Putting a lot of energy into a project, having big expectations, only to have it fail, is gut wrenching.
It’s also what everyday of entrepreneurship is like.
Everything you’ve ever wanted is on the other side of 10 years of uncertainty, rejection, and suffering.
It just comes down to wanting what you’re after more than you hate all the things you gotta do to get it.
It takes a lot of good decisions in a row to build a business.
It takes one stupid decision to destroy one.
This is why emotion is the founders’ enemy.
Without it, you’ve got a shot.
With it, you’re a ticking time bomb of stupidity.