Rosa Salem

Love life, chocoholic.

[Rosa Salem @rosasalem]

🧵Conversando con un amigo sobre la importancia del small talk, me recomendó el video “La importancia de cuidar el ánimo, nuestro principal recurso” de Víctor Küppers.

Aunque no trata directamente ese tema, en 20 min. deja ideas que merecen pausa: 👇
🎥 https://t.co/YWpI6rzoWo

[Satya Nadella @satyanadella]

https://t.co/xv6csf1SbV

[Rosa Salem @rosasalem]

@Tiempodetenis1 🎾🤍🐐

[Rosa Salem @rosasalem]

@BBPRTV 🤩💥

[Rosa Salem @rosasalem]

@NadzuAI AI

[Sreejan Choudhary @sreejan_c]

Rafa cannot be an inspiration. And I mean that seriously.

Watched the RAFA series on Netflix with my daughters this week. The 9 year old was okay and maybe even excited. The five-year-old had to be - let's say - firmly encouraged to stay seated.

I kept pausing to tell them where I was when some of these matches happened. The 2008 Wimbledon final - Nadal winning his first on grass, at dusk, in what many still call the greatest match ever played. The 2012 epic, which for a lot of people remains the most complete - for me a complete heartbreak. The 2022 comeback - a man who had been told his foot condition might end his career after his first few grand slams, winning not only his 14th Roland Garros but his second AO.

Each of those matches is etched somewhere specific in my memory. The emotions came back watching the documentary like they hadn't gone anywhere.

My daughters of course couldn't relate. They will grow up creating their own moments and their own memories. I hope sport is part of that and maybe even their own matches, who knows.

But I kept coming back to the thought I mentioned at the beginning as I watched the series.

Rafa cannot be an inspiration.

Nobody can look at what he did - the physical punishment, the sheer doggedness, the way he kept coming back when his own body was the opponent - and think: I can do that. He belongs to a handful of people across all of human history, in sport or any other field, who achieved what they achieved.

Holding him up as a template is almost unfair to the rest of us.

But here is what the documentary does show: At the absolute pinnacle of human achievement, he felt self-doubt. He wanted to give up. He lost hope. He questioned himself in ways that will feel familiar to anyone who has ever tried to build something or push through something hard.

And that is the more honest inspiration.

Court Philippe-Chatrier has the words engraved: "Victory belongs to the most tenacious." But the tenacity that matters to most of us isn't the tenacity to win the tournament. It's the tenacity to win your own inner doubts. To show up when everything in you is arguing for staying put.

Showing up isn't just how you succeed. Showing up is the success.

My daughters will figure that out in their own way, in their own time. I just hope they have their own version of those matches to look back on when they need reminding.

Well done Netflix. Made me cry.

[Rosa Salem @rosasalem]

@AlertaNews24 ¿Esto por qué es una noticia?

[Rosa Salem @rosasalem]

@Tiempodetenis1 🔥💥

[Rosa Salem @rosasalem]

@joedelhi ❤️‍🩹

[Anish Moonka @anishmoonka]

Nike spent ten years trying to break the 2-hour marathon. They named a project after it. They built special shoes. They paid the greatest marathoner alive to chase it. Yesterday, a Kenyan runner finally did it in 1:59:30, wearing Adidas.

Sabastian Sawe used to be a pacemaker. A pacemaker is the kind of runner you hire to set the speed for the first few miles of a race and then drop out before the finish. In January 2022, Sawe got booked to do exactly that at a half-marathon in Spain. He'd never raced more than three miles in his life. He stayed in for the full 13 and won the whole thing. Adidas signed him not long after. Four years later, he became the first human ever to run an official marathon under 2 hours.

Nike, meanwhile, started this whole project in 2016 with a public goal called "Breaking2." They paid for the shoes, the pacemakers, the science labs, and Eliud Kipchoge himself. Kipchoge ran 1:59:40 in Vienna in 2019, but the event was a closed-course exhibition with rotating pacemakers and a pace car projecting a green laser line onto the road. The sport's governing body never recognized it as a real race. It didn't count.

Then Nike's running business cratered. Digital sales fell 26% in one quarter. Their share of footwear sold at Dick's Sporting Goods went from 39% to 32% in five months. On Running grew from $330 million to $1.8 billion between 2020 and 2025. Hoka nearly quadrupled. Roger Federer left Nike for On. Nike's board fired the CEO in October 2024.

Adidas spent the same period building a better shoe. The new Adizero Adios Pro Evo 3 took three years to develop. It weighs 97 grams, about 3.4 ounces, lighter than a deck of cards. A Wall Street Journal-cited study found that wearing a shoe 3.5 ounces lighter saves a runner around 57 seconds across a marathon. Sawe beat the third-place finisher by 58 seconds.

