This is how college athletics works at almost every major university.
Football and men’s basketball are the revenue engines.
They bring in the TV money, ticket sales, sponsorships, donor attention, and national exposure that help fund almost every other sport in the athletic department.
At Penn State, football brought in nearly $147 million in revenue and finished with a $57.5 million surplus.
The issue now is revenue sharing and NIL are going to make the revenue sports even more expensive to operate.
Schools can now directly pay athletes, with the initial cap around $20.5 million per year.
So the sports that used to subsidize the entire department are now going to have a much bigger cost attached to them.
New York is still adding more finance jobs than any other city—but others are slowly rising as mini financial centers in their own right. Salt Lake City's rise is often under-appreciated (I didn't realize how fast it's growing until I made this map)...
𝗡𝗘𝗪: Adidas is currently the frontrunner to sign Utah, after their Under Armour contract is up 💰
Per Field Rush sources, the Utes are in talks with both Adidas and Nike. Adidas is currently the frontrunner as they’ve presented Utah with the best offer.
🦔UC Berkeley's computer science department just posted its worst failure rates in years. 35.3% of CS 10 students got F's in spring 2026, up from under 10% in prior semesters. Professor Dan Garcia says the primary driver is a "vast increase in academic dishonesty" through LLMs. Students use AI to complete assignments, never learn the material, then fail exams. His office hours, once full, are now empty.
My Take
Companies are firing experienced engineers while the pipeline that produces new ones is being gutted by the same technology. Students use AI to bypass the hard part of learning, show up to exams without the understanding, and fail. One professor discovered a student's linear algebra class had an "open AI" policy for homework and exams. That student then couldn't do basic linear algebra in the next course.
Both ends of the workforce are eroding at the same time. Senior engineers are getting cut to fund AI spending. Junior engineers are graduating without the skills because AI did their coursework. And the companies spending trillions on these tools haven't connected those two facts yet.
Hedgie🤗
Microsoft pulled the plug on Claude for its internal team. Starbucks’ AI can’t count cups correctly. Uber burned 3.4 billion dollars on AI in just 4 months and saw zero return. Amazon axed its AI leaderboard as costs soared with no clear payoff. AI is the future, allegedly.
So apparently that Wemby and the nuns concept campaign for @Nike comes from Asher (📸 Insta: @asherhyde), a 20-year-old design student from the a University of Southern California.
The budding artist shares snippets of his life and samples of his work with over 90K followers and he's got some killer NBA and Wemby ad concepts.
David put $15 pints of ice cream (had to buy six pints for $90) on its website today. It sold out in 28 minutes.
Compared to other protein ice creams:
David — 260 calories, 30g of protein
Protein Pints — 360 calories, 30g of protein
Smearcase — 490 calories, 42g of protein
When people say 'AI isn't a bubble because the technology isn't going away', it just shows they don't know what a bubble is.
The internet didn't go away. Railways didn't go away. Tulips didn't go away.
An asset can be overvalued, even if its useful.
NEW: Amazon has reportedly scrapped its internal AI leaderboard as costs soared, with a senior executive telling staff: “don’t use AI just for the sake of using AI.”
This is what we've been seeing with every company we work with.
Try justifying spending 100k on token spend when only 18k even makes it to a stable prod feature.
In the rush to maximize AI token spend, companies are wasting over 44% on bug fixes
Consumer Reports' recent review of the "Most and Least Expensive Supermarkets" confirms what we already knew:
There's Costco*, and then there's everywhere else.
https://t.co/6XQWLBoAuR
*Fine, there's BJ's too, but it's less common/awesome.
SHOCKING: A growing number of middle school athletes — mostly boys — are intentionally repeating 8th grade to delay their start in high school, giving themselves another full year to get bigger, stronger, and faster, which in turn dramatically boosts their chances at elite high school spots, college scholarships, and massive NIL deals potentially worth millions.
William La Jeunesse: “Of 8M high school students in sports only 7% will play in college.”
“On the other hand, the [likely] number one pick in this year’s NBA draft, [AJ Dybantsa], did 8th grade twice.”
CRAZY IDEA: How about we let more kids be kids!
There’s a company called Fit Truk that sell solar-powered mobile gym trucks for the low price of $190k - $360k.
They feature:
- Squat Racks
- Functional Trainers
- Dumbbells
- Rowers
- TV’s and Water Stations
All on a medium-duty chassis box truck.