It's 12 AM here! Celebrating the first anniversary of Jimin's record breaking debut album FACE!๐ฅณ
Thank you Jimin for your beautiful gift ๐ Our forever artist. ๐
#1YearWithLikeCrazy#1YearWithFACE
PROUD OF FACE BY JIMIN
just want to remind people bts broke into the western industry when there was no space for them. kpop idols joined the industry after space was made for them due to btsโ impact. the grammys wouldโve never made that category if it wasnโt for bts.
Thereโs a lot to unpack here, and Iโm going to say it directly. I dont care if I get cancelled but this needs to be said.
For years, BTS were told they werenโt big enough, mainstream enough, or "Grammy material." Then they became one of the biggest acts in the world. They broke records, sold out stadiums across continents, topped charts repeatedly, and built a global cultural impact that few artists in history can match.
And when they became too successful to ignore?
The Grammys nominated "Dynamite" and "Butter"โboth English-language songs.
Let that sink in.
The songs that got BTS into the major Grammy conversation were the songs that fit most comfortably into the Western industry framework. Yet BTS's discography is filled with critically acclaimed Korean-language music that has had enormous cultural and artistic impact.
Now we have a "Best Asian Pop Music Performance" category.
And before anyone calls that progress, let's ask the obvious question: why does there need to be a separate category at all?
If Asian artists are good enough to dominate global charts, sell millions of records, headline festivals, influence culture worldwide, and compete with every major artist in the industry, then they are good enough for the same categories as everyone else.
Inclusion isn't creating a separate lane after Asian artists prove they can win in the existing ones.
Inclusion is treating them as equals.
That's why BTS's lyrics in "Aliens" hit so hard:
"์ด์ฉ ๊ทธ๋ shameless
์์๋ฅผ ์ฐจ๋ ค we aliens
ํด๋ ๋์ชฝ์์ risin'
Aliens, aliens"
No matter how successful some artists become, there are still systems and institutions that treat them as perpetual outsiders.
And that's exactly why this conversation matters.
Because when BTS were impossible to ignore, the response shouldn't have been to create another box and place Asian artists inside it. The response should have been to judge them by the same standards as every other artist competing for the biggest awards in music.
ARMYs, we have a mission.
Talk about Arirang everywhere. Put it in AOTY conversations. Put it in ROTY conversations. Write threads. Make edits. Share analyses. Start discussions.
If we believe it deserves those nominations, then let's make enough noise that nobody can pretend it doesn't belong in the room.
They ignored BTS until they couldn't.
Let's make sure they can't ignore Arirang either.
Tyler the Creator: โHalf of me feels like the rap nomination was a backhanded compliment. Like, oh, my little cousin wants to play the game, letโs give him the unplugged controller so he can shut up and feel good about it.โ
Timely as fuck. Full speech below.
THE RELATIONSHIP IS COMPLETELY BROKEN! ๐ฐ๐ท๐๐ฐ
The South Korean national team have decided to cut ties with the countryโs press after an audio leaked in which several journalists mocked their captain, Son Heung-min.
The response from the team was immediate: total silence.
After the victory against Czech Republic, Son ignored all questions in the mixed zone, while the federation canceled all scheduled individual interviews.
The situation escalated so badly that the Korean Federation publicly reprimanded the media outlets covering the World Cup.
To make matters worse, the head of press for the delegation RESIGNED, taking responsibility for failing to control the journalistsโ behavior.
๐จ The relationship between the South Korean national team and the media is now at its lowest point ever.
Respect your captain. Respect your players.
Lador introduces the Angel Muguet Perfume Hair Treatment line, featuring Global Ambassador Jimin.
The official campaign video is scheduled for release across all brand platforms on the 22nd of this month. The new shampoo and treatment will pre-launch exclusively on Olive Young.
bts BEEN a threat to american music industry so ofc they gon try their hardest to separate them from main categories as long as the industry plants & mediocre white artists don't get snubbed
Seeing a chinese tkker defend Black N White on Thread yesterday, plus a tkker wanting to switch their bias to Jimin after attending the concert. I feel like the world has changed