Saffron Brand Consultants

We make brand memorable.
London - Madrid - Vienna - Istanbul

[Saffron Brand Consultants @saffronbc]

💡 Why do some brands stick while others fade away?

Our latest report, ‘The Six Keys to a Memorable Brand,’ reveals how to create a brand people remember—for the right reasons.

👉 Download the report: https://t.co/ah701QH0Be

[Product Hackers 🚀 @Product_Hackers]

💭 "La belleza es relativa, pero la experiencia es absoluta".

¿Por qué YouTube o Meta cambian su identidad? @cortijc charla con Jacob Benbunan de @saffronbc sobre branding de alto nivel.

🎧 Escucha el episodio aquí 👇 https://t.co/ponH06Yda5

[El Toro TV @eltorotv]

💥 Jacob Benbunan revela en A Primer Plano el verdadero motivo de la falta de inversión en los trenes

🗣️ “Con los aviones no se la juegan en el mantenimiento por la peligrosidad que tienen, pero con los trenes les da más igual”

[Creativepool @Creativepool]

Art Basel teamed up with @saffronbc to reimagine its role, evolving from physical events to a dynamic global platform with the vision: "Powering the World of Art." Explore the challenges and strategy behind this transformation here - https://t.co/eebD9TVDpw #Community #innovation

[Saffron Brand Consultants @saffronbc]

Closing the year by gathering reflections from leaders and luminaries is happily becoming a tradition.

As we mark the first anniversary of our inaugural Into The Bright at Tate Modern, we bring you insights from this year’s session in Kyoto: https://t.co/4jCYqwWp1h

[Joseph Gelman @jgelman]

Combinar el IQ y el EQ es lo que permite a @saffronbc construir ideas genuinamente potentes, reflexiona @JacobSaffron junto a @alexpallete de Picnic en esta potente master class de creatividad
Spoti https://t.co/XKCxYbxrcC
Tube https://t.co/g4Pgf4ZXpu

[Saffron Brand Consultants @saffronbc]

Gabor Schreier’s headlining keynote at @CSGlobalKSA shared our work with @Stadt_Wien and highlighted how branding can elevate urban life.

Learn more at the link below.
https://t.co/NsAYnV8FgA

[Saffron Brand Consultants @saffronbc]

Where will the latest trends take tourism and travel brands in 2025? 🌏

Saffron’s Ben Knapp predicts what we’ll see more of next year and how brands can craft more memorable experiences for travellers.

Read more in @WARCEditors 👉 https://t.co/IvttJfdhbB

[Saffron Brand Consultants @saffronbc]

🌟 Saffron's Fernando Ortiz Ehmann shared expert insight into @Inditex & @ZARA's success, and what's needed for ‘a business driven by short-term trends to sustain long-term growth’ in @RetailWeek.

Read more at the link below. 👇

https://t.co/44nDUCARLM

[Saffron Brand Consultants @saffronbc]

Meet NEO, @snbalahli's bold digital lifestyle bank—the first of its kind in Saudi Arabia.

We partnered with SNB to craft NEO’s identity and experience, and developed a sonic brand in collaboration with @SonicMindsDK.

👉 Access the full case study: https://t.co/dUBaU6RXaJ

[Fran Pérez @franperezbr]

“Good stories stay in people’s minds; the best ones live on in our collective consciousness.” #Storytelling elevates brands ➡️ @saffronbc

[Saffron Brand Consultants @saffronbc]

🌟 The brand we created together with @Bakcell has been recognised as the ‘Most Successful Rebranding’ at the 2024 Felis Awards, held during @brandweekist. 🏆

👉 Full case study: https://t.co/zOSGsoa2AG

[Campaign @Campaignmag]

'All polish, no punch': adland reacts to Jaguar’s rebrand

@richardexon @ShapeHistory @jungvonmatt @saffronbc @Brandpie https://t.co/DBHxSRZDwG

[Saffron Brand Consultants @saffronbc]

Congratulations to @VRT on launching the new Ketnet & Ketnet Junior brands. 👏

We delivered strategy, visuals, and UI updates, bringing the two brands closer together within the VRT universe.

👉 Learn more: https://t.co/ZWrknqwCE7

[Saffron Brand Consultants @saffronbc]

Saffron’s Gabor Schreier reveals how we keep raising the bar on quality in @TheDrum. 🌟
https://t.co/8ohmzrGORs

[Saffron Brand Consultants @saffronbc]

We worked with @Contentsquare to reimagine their brand identity & reflect their mission to be the go-to platform for understanding people—not just data—putting human insights at the heart of analytics.

👉 Access the full case study: https://t.co/uDLMTlN7qd

[Saffron Brand Consultants @saffronbc]

Experiences that last long after we open the gifts and take down the decorations. 🎄

That’s what brands must deliver to stand out this holiday season, according to Saffron Chief Strategy Officer Charlotte Black in @MediaCatMag.

👉 Read more below. https://t.co/KTuD8QBmvQ

[Saffron Brand Consultants @saffronbc]

We partnered with Galp to craft a brand that aligns with their evolution, telling a new story as they work towards a diversified solutions approach to energy.

Learn more below. https://t.co/aLs9D4kdCc

[Saffron Brand Consultants @saffronbc]

Memories fade. Repetition helps them stick.

🔄 How creative Repetition can make your brand memorable:
https://t.co/1oR22HE9eQ

[Saffron Brand Consultants @saffronbc]

UN World Cities Day is the perfect time to reflect on what truly makes cities—and brand in general—memorable.

Learn how City Brand Barometer 2023 proved experience drives memorability: https://t.co/ZoHqZOkZZR

[Saffron Brand Consultants @saffronbc]

The more someone is involved with a brand’s experience, the more likely they are to remember it.

🤝 How Involvement can make your brand a part of your audience’s identity and turn customers into loyal advocates: https://t.co/zWhI1MJssp