Reuben 🫡

building something new 🤫 💼

[Reuben 🫡 @reubssz]

...and industry will often adopt tools that were brought to them by their accountants.

Extra contrarian view:the winner in this space will be a EU/CA/AU born startup—VAT/GST creates a market for invoice/receipt capture tools = richer dataset for AI to use VS bank feeds in the US

[Reuben 🫡 @reubssz]

Very interesting post! As someone building in the space, I thought it would be fun to compare notes

Here are some key points and our take on them

(warning: I'm paraphrasing for X and some quotes are taken out of context. Read full article here https://t.co/sJuvVHxSO9)

[Marc Andrusko @mandrusko1]

Almost one year ago exactly, @seema_amble and I went down the accounting rabbit hole. In the 12 months since, we've been lucky enough to speak with countless founders, practitioners and technologists in the space, and have concluded there are now 3 certainties in life: death, taxes and AI. https://t.co/657z30wKCt

[Reuben 🫡 @reubssz]

a16z: Senior IC practitioners are likely not the right path in the door for sellers of GenAI accounting and workflow products.
💼: This is where our views differ the most. We believe accounting firms are the best go-to-market because they feel the pain most strongly ...

[Reuben 🫡 @reubssz]

@harmon_pre47424 I agree. Why do you think it's underappreciated by the media (or do you think that's not the case)?

[Reuben 🫡 @reubssz]

@amritrupa literally me rn

[Amrit | Hedge Fund Trends Guy @amritrupa]

Prospect: Can you circle back early next year?

Me in their inbox this week like

[Reuben 🫡 @reubssz]

@RyTheAlgo King

[R Y @Sellsideshooter]

NYC.

[Reuben 🫡 @reubssz]

@brettperl Done

[Reuben 🫡 @reubssz]

@amritrupa Looking forward to the revamp!

[Reuben 🫡 @reubssz]

@R5DAU Legit they got that dramatic elevator lift music too to top it off

[Reuben 🫡 @reubssz]

Architecture in the Marriott, Casablanca

[Reuben 🫡 @reubssz]

@RyTheAlgo We made it to one of the nearby restaurants 🙌

[Reuben 🫡 @reubssz]

@R5DAU Cyberpunk vibes