Academic theory makes it's way into mainstream adoption w' a ➡️ consumer facing ⬅️ marcomms strategy.
We asked >50 athletes & 100 parents what LTAD meant to a 0% response = Opportunity.
Yet, we continue to push same message, the same way from the ivory towers = Opportunity
The schedule, standings & scoreboard tell us absolutely nothing about an athlete's physical, technical / tactical, social / emotional, mental / psychological development.
We must go deeper than that.
If you're a coach and haven't figured out that participants have changed - hence you'll need to adapt, we're re-suggesting this read and encouraging you to think about the 5C's as we build it back better.
We're not going to get 3-4-5 chances.
https://t.co/FL8sxVZyY0
Presenting the QSH operating system to our 4th 🇨🇦 NSO in Jan +
announcing our 1st 🇺🇸 follower.
Grateful to work w' leadership who don't need something to be 'their idea' in order to embrace, introduce & support quality sport experiences.
Sport needs more of this.
We've had a front row seat to the effects of selfishness on what was designed (big bang or divine intervention) to be an interdependent ecosystem.
We must ask ourselves how 'my rights' are working for the collective greater good & re-calibrate how we move fwd: selflessly.
Interesting to learn of the exponential increase in the quantity of coach scholarship over the past decade vs the general decrease in quality of overall coaching through various levels of competition
An opportunity to dumb it down and shift from why & what to when, where & how.
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https://t.co/7TCNestSEi
NPO's messaging "we need to stop the professionalism of youth sport" using celebrities + pro's to draw consumers into travel, accommodation & reg fees to attend their annual SOS summits
Tangibly helping youth sport or moving from right intentions to part of the problem? 🤷♂️
How we market sport & treat it's participants has become a finite game which has almost decimated the infinite game of movement, activity & participation for many.
Speaks to need & opportunity for better quality sport leadership
We are living in a time where our personal decisions will affect our quality of life. Quick reminder of physical & mental health markers.
Self - Family - Community - Province / State & Country
PS: Our downstream sick-care systems need an overhaul.
Sharing the knowledge, tools and resources required to help hold coaches accountable to teaching kids properly. It's all in the course.
https://t.co/o8ZD1RHHLd
The Covid pandemic forced youth sport families to do more than just repeat last year. But that's only a good thing if we see & apply the learning vs rushing back to the abnormal habits & obsessive behavior that has come to define the youth sport experience.
Woke up to an invitation to connect with the author, so I ordered the book. Can't wait to dig in and learn more.
Thank you to whomever directed Stephen our way.
https://t.co/00BR9GlYPf
Asked: "With so many trying to make sport better, what's the barrier?"
1. Peeps in power not $urrendering the cash cow / taking responsibility
2. Impossible to reason w' the emotion of those being $old the dream
3. 0 appetite for over$ight from 0 regulatory body on 20B/yr biz
2 years ago we presented at the USOPC's 1st Annual ADM Summit.
An NGB-ED asked 'who in 🇨🇦 or the 🇺🇸 has the skill set to bring all of the quality sport puzzle pieces & people together. At the time, I replied that I didn't know. That was not true. I do know.
We do.
If creating PDF resources & posting them on our website was all that was required in order for change to happen we would not be sitting in the middle of a broken sport system (pre / post Covid).
#HigherLevelAccountability