Ruby Cha Cha

Australia's most dynamic, boutique market research agency

[Ruby Cha Cha @rubychacha]

It's no secret that here at Ruby Cha Cha, we like to do things a little differently. Find out more about our innovative approach to market research here -> https://t.co/GKAVFsMxKt

[Ruby Cha Cha @rubychacha]

In need of help with your branding strategy or cracking a business problem? Why not give the team at Ruby Cha Cha a call 😅 #branding #brandstrategy #marketresearchhttps://www.facebook.com/rubychachaglobal/photos/a.239980809523064/1314193112101823/?type=3

[Ruby Cha Cha @rubychacha]

We are proud to be one of the insight agency partners helping Huggies - from our core insight around parent shaming to an amazing piece of work - we urge you to watch thishttps://youtu.be/piohRBLld8w

[Ruby Cha Cha @rubychacha]

Check out our simple and straightforward process to Product Development #marketing #productdevelopment #brandmanagement
https://t.co/Loigz0D5IE

[Ruby Cha Cha @rubychacha]

Check out our new blog on launching a Brand Ambassador Program #marketresearch #brandambassadorProgram #Marketing #Brandknowledge
https://t.co/36bgDO58oN

[Ruby Cha Cha @rubychacha]

Had a great Ruby Sunrise today, what a great turnout. How to build empathy through storytelling and innovation. Speakers, Ellen Baron and Rebecca Miller. Thanks to all our lovely clients who attended. Next event August, stay tuned for detailshttps://www.facebook.com/rubychach

[Ruby Cha Cha @rubychacha]

Check out our latest blog!

We explore the mass production and customisation phenomena and how it applies to survey design.

#Marketresearch #survey #design #simplicityhttps://buff.ly/2FVgRAq

[Ruby Cha Cha @rubychacha]

"When was the last time you listened to a good story? One that made you want to do something, right away."

Our CEO Ellen Baron has contributed this piece on brands and storytelling as part of the Big Ideas series, a column highlighting the innovative thinking and thought leader

[Ruby Cha Cha @rubychacha]

Ruby Cha Cha's collaboration with Marketing Magazine continues with a video interview. Ellen our CEO talks to brand health and customer emotion in this short chat with Marketing Magazine's Jane Bowman.

https://t.co/QY53GBW7az

#brand #health #customer #emotion #development #ma

[Ruby Cha Cha @rubychacha]

Ruby Cha Cha's Marketing Mag takeover continues here with a piece from our Director of Quant. Discover new ways to get the most from your surveys and get closer to the truth.

#quantitative #research #truth #surveyshttps://buff.ly/2GvTRJJ

[Ruby Cha Cha @rubychacha]

Ruby Cha Cha's Marketing Mag takeover continues here with a piece from our Director of Quant. Discover new ways to get the most from your surveys and get closer to the truth.https://t.co/ms6Htc5ENz

[Ruby Cha Cha @rubychacha]

How to get more truth from your focus groups. #marketingresearch #emotion #advertising #focusgroupshttps://buff.ly/2TOy2YH

[Ruby Cha Cha @rubychacha]

Why focus groups are important and how to get more truthhttps://www.marketingmag.com.au/hubs-c/sponsored-ruby-cha-cha-focus-groups/

[Ruby Cha Cha @rubychacha]

Customer loyalty is a purchasing behaviour, while customer advocacy is an emotional connection. In this post we'll explore the relationship between satisfaction, loyalty and advocacy and how to leverage each of these within your business.https://t.co/GmYvs3Ah83

[Ruby Cha Cha @rubychacha]

Market research is essential to your understanding of why the problem you’re looking to solve exists in the first place, and who it affects. Figuring this out early can save you a lot of time and money down the line.https://t.co/39atuFDFjq

[Ruby Cha Cha @rubychacha]

Your brand is the unique fingerprint that drives association for your customers and we want to help your brand be the best that it can be. Find out more within our Marketer's Guide to Brand Development here -> https://t.co/8abSoDe2ha

[Ruby Cha Cha @rubychacha]

Successful segmentation should be meaningful, actionable, and targetable amongst other factors. Find out more within this post.https://t.co/dE4MIt3o0S

[Ruby Cha Cha @rubychacha]

Einstein said: “The intuitive mind is a sacred gift and the rational mind is a faithful servant. We have created a world that honours the servant and forgotten the gift.” As qualitative researchers we would agree. Find out more below:https://t.co/olBTzjBhqJ

[Ruby Cha Cha @rubychacha]

Behavioural Economics is critical for any marketer to understand as it can impact how we message, and place product or services in front of consumers and how they will react.

Find out more about it in today's post below:https://t.co/h7FIWZSlHc

[Ruby Cha Cha @rubychacha]

Market research has always been a part of the key fundamental of setting up and smoothly running a business. Find out how market research can help you increase sales, lower risk factors & manage your brand's reputation amongst in this post. https://t.co/NIZGWtY86R #marketresearch