Yan Shi

ruby, golang

[少个分号 @shaogefenhao]

正在为一个道家风格的网站想找一个现成的配色方案。

然后就发现了这个：中国传统配色的开源仓库

https://t.co/trU6h1muv2

作者也在 X 上 @xiaoxiaodong01

[微风轻语 @endearqb]

如果 FDE 是这么定义的，那么，这种人为什么要以前端部署工程师存在啊？？？

不要和我说去找个 FDE 了，去找个合伙人吧

[大罗SEO @daluoseo]

如果你是做 SaaS、跨境电商工具、B2B 服务，或者任何有明确竞品的生意，有一个 SEO 页面你一定要做。

就是：
竞品名字 + Alternative

比如：
Ahrefs Alternative
Shopify Alternative
某某CRM Alternative
中文说白了，就是做一页「我是某个竞品的替代方案」。
～
这个页面为什么有用？
因为用户搜这个词的时候，意图已经非常明确了。
他不是在随便逛。
他已经知道竞品是谁，也大概率正在比较、犹豫、准备换方案。
这类流量，比泛流量值钱太多。
～
页面怎么写？
别写成一篇自嗨的品牌介绍。
你要直接回答三个问题：
-为什么你是这个竞品的替代方案
-你比它更适合哪类用户
-用户现在可以马上怎么开始用你
页面一打开，首屏就要有一个明确按钮。

比如：
-预约 Demo
-免费试用
-马上注册
-打电话咨询
-查看路线，如果你是本地业务

别让用户看了半天还不知道下一步干嘛。

～
中间一定要放一个对比表。

H2 标题可以直接写：
竞品名字 vs 你的品牌：Comparison
这个东西特别关键。

因为 Google 会吃这种结构化信息，AI 搜索也特别喜欢抓这种对比表。

你发现了吗，现在很多 AI Overview、ChatGPT、Perplexity 在回答「A 和 B 怎么选」的时候，最喜欢引用的就是这种 comparison / alternative / versus 页面。
～
如果你的竞品 SEO 做得很烂，互联网上关于它的信息不多，你这页甚至可能直接跑到它品牌词的搜索结果前面。

也就是说，用户搜的是你的竞品，最后进的是你的网站。
这就很香了。

～

这类页面我建议按这个结构做：

1 - 标题
竞品名 Alternative：为什么很多用户选择你的品牌

2 - 首屏
一句话讲清楚你替代它的理由，然后放 CTA 按钮。

3 - 适合谁
不要说所有人都适合。
直接讲：如果你是 SaaS 团队、跨境卖家、外贸工厂、B2B 服务商，你遇到什么问题，用你会更合适。

4 - 对比表
价格、功能、上手难度、支持方式、适用场景、迁移成本，全部列出来。

5 - 为什么选择你
别空喊「更好更快更强」。
写具体一点：更便宜多少、上线快多少、少踩哪些坑、适合什么规模的团队。

6 - FAQ
把用户会搜的问题全部放进去。
比如：
-你的品牌是不是竞品的替代方案？
-从竞品迁移到你这里麻烦吗？
-你们和竞品最大的区别是什么？
-什么情况下不建议选你？
最后这个问题很重要。
敢讲「谁不适合你」，反而更像真人写的，也更容易建立信任。

～

SEO 里做 versus page、alternative page、comparison table，已经很多年了。

但现在它又变得更值钱了。

因为 AI 搜索需要引用清晰、结构化、能直接比较的信息。

你把页面做得越清楚，它越容易拿你的内容去回答用户的问题。

说白了，别只等用户搜你。
用户搜你竞品的时候，你也得出现。
这才是搜索流量里最便宜、也最容易被很多公司忽略的一块。

～

可以直接照抄的页面模板：

[Competitor] Alternative: Why [Target Audience] Choose [Your Brand]
首屏：
Looking for a [Competitor] alternative? [Your Brand] helps [target audience] achieve [specific outcome] without [main pain point].
H2：
[Competitor] vs [Your Brand]: Comparison
FAQ：
-What is the best [Competitor] alternative?
-How does [Your Brand] compare to [Competitor]?
-Is [Your Brand] cheaper than [Competitor]?
-Who should choose [Your Brand] instead of [Competitor]?

