Marisa Leuzzi was the first Red Cross donor to make a convalescent plasma donation, after fully recovering from #COVID19. Her donation went to help a coronavirus patient in need. "I knew I had to do it," she said.
People don't trust brands. They trust other people. #Authenticity helps build trust and word of mouth. - Crystal King, @HubSpot
And, of course, building trust = building relationships, and that should be your goal with social!
#SproutSessions#SocialGov