Syed Ali

Best play is team play. Chief Operating Officer @honcho_search

[Syed Ali @s_syedali]

The focus needs to be balanced with brand building activity for a more sustainable business model. Better understanding of the role of marketing channels and integrated strategies are needed to keep the costs down!

[Syed Ali @s_syedali]

We’ve seen a 43% increase in cost of advertising on Google within Home and Garden sector in the last 5 years. 📈

Brands are facing more competition than ever for a share of people’s buying power.

[Syed Ali @s_syedali]

As loyalty wanes, personalisation and customer service has to be the focus amongst many other areas to differentiate and to encourage repeat business. Only pushing bottom of the funnel strategies will just become more costly as evident from the data.

[Syed Ali @s_syedali]

@Khushal Gutted I couldn't make it last night, will be there next time.

[Honchō @Honcho_Search]

A massive congratulations to the team for picking up Best Use of Search - Retail/eCommerce 👏🏽

@we_are_search #UKSearchAwards

[Syed Ali @s_syedali]

@ichbinGisele @alexcass91 Happy birthday mate!

[Alex Cassidy @alexcass91]

Interested in learning about the benefits of working with micro-influencers? Antoinette has written a thorough walkthrough here full of fantastic tips and drawing on her own personal experience.🤳🏼💡✅

[Syed Ali @s_syedali]

@bill_slawski Owning branded search is not brand building. Searches for your brands means someone is already aware of your brand. SEO can however expose your brand to a new person through a generic query. It's still not a targeted enough to be called as building a brand.

[Motor Trade News @motortradenews]

Could you be using Facebook better? - https://t.co/493FZIlnq6

[Google SearchLiaison @searchliaison]

Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the January 2020 Core Update. Our guidance about such updates remains as we’ve covered before. Please see this blog post for more about that:
https://t.co/e5ZQUA3RC6

[Syed Ali @s_syedali]

@RicRodriguez_UK @SearchLDN Great deck Ric. Built a very nice flow to your story. Context and semantics have been a key for a while like you said. Tech adoption and the ability of search engines to understand context will continue to open new avenues of optimisation in search. Future Search is Fascinating..

[Curtis Hutchinson @curtis_hutch]

Some great insight from my client @Honcho_Search on SEO and how to make it work. Worth reading if you're a car retailer. #Automotive #automotivemarketing

[Google SearchLiaison @searchliaison]

Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the September 2019 Core Update. Our guidance about such updates remains as we’ve covered before. Please see this blog for more about that: https://t.co/e5ZQUAlt0G

[Larry Kim @larrykim]

Look: The World’s 390+ Unicorn Companies In One

Infographic https://t.co/U19t3pfZLR

[Automotive Management @AMchatter]

Pentagon Motor Group commission Honcho for digital growth https://t.co/uXwtHh6tZR

[Cox Automotive Europe @CoxAutoEurope]

This week on @motortraderadio @PhilipN_Auto and @curtis_hutch are joined by @ASE_Global's @mikejonesase for a dealer profitability update. Plus, August regs, used trends from @Honcho_Search and @vertumotors & @BigMotoringWrld's new site!

Listen here - https://t.co/ABbfaQx0FU

[Marketing Comm News @marcommnews]

.@PentagonDG signs @Honcho_Search to drive its #digital growth https://t.co/DyiHnkVMGj #agency #marketing #business

[Syed Ali @s_syedali]

Probably the chief culprit for the declining effectiveness of creatively-awarded campaigns is the growing trend by creative awards judges to favour short-term creativity.

#marketing #marketingcampaigns #awards #advertising #innovation #digitalmarketing https://t.co/6EBLt2qy4Z

[Syed Ali @s_syedali]

https://t.co/xGexaM6xnu