Adidas also did something Nike never did for Kipchoge. They wrote a $50,000 check to the official anti-doping body for track and field, asking it to test Sawe more aggressively than any other runner alive. He got tested 25 times in the two months before last year's Berlin Marathon, and Adidas signed up to fund this for the length of his contract. The logic: the moment Sawe ran a marathon this fast, the world was going to ask if he cheated, especially after his countrywoman Ruth Chepngetich got a 3-year doping ban in 2025. Adidas got out ahead of it.

The shoe retails at $500 and is barely available. Adidas's Adizero shoes won half of all major marathon races in 2024. Yesterday in London, four of the top five finishers wore the same Adidas shoe. Yomif Kejelcha crossed the line 11 seconds after Sawe and also broke 2 hours. The top three runners all beat the previous world record.

Nike's only response was an Instagram post. Three sentences long: "The clock has been reset. There is no finish line." That was their entire public reaction to losing a 10-year moonshot to their biggest rival.

[Rosa Salem @rosasalem]

@ELTIEMPO 😂

[Evan Luthra @EvanLuthra]

DO YOU UNDERSTAND WHAT JUST HAPPENED??🤯

A rescue dog abandoned in the bush was dying of cancer.

Her name is Rosie.

Vets said go home. Enjoy her last few months. Nothing we can do.

Her owner Paul said no.

No biology degree. No lab. No connections in medicine.

Just a laptop and a dog he refused to lose.

He used ChatGPT to teach himself cancer biology from zero. Paid $3000 to sequence Rosie's tumour DNA. Used AlphaFold to map the damaged proteins. Designed a vaccine to target the exact mutations killing her.

Then spent three months, two hours every night, just on paperwork to get it approved.

He never stopped.

Australia's top cancer scientists thought he was just a desperate pet owner.

Then they read his work. Then they helped him build it.

First personalised cancer vaccine ever created for a dog. In history.

Injected in December. Tumour halved by January.

Six weeks later Rosie jumped a fence at the dog park chasing a rabbit.

Those scientists are now using everything Rosie taught them to develop mRNA cancer treatments for humans.

AI is already changing what ordinary people can do.

We're just not paying attention.

[Rosa Salem @rosasalem]

Qué curioso que hoy, día de elecciones, me haya encontrado con esta frase de Margaret Mead en el libro que estoy leyendo:

“Nunca dudes de que un pequeño grupo de ciudadanos reflexivos y comprometidos puede cambiar el mundo. De hecho, es lo único que lo ha logrado”.

#QOTD

[Camus @newstart_2024]

Novak Djokovic after his epic AO semifinal win: crosses himself, eyes to heaven, thanks God.

A timeless reminder for every one of us, in any pursuit:

Work like everything depends on you.
Trust like everything depends on a higher plan.
Persevere through pain, doubt, setbacks, and silence.
Surrender the outcome to hands greater than your own.

Faith + relentless effort = the quiet force that carries people through the impossible—whether on a tennis court, in a boardroom, in recovery, in raising kids, or simply trying to become a better version of yourself.

The victory isn’t only in the result.
It’s in showing up, believing, and letting go.

Keep showing up.
Keep trusting.
The breakthrough is already in motion.

[Rosa Salem @rosasalem]

@rolandgarros Rooting for Novak in this final 🎾

[Rosa Salem @rosasalem]

@DjokovicFan_ Barranquilla, Colombia 🇨🇴

[Rosa Salem @rosasalem]

@Tiempodetenis1 Federer.

[Rosa Salem @rosasalem]

@DogLovers03 🤩

[Rosa Salem @rosasalem]

@Matt_Pinner 🙋🏻‍♀️

[Rosa Salem @rosasalem]

@Mind_Essentials ❤️✨

[Rosa Salem @rosasalem]

5/5
Pequeñas preguntas que ordenan mucho por dentro, si te das permiso de mirar con calma.

✨ No todo se resuelve haciendo más; a veces basta con mirar mejor.

[Rosa Salem @rosasalem]

1/5
Últimamente he sentido ganas de cerrar el año con más conciencia y menos prisa.
Este episodio de Mel Robbins me ayudó a ponerle palabras a eso: “How to Make 2026 the Best Year”.

🎧 https://t.co/DulIO0tMAi

[Rosa Salem @rosasalem]

4/5
— ¿Qué vas a dejar?
— ¿Qué vas a seguir haciendo?
— ¿Qué vas a empezar?