NEW post: https://t.co/EYTlKxQ6PM
Finally wrote about the end of my story at Moz. Selling the company. The broken relationships and trust. The whole nine. Not trying to re-litigate the past, but my noncompete (and some bits of my non-disclosure) finally lifted, so it was time.
#Sweepstakes are a popular #marketing tool, but it's important to understand the legal measures that govern them.
From eligibility requirements to disclosure obligations, here's what you need to know about running sweepstakes.
🔗 https://t.co/fLAymQupOX #CustomerLoyalty
.@RtMixMktg shares in @Forbes why #CPG brands need to address consumers’ changing definitions of value by delivering relevant messaging, promotions, and #CustomerLoyalty programs that extend beyond the point of purchase. https://t.co/3SNCSd6Cjm
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Inflation has motivated almost every consumer to seek savings, driving them to switch retailers and head back into physical stores.
Here are more inflation-related #ShopperMarketing trends that might surprise you. 👀
https://t.co/HFMF97B21n #CustomerEngagement