Review: Zack Snyder's The Last Photograph is a slog of a revenge thriller that plays to his absolute worst instincts as a filmmaker.
In a room full of Snyder bros, there were multiple walkouts and a really awkward QA session afterward. #TIFF26
https://t.co/sx7TxT2nXy
-78 Metacritic
-95% Rotten Tomatoes
-One of the best 1st trailers of the last decade
-A year where 2 horror films have been massive hits (Sinners, FD6)
Tiny marketing budget and review embargo dropping 24 hrs before release
28 Years Later was WILDLY mishandled by Sony
If you believe in a movie enough to give Ryan Coogler an "unprecedented rights deal," then you should believe in it enough to invest in your international marketing efforts. People want to see good films, no matter the skin color of the director or stars.
I watched Sinners in Paris in a packed theater this Sunday, but I can say that awareness of the film here is quite low. I had to explain what the movie was to several people who asked what I did over the weekend.
"There is also a widespread misperception in the industry that content starring Black actors will not perform well with international audiences. In 2019, the top films with Black leads were distributed in 30 percent fewer international markets on average..."
"Fewer Black-led stories get told [in Hollywood], and when they are, these projects have been consistently underfunded and undervalued, despite often earning higher relative returns than other properties."
Source: https://t.co/SlP8p0UaBK