Reuben Solomon

Digital, Comms, Strategy @RidgewayStrat Former Special Adviser & Head of Digital @10DowningStreet, @FCDOGovUK. Previously Crosby Textor Group, @CTGroup

[Reuben Solomon @reu]

🌍 Ridgeway Strategy has launched in the Middle East, leading a team of international and local digital experts to turbocharge our digital campaigns in the region.

@RidgewayStrat

[Tim Shipman @ShippersUnbound]

Credit to No. 10 for launching a very effective operation to save the BBC and get it out of the headlines. Selfless (though self-defeating) behaviour. The prime minister as the ultimate 'dead cat'

[Reuben Solomon @reu]

Disinformation fuels misunderstanding, disrupts peace efforts, and warps perceptions of global events.

Britain must stand up and lead the fight against this global threat. The time for action is now.

My piece in @PoliticsHome @TheHouseMag���
https://t.co/3URzfhFzSn

[The House magazine @TheHouseMag]

The rise of disinformation is a challenge and an opportunity for UK foreign policy
✍️ @reu
https://t.co/WgpOMphEeL

[Reuben Solomon @reu]

Proud of all the excellent work our Ridgeway Strategy team have delivered.

[Ridgeway Strategy @RidgewayStrat]

Digital campaigns with global impact. See you in 2025! 🙌

[Ridgeway Strategy @RidgewayStrat]

Digital campaigns with global impact. See you in 2025! 🙌

[Ridgeway Strategy @RidgewayStrat]

🌍 @COP28_UAE set an historic benchmark for climate progress with the UAE Consensus.

🌱 Today that journey continues with @COP29_AZ taking on the mantle. Wishing the team in Baku every success as they continue to drive climate action.

#COP28 #COP29 #UAEConsensus

[Reuben Solomon @reu]

Packed @ConsrvTogethr launch event at @Conservatives Party Conference, led by @GrantShapps and @RossKempsell

🗳️💬 What went wrong at the General Election? https://t.co/hx6twMlrAz

#CPC24 #CTog

[Reuben Solomon @reu]

💬 As the community grows, its influence on political campaigning will continue to evolve, shaping the strategies of our political parties, the personalities of our politicians and the engagement of voters in new and unprecedented ways.
https://t.co/FIGyk8mNpm

[Reuben Solomon @reu]

💬 The fastest-growing social platform in the UK has significant influence among young voters, making it a vital tool in modern digital campaigning.

[Ridgeway Strategy @RidgewayStrat]

💭 The TikTok election: has the platform really revolutionised political campaigning?
👉 Our take by @reu via @prweekuknews: https://t.co/blMY4JDJY7

[Anna Moloney @annamolo_]

Political parties are embracing the 'uglification' of social media to ensure they get shares, if not endorsements. But is all press really good press, or will trying to 'get down with the kids' backfire?

Me in @CityAM on whether memes can move the polls

https://t.co/SGaHANA9kx

[City A.M. @CityAM]

Labour and the Conservatives have been throwing their best memes at each other, but will Tiktok actually sway the election?

@annamolo_ investigates
https://t.co/qfpQUmK4sv

[Ridgeway Strategy @RidgewayStrat]

🤳 Our view on the #TikTokElection

The tactic: Spread the message, no matter the means.
The reward: Engage a cohort of younger voters, often elusive to political campaigns.

@CityAM https://t.co/zXyyMaLIHF

[Reuben Solomon @reu]

🔥 Read more about our Middle East expansion: https://t.co/1QmyMno7Mw

[Reuben Solomon @reu]

🌍 Ridgeway Strategy has launched in the Middle East, leading a team of international and local digital experts to turbocharge our digital campaigns in the region.

@RidgewayStrat

[Reuben Solomon @reu]

Read more in @prweekuknews 👇 https://t.co/NZg8ERTa6o

[Reuben Solomon @reu]

Just a year ago, @RidgewayStrat got to work, delivering expert digital campaigns and counsel across multiple election campaigns and global events, including running the digital operation for @COP28_UAE.

Now we’re launching Ridgeway Middle East, with a hub in Abu Dhabi, UAE.

Our team has witnessed first-hand the ambition of Gulf countries and the rapid pace of digital transformation here. There’s nothing like it anywhere else in the world, and we are thrilled to be a part of this unique digital landscape, bringing top-tier talent to help drive development in the Middle East.

Read more in @prweekuknews 👇 https://t.co/QNJuwVftR6

[Ridgeway Strategy @RidgewayStrat]

198 Parties.
1 UAE Consensus.
https://t.co/2rcmrJg50a

[Reuben Solomon @reu]

We're expanding the @RidgewayStrat team and on the lookout for driven and dedicated individuals ready to take on the world of digital campaigns 👇

[Ridgeway Strategy @RidgewayStrat]

🚀 Join our team at Ridgeway as a Digital Content Manager and unleash your creativity on high-profile digital campaigns across the globe!

https://t.co/vcIw6QA5XM

[Ridgeway Strategy @RidgewayStrat]

COP28 UAE in the UAE united the world, delivering a historic consensus to accelerate climate action. @COP28_UAE

📸 COP28 President Dr Sultan Al Jaber with Brazilian President Lula da Silva
📸 Sheikh Mohammed bin Rashid Al Maktoum 
📸 Microsoft founder Bill Gates

Photography by @awonghw

[Ridgeway Strategy @RidgewayStrat]

Powerful action from world leaders at @COP28_UAE

📷 His Majesty King Charles III
📷 COP28 President Dr Sultan Al Jaber
📷 European Commission President Ursula von der Leyen

Photography by @awonghw