ravineomedia

Transparency in Digital Media

[Jan Rezab @janrezab]

Brace yourself: Influencer marketing has become a lawless frontier. Too many influencers sidestep honesty — rarely flagging partnerships or marking paid promotions, often leaving out any trace of disclosure.

Our research shows that most agencies and influencer agencies are stuck in the past, spending an entire day or more each week copy-pasting reels, stories, and other content into manual reports, rather than driving innovation.

Ravineo eliminates this problem - our Ravineo Influencer analytics:
- detects all partnerships an influencer has using a custom AI algorithm
- creates superior statistics

Sign up on https://t.co/Isqw9k6iOf for an exclusive demo.

[ravineomedia @ravineomedia]

Ravineo in @Adweek today!

[Jan Rezab @janrezab]

Ravineo is featured in @ADWEEK today - we found that 80% of influencers don't disclose brand deals properly.

https://t.co/dafWAWli6Z

The world of influencer marketing has needed an analytics upgrade - most of todays tools, without naming them - basically take existing followers of the account as the ad reach. This is absolute nonsense.

Its time to start tracking influencers properly.

[Jakub Foglar @jakubfoglar]

New logo launched for @ravineomedia :

“Transparency in digital media”

Behind the logo:
- It’s a bird (raven) that oversees the digital landscape
- It’s a *white* bird symbolizing the purity and hope of fair, transparent information
- It’s an open book of data
- It’s an opening of a ravine with dark data. This one is a bit of a strech 😀

[ravineomedia @ravineomedia]

Our CEO @janrezab speaking at #websummit about the need for more transparency in social networks and opening their algorithms.

[ravineomedia @ravineomedia]

Ravineo is out of stealth mode and announced!
https://t.co/cd9C9y00Wl

[Jan Rezab @janrezab]

Big personal announcement (Marketers, I’m back!): Today we are launching @ravineomedia out of stealth! Ravineo’s goal is to become what Nielsen was in the offline world with its amazing reputation and media reports.

AI will help us make this faster and more insightful - with insights that were impossible to get.

Our first product is influencer analytics: Wild west of influencer marketing is over. Our new Ravineo Influencer Analytics is building standards in reporting on major social platforms. If interested - fill our “Get in touch” (currently only brands, media & agencies). For now, only limited slots available.

On top of this - we will be joining countless nonprofit initiatives and will be advocating for a real change in social media, transparency, helping stop abuse of social media platforms for really bad things. Lots of issues to fix, many of them extremely complicated.

https://t.co/3Hlc7DBvmh