Linder

Act with clarity and faith
Ecommerce

[Adam Taylor @adamtaylorl]

A masterclass on how to scale to $1M/mo Meta ad spend without destroying your CPA in ANY industry within 90 days:

[Val @val_shah]

Saw this ad headline running on a major publisher inside @taboola

This Taboola headline is doing 4 things at once and most copywriters only see 2 of them:

"Why Some People Can Set Six Alarms And Not Hear A Single One"

1️⃣ It's a curiosity gap — you can't NOT want to know the answer

2️⃣ It's identity-safe — "some people" = not YOU, so no shame trigger, no scroll-past

3️⃣ It's hyper-relatable to the 55+ desktop reader at 9am who just did exactly this

4️⃣ It implies a medical/biological reason — which primes the reader for a supplement or sleep product CTA without ever saying "buy anything"

The word "Why" is doing the heaviest lifting. It's not "How To Sleep Better." It's not "Fix Your Sleep." It creates a knowledge gap the brain physically needs to close.

That's why it gets the click.

The best native headlines don't sell.

They make not clicking feel uncomfortable.

[Linder @rabonji_]

@clayyroy Nice weekend bro

[Henry @HenryCrochemore]

$610k unlocked by changing one creative angle

most pet ads educate: features, benefits, explanations

this one hit the nerve first

risk → duty
delay → damage
ignoring it → guilt

no hype
no pushy CTA

ads that target the weak point force movement, not thinking

i mapped the framework i use to build these creatives

rt + comment “weak” and i’ll send it
(follow for dm)

[The Funnel Professor @DTC_Quizbuilder]

https://t.co/mf11e2UMTq

[Linder @rabonji_]

@JemBourouhDE 👣

[Luke Belmar 👽 @lukebelmar]

if you believe all things are possible

[Linder @rabonji_]

@scalesurfer_ 🧑‍💻

[Linder @rabonji_]

@Camicees SOP

[Linder @rabonji_]

@noand19 we

[Linder @rabonji_]

We are back! Deleted all tweets