Refined Substance

Expertise. Refined for mining. Expertise. Raffinée pour le secteur minier.

[Refined Substance @refinedsub]

They treat every touchpoint as part of the same story.

Press releases, presentations, social, investor updates — consistency across all of them builds credibility over time.

[Refined Substance @refinedsub]

A few things the junior mining companies that communicate well tend to have in common ✅

[Refined Substance @refinedsub]

They keep their materials current.

Fact sheets, decks, and digital presence stay updated as the project evolves.

Outdated materials raise questions that don't need to be there.

[Refined Substance @refinedsub]

La clarté de la communication d'une entreprise est étroitement liée à sa capacité à lever des capitaux.

Ce n'est pas le seul facteur — mais c'est l'un des plus contrôlables. Investissez-y dès le départ, pas seulement en dernier recours avant un financement.

[Refined Substance @refinedsub]

Les entreprises qu'on a vues lever des capitaux efficacement — dans les bons marchés comme dans les marchés plus difficiles — ont tendance à investir dans la façon dont elles racontent leur histoire.

Pas un substitut aux données fondamentales : une composante essentielle.

[Refined Substance @refinedsub]

La stratégie de communication en exploration minière junior n'est pas toujours traitée comme une priorité.

Dans notre expérience, c'est souvent là que se trouve l’opportunité.

[Refined Substance @refinedsub]

Les investisseurs sont occupés, sceptiques et examinent un grand nombre d'occasions.

Une communication claire et bien structurée réduit la friction entre un bon projet et l'intérêt des investisseurs.

[Refined Substance @refinedsub]

All the Metals and Ore We Mined in One Chart ⛏️ https://t.co/gIMIZ8lqzv

[Paola Rojas 🐝 @paola_rojas]

BHP & Rio Tinto are the world's largest mining companies.

$237 billion in market value*, combined.

As leaders, their outlook is a crucial signal for investors.

Here's what they see ahead for copper:

[Osisko Metals @osiskometals]

We are pleased to report an updated Mineral Resource Estimate at Copper Mountain which includes 3.25 billion pounds (1.47 million tonnes) of contained copper. Read the full press release here: https://t.co/NmczD9sv4U

#OsiskoMetals #GaspeCopper #Copper

[Refined Substance @refinedsub]

Bien hâte à cet événement ce mercredi !

Looking forward to this event on Wednesday! https://t.co/VclTHYMWaC

[Refined Substance @refinedsub]

Ne manquez pas le dernier #dinerminier de la saison 2022-23 ! Le mercredi 24 mai Louis-Pierre Gignac, Président et chef de la direction chez G Mining Ventures Corp. présentera la conférence suivante : « G Mining Ventures construit la mine d'or de Tocantin…https://t.co/yuWKPrFz3D

[Refined Substance @refinedsub]

Bien hâte à cette discussion ce jeudi !
Looking forward to this discussion on Thursday! https://t.co/HXdpNhqdpd

[Refined Substance @refinedsub]

Looking forward to what promises to be a lively discussion here in New York later this afternoon! https://t.co/24jaVJU8p7

[Refined Substance @refinedsub]

How can the #mining industry communicate more effectively when it comes to explaining projects and their benefits to local communities, governments, investors and the general public? I'm delighted to be on a panel with other #communications experts discus…https://t.co/dZ6T5vAShS

[Refined Substance @refinedsub]

Couldn't be prouder of the amazing Refined Substance team and the great work we did showcasing and supporting our clients at #pdac2023. Big thanks to @Figareau, Alexander Morlando and Maxime Bernatchez-Tremblay for putting in the long days and even longer…https://t.co/nT2jD5ofT3

[Refined Substance @refinedsub]

The Osisko Metals Incorporated and team, led by President and COO Jeff Hussey and CEO Robert Wares, enjoyed a visit to their booth by Canada's Minister of Innovation, Science, and Industry, François-Philippe Champagne, to chat about the company's #critica…https://t.co/Oap20kmyGH