Cadbury, Dove, and Google lead MMA Global’s SMARTIES Business Impact Index 2023.
Read more: https://t.co/7M12xxr9PC
Submissions for SMARTIES 2024 are open till 24 July 2024.
This week on Melt:
Unravel the future of creativity and the advertising agency business with @FCBGroupIndia's Dheeraj Sinha (@dheeraj_sinha) as your guide, in a chat with @Suvenk.
Sat 1130am IST & Sun 1030am IST on @WIONews, https://t.co/Esmo2SD41P & https://t.co/cMajeNyQ1u.
This week on Melt:
From life in a monastery to the world of advertising, including creating a safe space for neurodivergents, tune in for insights from Merlee Cruz-Jayme (@mjayme) with @Suvenk.
This Sat 1130am IST & Sun 1030am IST on @WIONews & https://t.co/Esmo2SCwch.
This week on #Melt:
What's driving the growing acceptance of Artificial Intelligence in market research? Answers and insights from @IpsosInIndia's Amit Adarkar (@AmitAd) in a conversation with @Suvenk.
Sat 1130am IST and Sun 1030am IST only on @WIONews & https://t.co/ypSCy6HOlN.
This week on Melt:
What's driving the growing acceptance of Artificial Intelligence in market research? Answers and insights from @IpsosInIndia's Amit Adarkar (@AmitAd) in a conversation with @Suvenk.
Sat 1130am IST and Sun 1030am IST only on @WIONews & https://t.co/0E90Sen2li.
This week on #Melt:
Meet the big winners and watch the best of Indian marketing creativity, courtesy the 2024 Kyoorius Creative Awards #KCA24 (@Kyoorius)
Hosted by @pamelabhutoria
Sat 11.30 am IST and Sun 10.30 am IST on WION, https://t.co/Esmo2SCwch & https://t.co/cMajeNyibW
This week on Melt:
Tay Guan Hin (Creative Chairman, @BBDOWorldwide South Asia) on his book, "Collide" and how to embrace conflict to boost creativity, in a conversation with @Suvenk.
This Sat at 1130am IST and Sun at 1030am IST only on @WIONews and https://t.co/cMajeNyibW.
This week on Melt:
Tay Guan Hin (Creative Chairman, @BBDOWorldwide South Asia) on his book, "Collide" and how to embrace conflict to boost creativity, in a conversation with @Suvenk.
This Sat at 1130am IST and Sun at 1030am IST only on @WIONews and https://t.co/OWLmMX85hv.
This week on Melt:
Can marketers co-exist with AI?
Find out from @MMAglobal's Moneka Khurana @monekakh, @InMobi's Devika Sharma @Devika2012 and @KotakBankLtd's Rohit Bhasin in converastion with @Suvenk.
Sat 1130am IST and Sun 1030am IST on @WIONews & https://t.co/OWLmMX7xrX.
This week on Melt:
Data-driven marketing, celebrity endorsers, the IPL, ESG, and more. @GreenplyPlywood's Yatnesh Pandey shares strategies to build a national plywood brand in a chat with @Suvenk.
Sat 1130am IST & Sun 1030am IST on @WIONews & https://t.co/Esmo2SCwch
#Melt
Margins, Procurement, Projects, Retainers, Pricing, Talent, and more. Learn how agencies can make premium money with @TalentedAgency's Gautam Reghunath (@gautxm) in a chat with @Suvenk.
Sat 1130am IST & Sun 1030am IST on @WIONews & https://t.co/cMajeNyibW.
This week on Melt:
Margins, Procurement, Projects, Retainers, Pricing, Talent, and more. Learn how agencies can make premium money with @TalentedAgency's Gautam Reghunath (@gautxm) in a chat with @Suvenk.
Sat 1130am IST & Sun 1030am IST on @WIONews & https://t.co/OWLmMX7xrX.
This week on Melt:
Data-driven marketing, celebrity endorsers, the IPL, ESG, and much, much more. @GreenplyPlywood's Yatnesh Pandey shares strategies to build a national plywood brand in a chat with @Suvenk.
Sat 1130am IST & Sun 1030am IST on @WIONews & https://t.co/fYm9ECx5uI.
This week on Melt:
@ProcterGamble's @ArielIndia continues to ask you to #ShareTheLoad. P&G's Mukta Maheshwari & @BBDOINDIA's Josy Paul traces its impact in a chat with @Suvenk.
Tune in this Sat at 1130am IST & Sun 1030am IST on @WIONews & https://t.co/Esmo2SD41P.
This week on Melt:
@ProcterGamble's @ArielIndia continues to ask you to #ShareTheLoad. P&G's Mukta Maheshwari & @BBDOINDIA's Josy Paul trace the journey and its impact in a chat with @Suvenk.
Tune in this Sat at 1130am IST & Sun 1030am IST on @WIONews & https://t.co/0E90Sen2li.
This week on Melt:
The how and why of TVS Motor's "Miss.Represent" campaign on gender representation feat. @tvsmotorcompany's Aniruddha Haldar @FCBKinnect's Ashish Tambe, in a chat with @Suvenk.
Tune in this Sat 1130am & Sun 1030am on @WIONews and https://t.co/0E90Sen2li.
This week on Melt:
Analyse the business of sports in India with GroupM ESP's Vinit Karnik (@GroupMIndia), in a chat with @Suvenk. @VinitKarnik also shares strategies to maximise your sports investments.
This Sat 1130am IST & Sun 1030am IST on @WIONews & https://t.co/0E90Sen2li.
This week on Melt:
Analyse @Dream11's boundary-breaking marketing brilliance with @DreamSportsHQ & @Dream11's Vikrant Mudaliar + @tiltbrandagency's Shriram Iyer in a conversation with @Suvenk.
Tune in Sat 1130am IST & Sun 1030am IST only on @WIONews & https://t.co/Esmo2SCwch.
This week on Melt:
Analyse @Dream11's boundary-breaking marketing brilliance with @DreamSportsHQ & @Dream11's Vikrant Mudaliar + @tiltbrandagency's Shriram Iyer in a conversation with @Suvenk.
Tune in Sat 1130am IST & Sun 1030am IST only on @WIONews & https://t.co/0E90Sen2li.
This week on Melt:
Rama Bijapurkar (@rama_bijapurkar) returns to talk "jugaad", monster consumers, consumer centricity and the 'dharma' of successful business, in a conversation with @Suvenk
Tune in Sat at 1130AM IST & Sun at 1030AM IST on WION and https://t.co/Esmo2SCwch.