Rebecca Writes

Freelance copywriter and content strategist for small businesses with big ambitions.

Follow for business blogging tips (and maybe the occasional cat photo). 🐱

[Rebecca Writes @rebeccawritesuk]

Need help with your #smallbiz tone of voice, brand personality, or content marketing strategy? I can help!

I specialise in small business marketing, so if you need any advice/info, my DMs are wide open 🤗 #bizhour

[Nina Mohanty @ninamohanty]

Twitter Ask: calling all UK Immigrant Children!!! We’re working on a fun project at Bloom that involves you and your parent(s) being filmed in studio. You, yes, you! You have a face for video - interested? DM me! Please RT & share 🤞🏽❤️

[Rebecca Writes @rebeccawritesuk]

Small business shout-out: Chester edition!

If you're wandering round the walls this weekend, pop in and see some of these indie businesses:
🎨 @picturastudios
☕️ @chalkcoffeeco
🥪 @Marmalade_Chest
#smallbusinesssaturday #smallbizsat

[Rochi Zalani @rochi_zalani]

SEO tools are great, but the best content ideas will come from talking to your customers. Period.

[Rebecca Writes @rebeccawritesuk]

@millieandtilly Looks so good!

[Rebecca Writes @rebeccawritesuk]

This is great advice for cold outreach, but I think it applies to most emails.

Talking about the customer's challenges, desires, and goals shows you understand and care about them. #emailmarketing

[Lizzie Davey @lizziedavey]

👉Think about the biggest challenge your prospects face and why they should care about what you’re offering

👉Before you send your email, check for sentences that start with “I” and change them to focus on the prospect

[Rebecca Writes @rebeccawritesuk]

Up-to-date case studies are really important for winning new clients.

Here's how they can help you overhaul your sales strategy to win new business:

https://t.co/KfXAm0WiC4

[Rebecca Writes @rebeccawritesuk]

Subscribe for the newsletter name, stay for the brilliant brand voice insights.

Tone Knob - a fortnightly tone of voice newsletter by @nickparker - https://t.co/qTY2evnd2Z

[Rebecca Writes @rebeccawritesuk]

Another cracking Tone Knob, @nickparker! One of the only newsletters I'm guaranteed to read every single time.

[Rebecca Writes @rebeccawritesuk]

3 quick ways to improve on-page SEO:

⚓️ Add relevant internal links - match your anchor text to your target keyword
📢 Optimise page titles - include year & content type
🔎 Reduce image sizes - shrink file sizes for rapid site speed

#seotips #smallbiz #smallbizseo

[Brooklin Nash @realBrookNash]

content is not just for marketing

[Rebecca Writes @rebeccawritesuk]

Many businesses go through quiet periods - especially in summer.

Here's what you can do when business is slow:

🗓️ Create a content plan
✍️ Plan your social media strategy
🎓 Develop your skills
🏆 Ask customers for case studies
🌴 Take a holiday

#businessowners #smallbiz

[Rebecca Writes @rebeccawritesuk]

Embrace your entrepreneurial streak and learn how to start a micro-SaaS company 👇

https://t.co/tOEojUbRCD

#saas #startups #softwarestartup #techstartup

[ProCopywriters @procopywriters]

Four common content planning problems:

😰 No time to write it
😬 Can't decide what to put in it
🤯 General overwhelm
😕 Hard to stick to it

If they sound familiar, check out these quick fixes from @_wordsbybonnie: https://t.co/Q4zxdL96pt

#contentwriting #contentstrategy

[Rebecca Writes @rebeccawritesuk]

At a loose end this weekend? Here are some great small businesses in & around Manchester to check out:
📘 @highstbooks
🎁 @Object_Style
🧀 @cheese_hamlet

#smallbusinesssaturday #smallbizsat #supportsmallbusiness #shoplocal

[Rebecca Writes @rebeccawritesuk]

How long should your blog posts be? 🤔

Answer: quality > quantity (but quantity is still pretty important).

Here's why word count matters in your blog posts.

https://t.co/wI8p1J5gqI #blogging #contentstrategy #smallbiz

[Rebecca Writes @rebeccawritesuk]

Not sure if content marketing is a good investment for your small business?

Here's what it can actually do.

#contentmarketing #marketingbudget #roi #smallbiz

[Kaleigh Moore @kaleighf]

Struggling to make a case for investing in written content at your company?

Let the numbers do the talking.

Drop these into a presentation and make your case...

[Rebecca Writes @rebeccawritesuk]

@FawaShah You're welcome, you too! :)

[Rebecca Writes @rebeccawritesuk]

This @innovateuk scheme is now accepting grant applications of up to £50k per small business - open 'til 26th July! #funding #smes #smallbiz

[Innovate UK @innovateuk]

🎉 The @innovateuk #FastStart: Innovation funding competition is now open!

UK registered small & micro businesses can apply for a share of up to £30m for affordable, adoptable and investable #innovation in #healthcare & #NetZero.

👉 Full guidelines:
https://t.co/kBXm7yoa01

[Rebecca Writes @rebeccawritesuk]

@FawaShah This is so so cute 🪶❤️

[Rebecca Writes @rebeccawritesuk]

How to repurpose your content (without spending money on paid ads):

🌟 Update it with new info
📊 Add an infographic
✂️ Post snippets on social
📔 Combine short posts into long-form ebooks
✉️ Share it in your newsletter

#contentstrategy #contentmarketing #content #repurposing