curiosity about life, in all its aspects, I think, is still the secret of great creative people.
– Leo Burnett
😉🙌

#thursdayvibes #thursdaymotivation #success #mindset #Ad
@mhingson @DaytonaBeachS @SteveTurner50 @BethFratesMD @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

A good ad should be like a good sermon: It must not only comfort the afflicted, it also must afflict the comfortable.
– Bernice Fitz-Gibbon
😀
#wednesdayvibes #wednesdaymotivation #success #mindset
@diversity54 @DaytonaBeachS @themerrymonk @DTNEtiquette @KizzyKPC @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

In our factory, we make lipstick. In our advertising, we sell hope.
– Peter Nivio Zarlenga
😎🙌
#tuesdayvibes #tuesdaymotivation #success #mindset #Ad
@Jomolos @DaytonaBeachS @SteveTurner50 @BethFratesMD @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

The best ideas come as jokes. Make your thinking as funny as possible.
– David Ogilvy
😎😉

#mondayvibes #mondaymotivation #success #mindset #Ad
@mhingson @DaytonaBeachS @SteveTurner50 @BethFratesMD @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Creativity is intelligence having fun.
– Albert Einstein
😁👊

#sundayvibes #sundaymotivation #success #mindset #Ad
@Kyle2Success @DaytonaBeachS @BethFratesMD @DTNEtiquette @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Be creative while inventing ideas, but be disciplined while implementing them.
– Amit Kalantri
😁👊🙌

#saturdayvibes #saturdaymotivation #success #mindset #Ad
@Jomolos @DaytonaBeachS @SteveTurner50 @DTNEtiquette @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

To think creatively, we must be able to look afresh at what we normally take for granted.
– George Kneller
😎😀

#fridayvibes #fridaymotivation #success #mindset #Ad
@bookpush @themerrymonk @kparksinc @DTNEtiquette @RealSteveCox @KizzyKPC

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Creative without strategy is called ‘art.’ Creative with strategy is called ‘advertising.
– Jef I. Richards
😉🙌

#thursdayvibes #thursdaymotivation #success #mindset #Ad
@mhingson @DaytonaBeachS @SteveTurner50 @BethFratesMD @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Brands should think of themselves not as storytellers but story builders. We plant seeds of content and let our community build on it.
– Amy Pascal
😀😉😁
#wednesdayvibes #wednesdaymotivation #success #mindset
@diversity54 @DaytonaBeachS @themerrymonk @DTNEtiquette @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

I don’t know the rules of grammar. If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language.
 – David Ogilvy😎🙌
#tuesdayvibes #tuesdaymotivation #success #mindset #Ad
@Jomolos @DaytonaBeachS @SteveTurner50 @BethFratesMD

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Great content is the best sales tool in the world
– Marcus Sheridan
😎😉
#mondayvibes #mondaymotivation #success #mindset #Ad
@mhingson @DaytonaBeachS @SteveTurner50 @BethFratesMD @RealSteveCox @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Never write an advertisement which you wouldn’t want your own family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine. Do as you would be done by. If you tell lies about a product, you will be found out…
– David Ogilvy
😁👊
@BethFratesMD @Kellyrei007

[Joost van Eck - Entrepreneur | Author | Speaker @PuurImpact]

Never write an advertisement which you wouldn’t want your own family to read. You wouldn’t tell lies to your own wife. Don’t tell them to mine. Do as you would be done by. If you tell lies about a product, you will be found out…
– David Ogilvy
😁👊
@BethFratesMD @Kellyrei007