Reddico | Certified B Corp

The SEO agency for ambitious brands.

[Reddico | Certified B Corp @Reddico]

Exciting news.

Reddico has become part of GAIN.

Combined with our respected SEO services, GAIN offers Creative, Conversion, Customer Science, Experience and Performance Marketing expertise.

Learn more at:
https://t.co/293BMdB5qS

[Reddico | Certified B Corp @Reddico]

Link building is an essential part of any good Financial Services SEO strategy.

In our latest guide, @LukeKyte101 looks at how to develop your strategy, content that works and doesn’t and the impact effective link building can deliver.

Read the guide:
https://t.co/kgfHrzGRu2

[Reddico | Certified B Corp @Reddico]

Lewis Pugsley is running the London Marathon in aid of our friends at @SocialInterest Pathways to Independence - which provides supported housing, education, employment training and counselling for vulnerable, single people and prison leavers.

Donate at: https://t.co/USRel6A6xI

[Reddico | Certified B Corp @Reddico]

In our latest guide, we look at how Financial Services marketers can prove SEO's real value and gain the buy-in needed from senior leadership to unlock its full potential.

Read the guide:
https://t.co/QXYWx6JoCm

#financialservicesmarketing #seo #seoconsulting #seoagency

[Reddico | Certified B Corp @Reddico]

In Part 3 of our series - How we built over 22,000 links - we take a closer look at the types of links that can drive organic performance.

Read the guide:
https://t.co/VWfGCOqiXp

#linkbuilding #offpageseo #seoagency #seo

[Reddico | Certified B Corp @Reddico]

We take a look at the impact of AI Overviews (AIOs) on the travel & tourism industry:

🏖️ How prevalent are AIOs
✈️ What types of searches are triggering AIOs?
⛰️ What do travel & tourism AIOs look like?
⛵How to optimise for AIOs

Read the guide:
https://t.co/I2BpQiF0RH

[Reddico | Certified B Corp @Reddico]

We've worked with Travel & Tourism clients for over a decade.

In our latest SEO guide, we explore the biggest challenges and opportunities for travel and tourism brands and how smaller players can compete against the industry giants.

Read the guide:
https://t.co/pSTup6eS1v

[Reddico | Certified B Corp @Reddico]

We examine how seasonality impacts link acquisition:

- Weekly trends
- Monthly trends
- Quarterly trends
- The 90-day conversion window
- How to capitalise on the data

Read the guide:
https://t.co/RXbIv1pG1u

#seo #seoagency #linkbuilding #offpageSEO

[Reddico | Certified B Corp @Reddico]

Ron Carandang celebrates 10 years at Reddico this week.

He has built out an incredible Link Building team that continually delivers brilliant results for our clients – to the extent that the biggest brands come to us to do what other agencies can't.

23,195 links and counting!

[Reddico | Certified B Corp @Reddico]

Earlier this year Google updated their Core Web Vitals with a new metric - Interaction to Next Paint. In our latest guide:

- We review each of the metrics
- Why they're important
- Tools to measure them
- How to optimise for them

Read the guide:
https://t.co/V8febURDMx

[Reddico | Certified B Corp @Reddico]

We're pleased to share the Reddico Gender Pay Gap Report 2024:

- Our mean gender pay gap is 13.38%, down from 39.6%
- Our median gender pay gap is 13.65%, down from 34.01%

Read the report:
https://t.co/1Sp4qjGWkr

[Reddico | Certified B Corp @Reddico]

Despite being around for a while, GA4 has seen a lot of criticism.

In our latest guide, we take a look at how to use Looker Studio to its full potential to circumvent any GA4 headaches:

https://t.co/V62VJPiEWp

[Reddico | Certified B Corp @Reddico]

This coming Saturday 31 August, Reddico's Neil Holland is joining the @thetmdteam at the Bewl Water Dragon Boat Race.

Taylor Made Dreams enables children with life-limiting illnesses to achieve their dreams.

Please support the charity by donating at:
https://t.co/lTRLMbBIsc

[Reddico | Certified B Corp @Reddico]

Two significant SEO Updates this week.

Google AI Overviews are now rolling out in six new countries including the United Kingdom:
https://t.co/tncSLx5rg3

The Google August 2024 core update is now rolling out:
https://t.co/RGPOmkoFmX

[Reddico | Certified B Corp @Reddico]

In our latest SEO guide, we bring together insights from years of experience working with Financial Services brands, to look at the challenges and how to compete for organic traffic in one of the most competitive industries.

Read the guide:
https://t.co/lR7w7kXzhi

[Reddico | Certified B Corp @Reddico]

Technical SEO requirements and practices differ vastly depending on the situation and business.

Senior Technical SEO Consultant Eva Mermingi looks at how it differs for the Financial Services industry and what you should prioritise.

Read the guide:
https://t.co/4Ocwp8WEhS

[Reddico | Certified B Corp @Reddico]

Our latest Team Impact Award winner is Project Manager Diana Stingheriu.

She has really stepped up and is working on a number of client accounts including Dunelm, Skyscanner and Original Travel.

She works hard, is growing in confidence and is a great asset to the team.

[Reddico | Certified B Corp @Reddico]

We’ve learned a lot from building over 22,000 links.

@LukeKyte101 looks at how to create effective content:

- Strategy
- Anatomy of high-value content
- Linkability factors
- Content execution
- What works and what doesn't

Read the guide:
https://t.co/OSzS5oC3hr

[Reddico | Certified B Corp @Reddico]

This week's SEO Updates:

Google simplifies adding shipping and return policies:
https://t.co/iEVpLuHmnI

Google is now translating SERPs into more languages:
https://t.co/w5q5eL04ql

Core Web Vitals and Page Experience ranking factor updated:
https://t.co/4hkW9mjS29

[Reddico | Certified B Corp @Reddico]

Getting financial services content to rank on page one of Google becomes more difficult every year.

Reddico's Content Lead Holly Jackson looks at strategies to get financial services content ranking higher in search.

Read the guide:
https://t.co/FLs6SrgK5O