From a bold idea in 2005 to shaping ag marketing in ways we never imagined, we’ve grown, evolved & learned so much. Big moments, quirky milestones, & incredible people made this journey unforgettable. See how it all unfolded https://t.co/NDdEL36wLn
Just for fun, we’ve reimagined the RDP team as superheroes, or as we prefer to call them, Agri Heroes.
Each month, we’ll be introducing you to a few members of the team and their special set of skills.
Starting with our MD, Angus, aka Boss Man https://t.co/C5TP0HI1V3
We like to think we’re rational decision-makers, but emotions & subconscious biases often shape our choices. Smart marketers use nudge theory to influence action. Want to know how? https://t.co/XIfOVsdHsE
This week is #NationalGardeningWeek, and so we wanted to celebrate growers everywhere, whether you’re a seasoned farmer or all you have is a little vegetable plot. This is our MD Angus’s bumper crop from last year. Do you grow your own produce? We’d love to know
Great British Beef Week is back. It’s a celebration of British beef, the centrepiece of Sunday roasts that bring families together. Thanks to the dedication of our farmers, we enjoy delicious, sustainable beef from farm to fork. #GBBW#GBBW2025#BritishBeef#FarmToFork
To mark #NationalPetDay, let us introduce you to Billee, one of the RDP office pets. No workday is complete without a tail wag, and he never fails to keep us entertained with his boundless energy and all-round cuteness.
Caring for nature isn't new. On April 5, 1933, Roosevelt created the CCC to restore resources & aid millions during the Great Depression, shaping conservation & parks forever.
In our latest blog, we look at why the best campaigns tap into the emotions of potential customers to persuade them to buy. Read it at
https://t.co/ggpryTFcmU
Tomorrow is #InternationalWomensDay, and we’re celebrating the incredible women on the RDP team whose talents and contributions play a huge part in our continued success as an agency. Women make up 50% of the population, and we’re proud to say they make up half of the RDP team.
Should the farming industry play a bigger role in understanding consumer motivations and preferences and helping people reconnect with their food? https://t.co/PrM1TXHnok
Tomorrow, farmers from across the UK will come together on The Farming Day of Unity to show they’re united behind the #StopTheFamilyFarmTax campaign. The message is clear-farmers just want to keep farming and agriculture is united against the policy. Do you stand with them?
Farmers are protesting about changes to IHT, hoping the govt will change tack. The govt says there’s a shared responsibility to solve economic challenges. Is there a middle ground? https://t.co/cdti66enJF?
RDP is celebrating 20 years of growing brands in agriculture, and to mark the occasion, we’re going big with an extra special giveaway. To find out more about the grand prize and how to enter, head over to https://t.co/ErCkFpUAjG
RDP is 20! We can’t wait to see what happens next as we continue to welcome more forward-thinking and ambitious agri brands on board. Here’s to the next 20 years 🥂
January can be grey and uninspiring, but not for us, as we look forward to celebrating our 20th anniversary. Keep an eye out for more 20th anniversary content as we reflect on two decades of being a part of an industry that touches so many different aspects of life.
This coming January, we’re going to be celebrating our 20th anniversary. Look out for more anniversary content coming soon as we celebrate 20 years of growing brands in agriculture.
Farmers do what they do out of love, but they also do it out of hope. Hope for better weather. Hope that their inputs will protect their crops and produce good yields. Hope that whatever happens today, tomorrow will be better. If farmers succeed, tomorrow is better for us all.
Flooding is a growing threat to farming and food security, so it’s welcome news that a cross-industry partnership has been launched, aimed at helping farmers in England adapt to flood risks. https://t.co/K101NY2jo2
The skies may have been decidedly dull in our part of the world lately.
But one of the RDP team managed to get out for a stroll on a bright day last week, and as these photos prove, nature is never dull.
Creating a successful marketing campaign starts long before any content is created. It begins with a great marketing campaign brief. Here are 10 steps to nailing your brief so your messaging hits the spot. https://t.co/BJRvuN5QEk