Bob Gorham

I help companies with their Product Strategy, Product Management, Product Marketing, Business Analysis and Market Intelligence needs.

[email protected]

[Bob Gorham @robertmgorham]

'Never let a good crisis go to waste' was an expression some guy named Winston Churchill coined a few years ago. That expression holds especially true when it comes to Product Management in 2020. Contact me to determine what u should be doing in the next 10 weeks. #Moncton #COVID

[Bob Gorham @robertmgorham]

If you are not embarrassed by the first version of your product, you’ve launched too late. – Reid Hoffman

[Bob Gorham @robertmgorham]

People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas. – Steve Jobs

[Bob Gorham @robertmgorham]

Roadmaps are evidence of strategy. Not a list of features. – Steve Johnson

[Bob Gorham @robertmgorham]

"No matter how good the team or how efficient the methodology, if we’re not solving the right problem, the project fails." –Woody Williams #productmanagement #productstrategy

[Bob Gorham @robertmgorham]

Turn losses into wins by leveraging the feedback you get from former prospects...

https://t.co/sKrzgNmD3j

#ProductManagement #LostProspects #CRM #Moncton

[Bob Gorham @robertmgorham]

At a time when companies in many industries offer similar products and use comparable technology, high-performance business processes are among the last remaining points of differentiation.

#productmanagement

https://t.co/8h4FDjoYz7

[Bob Gorham @robertmgorham]

Do you have a feature that has low usage but provides high-value to those who need it? Consider spinning it off as an add-on module. #productmanagement #FeatureMatrix

[Bob Gorham @robertmgorham]

If I was a #productmanager for Twitter I’d consider going past being minimum and viable. Time to diversify. #GettingStale

[Bob Gorham @robertmgorham]

Before you start executing, there are several steps you must take to ensure you are building a product or business that will be successful.

https://t.co/WRGG7vy4wr

#productmanagement #moncton

[Bob Gorham @robertmgorham]

Is it time for your company to shift your strategic focus from your competitors to alternatives, and from customers to non-customers in your industry?

By doing so, you could gain insight into how to redefine the problem the industry focuses on to discover new opportunities.

[Bob Gorham @robertmgorham]

Here is my latest blog titled '3 Ideas to Fixing Slowing Sales'... https://t.co/1mvopJviuK #ProductManagement #ProductManager #ProductDevelopment #Moncton #NewBrunswick #NovaScotia #PEI #SaaS

[Bob Gorham @robertmgorham]

Check out my new post regarding how value and usage of features drives its positioning and monetization - #ProductManagement #Moncton #ProductManager https://t.co/rrv0Jaav4H

[Dan Martell @danmartell]

This is how you build an MVP https://t.co/hlrwZhtiH6 #solveaproblem #leanstartup #custdev

[Bob Gorham @robertmgorham]

You need people to hate your product. Don't design for the masses. Delight a few. #SethGodin #Moncton #NewBrunswick #PEI #NovaScotia

[Bob Gorham @robertmgorham]

It is critical that you know who your lead evaluator is to sell your product . Also helpful in uniting your sales and marketing teams. Here's how...
https://t.co/KMf38ObySK

[Bob Gorham @robertmgorham]

Product positioning starts with a product. A value proposition starts with a customer... https://t.co/0gPZrlL1Qx

[Pragmatic Institute (formerly Pragmatic Marketing) @Pragmaticmkting]

Ask 5 people what #positioning means and you’ll probably get 5 different answers. Read this blog post from @BrainKraft for more info: https://t.co/J9IcndF6NM

[Bob Gorham @robertmgorham]

Stop building products or features you think are cool and start delivering what your customer segment actually needs. #ProductMgmt #Moncton #NB

[Bob Gorham @robertmgorham]

Getting all of your market feedback from current customers stakes your product on a risky assumption that today’s customers will provide all the feedback and inspiration you need to build the right product for tomorrow’s customers... https://t.co/OrsFxzjoZX

[Pragmatic Institute (formerly Pragmatic Marketing) @Pragmaticmkting]

"We've Got Users, So Why Talk to the Market?" It's a common question, but we've got four solid reasons in the latest Pragmatic Marketer. https://t.co/EB3XLzO0lQ

[Bob Gorham @robertmgorham]

Good article about pricing your product #SaaS #Onboarding https://t.co/s1i4SVCY9n