～

如果你的行业里有 5 个主要竞品，不要只做一篇大杂烩。

一个竞品做一个页面。

每一页都围绕一个明确搜索意图写。

尤其是 SaaS、工具型产品、B2B 服务、跨境电商软件，特别适合做。

[Paidax @xin_pai88825]

为什么同样是AI 开发，别人做的页面看起来就很高级，而你的总是差一点感觉？ 其实不是你代码不行，而是你少做了一件事：设计系统搭建。所以本期，我会分享如何从零开始搭建一个高颜值的前段组件系统，并应用到项目上

[Evil Martians @evilmartians]

A designer and engineer worked together to ship a production-ready MVP in four weeks using Rails + Inertia. In this post we share how we built @thicket, our agentic coding stack, the skills we built, and what worked: https://t.co/Pt8C7hNy0m

[Tesla Owners Silicon Valley @teslaownersSV]

Engineering is magic

[deno @denohawari]

Reddit just DESTROYED Google SEO

And this graph says it all

Reddit now pulls over a billion visits a month from Google

Google trusts those threads, and ChatGPT was trained on every one of them

So when your brand gets into the right threads, it starts showing up in AI answers about your category

There’s no six months of grinding content to get there

This is the exact method we used to rank a B2B SaaS #1 in ChatGPT with a 825% traffic growth in 3 months

I put the whole system in one guide:

- the subreddits that get pulled into AI answers fastest
- the exact post format ChatGPT cites
- how to get mentioned without it looking like an ad
- the 3-step play we run for every client

180M+ people are asking ChatGPT for recommendations right now

The early movers are the ones getting named

Want the full Reddit playbook?

Just follow me + comment "Reddit" and I'll send it over

[Glen Allsopp 👾 @ViperChill]

Ahrefs' Domain Rating endpoint is now free! You don't even need an API key.

I built a tool to show it off (and possibly send you some visitors?) 🎉

The idea is simple: Enter your site, reveal your DR, and find other sites with the same score.

If you like, you can also submit your domain to be one of the recommendations, and potentially get some visitors sent your way.

See it in action over on detailed dotcom /dr/

Of course, I'm not expecting this to go viral in any way, but you might reach a few marketers and webmasters in your niche.

The idea is a little cheesy, I know, but I had to test out the new endpoint myself.

Simplified, DR aims to show the strength of a website's backlink profile compared to other sites in the Ahrefs database.

It works on a 0-100 scale, and can be useful for quick competitor benchmarking, link prospecting, outreach prioritization, and more.

To give some context on the numbers...

Wikipedia: DR 97
Ahrefs: DR 91
YCombinator: DR 91
Tinder: DR 82
Detailed: DR 73

Even if you're not technically savvy, it's still super easy to use. Point your AI assistant of choice straight to the Ahrefs API docs, and it will figure out the rest.

Hopefully you find this new endpoint useful in your workflows! 🙌

[Eugene Zolotarenko @eugZolotarenko]

We took the tech behind Outrank and turned it into Free SEO tools.

No login, no email, no catch. They are just there for you to use.

Here's all 12 👇

[Smartpig @Smartpigai]

Andrej Karpathy 用 2 小时演示了他日常如何使用 AI

本质就是把 AI 当成能执行任务的同事，用自然语言直接沟通。

流程很简单：一句话说明任务 → AI 执行 → 看结果再用一句话微调。

真正的差别在于，你是否把这种能力升级成一个能在你不在线时也持续运行的系统。

[Viking @vikingmute]

分享一篇文章：《How LLMs Actually Work》
https://t.co/apHhTvjdiB

好像是前几天 HackerNews 排名第一来着，类似的文章很多，但是这篇深入浅出和直观的例子非常适合有一定编程但没深入学Transformer的人阅读，里面的比喻也恰当，一看就是活人写的，没什么 AI 味道。

最近重新爱上了写东西，写了两篇技术文章，之后还会继续写，而且我的一个原则，活人写，绝对不用 AI，写作是一种乐趣，梳理逻辑，表达观点，不要让这种乐趣被 AI 剥夺。

[deno @denohawari]

the market you pick matters MORE than the product you build

most founders pick one that's already crowded, then act shocked when growth is rough

the outcome was mostly decided the day they chose the game

in a crowded market the leaders already own your buyer's attention

they showed up first and earned the trust, so they're the default your buyer reaches for without thinking

your buyer has a go-to before they ever hear your name

now you're paying to break a habit, and that burns more time and money than most founders have

the smarter move is picking a market that's still forming

one worth entering looks like this:

- no brand everyone already names
- buyers duct-taping their own fixes
- the category has no clean name yet
- the options that exist are mediocre and unchallenged

HubSpot won a market exactly like that

they named and owned "inbound marketing" before it was even a category, while everyone else was busy fighting over CRM

you can win without being the best when nobody's there to beat you yet

so spend more energy choosing the game than playing it

[Fabien SEO ✳️ @fabienr34]

En ce moment la mode c'est de changer la favicon en ajoutant un fond coloré pour mieux être visible sur la serp. Amazon vient de le faire à suivre sur Google.

[Noah Igler @noahiglerSEO]

Most home service owners plant their Google Business Profile at their office and fight for the whole city from there.

Here's a better move: pull up the fastest-growing zip codes in your market first.

