A Long List of Pinterest Stats That Marketers Need to Know - If you had told me in 2010 that Pinterest—a social media platform that digitally replicates the bulletin board you used to hang over your dorm room bed—would become the 3rd most popular soci... https://t.co/y0TJNABvEX
8 Dogs That Are Better at Instagram Than You - They snore, they drool, they’re hairy, and they’re better at Instagram than you. No, we’re not talking about your ex—we’re talking about dogs. The dog Instagram community has become a phenomenon that’s pr... https://t.co/kkayXQsYw0
Twitter Makes Changes to Combat Spam: Here’s What You Need to Know - In February 2018, Twitter announced new guidelines around the use of automation and multiple accounts. If you use automation (such as scheduling tweets to be posted later) or manage ... https://t.co/vGRmypCAO8
Everything You Need to Know About Google My Business - First thing first, what is Google My Business? Essentially, Google My Business is a business listing service. For example, if you search for Hootsuite you’ll see a box appear to the right hand of ... https://t.co/VLxHtxzrkU
8 Old School Marketing Tactics That Work for Social Media - Okay, so it’s hard to imagine Don Draper meeting with Bethlehem Steel execs in Sterling Cooper’s top floor Madison Avenue boardroom, telling them to get on Snapchat. But even though we no lon... https://t.co/qeugJKZG90
A Simple Guide to Using Ads to Promote Your Content on Facebook - It’s something you’ve probably heard before: you need to use Facebook advertising to give your organic content a boost. I’ve always been stronger at the organic side of marketing—SEO au... https://t.co/irSNDZaWoY
8 Ways to Make Your Social Media Channels More Gender Inclusive - Over the past couple of years, it’s become especially clear that social media is a powerful tool when it comes to discussions about gender equality. So, in celebration of International ... https://t.co/Pm3UjJlJ8E
How to Create a Facebook Business Page in 8 Easy Steps - You know by now that you need a Facebook Business Page. You’ve seen the statistics. You know that Facebook’s more than two billion monthly active users make it an impossible platform for any bus... https://t.co/Czrd87mafC
The Best Time to Post on Instagram, Facebook, Twitter, and LinkedIn - When is the best time to post on social media? Whenever your audience is most likely to see and engage with your great content. A well-timed post can lead to more likes, comments, s... https://t.co/OLYMYN5UCB
How to Get Twitter Followers: 41 Tips and Tricks That Actually Work - Want to learn how to get followers on Twitter? Great. You’ve come to the right place. This guide will not only teach you how to grow your audience, but how to attract the right foll... https://t.co/LJ4B4PZddh
How a World-Class Museum Inspires Millions of Followers on Social Media - Every year the British Museum welcomes millions of people through its doors. And on social media they attract equally large crowds—nearly 4 million followers between their Faceb... https://t.co/mtv44SHh94
8 Essential Skills a Social Media Manager Must Have - There’s not one secret recipe to becoming an amazing social media manager (if only it were that easy), but making sure you have the full range of essential skills to do the job well certainly helps... https://t.co/fJzfzuPKwo
10 Reasons Celebrities Are Better at Instagram Than Brands - The 25 most-followed accounts on Instagram are, more or less, what you’d expect. There are quite a few familiar faces: Selena Gomez, Taylor Swift, Beyonce Knowles, Justin Bieber, Katy Perry—... https://t.co/95NGu6B6dc
How To Give Your Business a Complete LinkedIn Makeover in 6 Easy Steps - LinkedIn is the world’s largest and most active professional networking platform, with over 13 million companies vying for the attention of more than half a billion users. Once s... https://t.co/Vr648tSC9h
Everything Social Marketers Need to Know About Generation Z - Marketers can no longer afford to undervalue Generation Z. At an estimated 60 million, they make up 25.9 percent of the U.S. population. And while they have a reported $44 billion in buying... https://t.co/c9ErM0742X
10 Books Every Social Media Manager Should Read - I’m not going to sit here and pretend that I only read marketing books. I’m not a dirty liar. But there are a few resources that every social marketer must read. I could list the top 10 marketing books... https://t.co/ossR3trLNB
How to Sell More Products With Instagram’s New Shopping Feature - Instagram’s latest feature could be a game-changer for marketers of business-to-consumer (B2C) brands. While it’s not currently available to all business (it’s being tested by a select ... https://t.co/xg294C5wRk
How the LinkedIn Algorithm Works (And How to Make it Work for You) - When you log in at https://t.co/F3ynEhOFY2 or use the LinkedIn app, you’re immediately taken to your homepage feed. This page acts very much like the Facebook feed, where you see upd... https://t.co/DypJUancy3
15 Apps and Tools for Social Marketers on the Go - Imagine every time you needed to make a phone call you only had a landline. It’s a feverish thought—but that’s the marketer’s equivalent of not having the right apps and tools on their mobile device. ... https://t.co/30CsA6uoM3
Why the internet laughs at my face—and other things we learned in 2017 - At Hootsuite, we’ve published hundreds of blog posts and crafted thousands of social posts. Some work wonderfully. Others fail miserably. Today, I’d like to skip over the mountai... https://t.co/IDnOmlt2Op