need to know how design agencies that have just a landing page with a one liner & contact email, no show of work on their website and a low social media presence are steady bagging some of the world’s biggest clients and winning creative awards.
Are you a:
- Graphic Designer
- Illustrator
- UI/UX Designer
- Motion Graphics Artist
- Brand Strategist
- Art Director
- Web Designer
- Interaction Designer
- Visual Designer
- Product Designer
- Creative Director
- UX Researcher
- Packaging Designer
- Environmental Designer
- Game Designer
- 3D Designer
Drop a "Hi!" in the comments and let’s connect with fellow design enthusiasts!
Design your components well, paying attention to typography and padding, and your composite design will be visually cohesive.
Attention to detail truly means taking care of the components.
Here is my process;
I designed two screens and asked ChatGPT to critique both by identifying their weaknesses. Only after that do I ask it to pick a preferred design and explain why. I never reverse this order, as it ensures a fair and objective evaluation based on accessibility, audience relevance, visual appeal, and business goals. This method removes flattery from the equation and consistently surfaces insights I may not have considered on my own. This is how you decouple criticism from ownership.
I scale this method when comparing reference designs to my own, without revealing which one is mine. This forces the tool to evaluate each option without bias. Once a preference is chosen, I then share context and ask it not to justify (this part is important), but to investigate my design choices through that lens. The goal isn’t validation, but reflection: what would it do differently now that the constraints are clear?
I also rely on ChatGPT for writing (high-stakes) UI copy, especially in moments that require precision; modals, banners, warnings, nudges, and key disclosures. It’s been a huge relief and time-saver. The quality of writing in these areas has consistently been clear, purposeful, and well-structured. Elaborate or succinct, as the case may be.
When it comes to user flows (I won’t go into too much detail, my employer is active on this app😅), ChatGPT has helped me strip out unnecessary steps and introduce meaningful friction and strategic complexity (as we deal with people's money) where it matters. It’s been a valuable partner in simplifying interactions while still preserving user intent and control.
While I don’t fully trust its visual judgment, and neither should you, I deeply value its reasoning and UX thinking. Its ability to challenge assumptions and support design logic is unmatched, and that’s what makes it so indispensable to my process.
Addendum:
You must know HOW to ask the right questions so you can filter out sycophancy. If you don't know the "how", you will keep getting blind validation from this mighty complex autocomplete machine. The how is what shows a meta-awareness of how prompt framing influences AI (or human) responses.