Ram Madasu

IIRA Skincare

[Ram Madasu @ramzwithu]

@mark_davis22 That’s weird, Same offer same landing page giving us 4x ROAS and 3% CTR on meta.

[Ram Madasu @ramzwithu]

Started testing AppLovin for the first time.

Budget: $100/day
Spend before pausing: ~$768
Impressions: 14.2K
Clicks: 496
CTR: 3.5%
CPC: $1.55
D0 ROAS: 0.35x

The interesting part: CTR looks solid, but the traffic just isn’t converting into purchases.

We’re already profitable on Meta at ~4x ROAS, but I wanted to test AppLovin because our ICP feels like a strong fit for gaming-heavy inventory.

For anyone scaling ecommerce on AppLovin:

Is $100/day simply too small of a starting budget for Axon to learn?

Would you give it a much larger testing budget/runway, or take this as a signal to double down on Meta instead?

Curious how you approach testing a new acquisition channel when your primary channel is already profitable.

[Ram Madasu @ramzwithu]

@RomanEcom We manufacture in India as well. Fortunately, so far we haven’t had any additional tariffs applied to our products, and our M2C model has helped us stay relatively unaffected. Fingers crossed the situation remains stable for everyone

[Ram Madasu @ramzwithu]

@SanjayAtPlay @colindougherty @replohq Would love to connect with you brother!

[Ram Madasu @ramzwithu]

@SanjayAtPlay Would love to see the playbook brother!

[Ram Madasu @ramzwithu]

@Shopify is down. 🤯

[Ram Madasu @ramzwithu]

@IMJustinBrooke Zero

[Ram Madasu @ramzwithu]

@Bogzabs96 Skincare

[Ram Madasu @ramzwithu]

@EcomNizar Started creating advertorials . Can you recommend brands that are crushing it ?

[Ram Madasu @ramzwithu]

@ilaibahanif Can you recommend any brands that are doing exceptionally well?

[Ram Madasu @ramzwithu]

@nicktheriot_ Can you please share the creative learning documentation template pls ?

[Ram Madasu @ramzwithu]

@charaf_ecomwize 3

[Ram Madasu @ramzwithu]

@Jaredorkin Great work! When will be the next conference?

[Ram Madasu @ramzwithu]

@rexan_wong Not as you hyped… ChatGPT image model is much better

[Ram Madasu @ramzwithu]

@liosecom review

[Ram Madasu @ramzwithu]

@Aducate Thank you for validating my process. I’m exactly following this now .

[Ram Madasu @ramzwithu]

@brock_mammoser Congrats brother 👏

[Ram Madasu @ramzwithu]

@TJ_Bongiorno @ I would love to be part of the cohort. Let’s go

[Ram Madasu @ramzwithu]

@alexgoughcooper Parker

[Alex Cooper @alexgoughcooper]

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