Proximity is still one of the strongest ranking factors in the map pack. The closer your profile sits to the houses searching, the higher you show up for them. So the question isn't "where's my shop," it's "where's the new money moving."

In most metros it's the same story. New developments going up on one edge of town. Families with $400k+ homes leaving the urban core for the suburbs. Whole zip codes that barely existed 10 years ago now packed with your exact customer.

Find that area. Look at who's ranking there now (often a no-name with 80 reviews, not the big franchise). Then put your next profile as close to that growth as you legitimately can. You'll rank for the people actually buying, instead of fighting 10 competitors over the saturated core.

Quick overview of how to set up a new GBP there the right way:

> Get a real office. A 400 sq ft shoebox works, as long as it has its own door, its own suite number, and you can put a permanent sign out front with your business name.
> Prep your verification documents: lease info, a utility bill or customer invoice, a DBA or business registration at that specific address, and the permanent sign.
> Be ready to do the video verification, that's the step Google leans on most now.

Do it clean and you've got a compliant second location pulling leads from a market your competitors can't reach.

[周览资源 @grgerwcwetwet]

终于找到一个能替代 Wireshark 的开源神器。

GitHub 3.7 万 Star 的 Sniffnet，把网络监控做成了普通人也能看懂的样子。

很多人打开 Wireshark 的第一反应都是：
看不懂，直接关闭。

而 Sniffnet 完全不同。

实时显示上传下载流量、连接主机、访问域名、IP 地理位置，甚至还能查看正在偷偷联网的软件。支持流量过滤、PCAP 导入导出、多网卡监控。

最关键的是界面非常舒服。

不用研究抓包规则，不用学习复杂命令，打开就能看到电脑到底在和谁通信。很多用户直接把它当成 GlassWire 的免费替代品。(Windows Central)

Windows、macOS、Linux 全平台支持，Rust 编写，占用资源极低。(GitHub)

对于经常折腾代理、NAS、Docker、服务器的人来说，这绝对属于装机必备工具。

https://t.co/pXQHkfXRzU

[Hridoy Rehman @hridoyreh]

Reddit earns $2.2B+ a year.

They are making money from,

Ads, license, and Reddit Premium.

They have 1.3B+ monthly active users.

Its valuation is $32B+ currently...

[老鬼 @laogui]

Windsurf（现在已改名 @devindesktop）自带的模型 SWE-1.6 效果非常好，和 Cursor 的 Composer 2.5 不相上下。免费版 200 tokens/s 体验非常好，Fast 模式会扣额度，但速度能达到 950 tokens/s。还有 Kimi K2.6 免费可用，这个 Kimi 也比我在其他地方用的速度快，可能也是运行在 Cerebras 家的高速 GPU 上。

Cognition 估值已达到了 260 亿美元，增速飞快，最初搞 Devin 并不算成功，“捡到”了 Windsurf 让公司一下坐上了过山车，这笔交易太成功了。

[谁是藏镜人 @VedaAI00]

把宜家的「闭环 3D 数据」，彻底变成你的私人装修素材库。

宜家官网虽然提供了 3D 预览，但这些高质量的 .GLB 模型一直被锁在厂商的浏览器插件里。`IKEA-3D-Model-Download-Button` 通过一个极简的油猴脚本（Tampermonkey），在预览按钮旁增加了一个「下载」入口，直接释放了这些工业级家具模型。

这里的工程价值在于「设计主权的回归」：
1/ **绕过专有化壁垒**。它让用户不再受限于宜家简陋的在线规划工具，而是能将模型直接导入 Blender 或 Unreal Engine，进行电影级的私家装修渲染。
2/ **自动化命名闭环**。脚本会自动抓取产品名和颜色，规范化重命名 GLB 文件，极大降低了 3D 资产管理的工作量。

当 3D 模型从「在线展示」变成「本地资产」，专业室内设计的门槛就被变相击穿了。

我是「谁是藏镜人」，专注于挖掘 AI 与基础设施数字化的底层逻辑。
关注 @VedaAI00，带你看清物理世界资产化每一个微小闭环。

[Hridoy Rehman @hridoyreh]

Y Combinator HIDDEN formula.

100 users, $100/m, and $10k MRR.

The Startup Playbook:

[Kai Cromwell | Shopify SEO @KaiCromwell]

We made one simple change to page design and it boosted 500+ keyword rankings.

We wrote SEO copy for the primary collections for this brand, as we always do.

But the brand was firm that it must get buried below FAQs, customer reviews, and some other custom page elements.

You had to scroll 7-8x just to see the text.

We pushed the brand for months to move it up, as it'd likely result in higher rankings and more organic search revenue.

Finally, they did.

One week later, tons of new rankings, including #2 for mattress, one of their main KWs that gets 33k searches/mo.