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Reed Immer
@reedimmer
New Haven, CT
Joined February 2010
643
Following
279
Followers
3.7K
Posts
Reed Immer
@reedimmer
about 5 years ago
"Retention determines category leaders. Better retention improves monetization, lowers acquisition costs, increases…" https://t.co/8i8k75W9Cs.
Reed Immer
@reedimmer
about 5 years ago
"It isn't clear. Parts of us wish we could kill the term “growth” because it creates more friction and confusion to…" https://t.co/4OHkW4Xnq9
Reed Immer
@reedimmer
about 5 years ago
"If you are establishing a growth team, we have five tips: Find One Problem - Find a single problem that could…" https://t.co/sM99tTdl1Z.
Reed Immer
@reedimmer
about 5 years ago
"When we say cross functional teams, these are NOT teams that have weekly stand up meetings. These are teams…" https://t.co/1l1okzCrGf.
Who to follow
City of New Haven
@cityofnewhaven
The official X / Twitter account for the City of New Haven, CT. | #NewHaven #NHV #ElmCity | For updates from the Mayor, follow @MayorElicker.
Enter the Jules
@enter_the_jules
Awntie J breaker of chairs Drinker of Chocolate Almond milk and desired for the leche I bring to the yard!
Bart Connors Szczarba
@BlossomBlogger
Wooster Square Blossom Blogger. World's First Photoblogumentarist -Reporting on Wooster Square, New Haven, Apizza, Birds, Blossoms and Banter 🌸🍕🦅🌸
Reed Immer
@reedimmer
about 5 years ago
"The basic steps of this process are: Build a growth model that helps you identify the most impactful…" https://t.co/VWMJhENzLM.
Reed Immer
@reedimmer
about 5 years ago
"There are times in a product's life that new feature development is the biggest growth lever, but too often this…" https://t.co/NVaqn6FeVA.
Reed Immer
@reedimmer
about 5 years ago
"Most product teams are built to create or improve the core value provided to customers. Growth is connecting more…" https://t.co/OGXgPyyU3b.
Reed Immer
@reedimmer
about 5 years ago
"Areas like new user experience, retention, optimizing monetization flows, tech infrastructure behind acquisition…" https://t.co/qN1S4Z8mEC.
Reed Immer
@reedimmer
about 5 years ago
"The first step is that we need to approach our growth strategy with the same discipline, effort, and investment as…" https://t.co/6FIvsrsoFJ
Reed Immer
@reedimmer
about 5 years ago
"To review how the game has changed, we explained four things: Distribution has become more competitive and…" https://t.co/0fr3u8RfoN.
Reed Immer
@reedimmer
about 5 years ago
"Teams that learn more about their users, product, and channel and apply those learnings win over the long run. The…" https://t.co/pNZxXNJKxB.
Reed Immer
@reedimmer
about 5 years ago
"The same dynamic occurs with attracting top talent. The market for top talent has grown increasingly competitive…" https://t.co/8um9EDBBTd.
Reed Immer
@reedimmer
about 5 years ago
"Habits are extremely hard to break. That goes for diets, a work out routine, and our use of various products. The…" https://t.co/yiRnRhod5z.
Reed Immer
@reedimmer
about 5 years ago
"But let's think about it from the reverse direction. There are plenty of products that people consider “terrible…" https://t.co/AxWg3ssBtE
Reed Immer
@reedimmer
about 5 years ago
"Growth wins. Not growth at all costs, bad unit economics, dark patterns, spam your users, shark fin growth. But…" https://t.co/onUB64dqI9.
Reed Immer
@reedimmer
about 5 years ago
"Our general rule was that people should be on zero or one hoodie team. Of course, there were exceptions. Sometimes…" https://t.co/MKPdfFgeSk.
Reed Immer
@reedimmer
about 5 years ago
"Wait, the Big Rocks only covered 30-40% of your resources? Shouldn’t it be more? No I don’t think so. It’s very…" https://t.co/gS0QaNCM7l.
Reed Immer
@reedimmer
about 5 years ago
"So we developed some litmus tests for Big Rocks. There were 3 in particular, and we ordered them like this: The…" https://t.co/0oUutMkP3q
Reed Immer
@reedimmer
about 5 years ago
"How many Big Rocks is the right number? This is very tricky and we went back and forth on this. Our rule of thumb:…" https://t.co/dCImgn2v0I.
Reed Immer
@reedimmer
about 5 years ago
"Required vigilant management. These processes could easily balloon into a lot of low value-add process if not…" https://t.co/TzFx4HZwaM.
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