Sam Fleet

Co-founder @JockeyCam & @EquineP

[POVORA @PovoraTech]

Povora is proud to be nominated for a Sports Emmy Award in the George Wensel Technical Achievement category.

Our Wireless Tilt Control CapCam, developed in collaboration with @espn, is designed to bring a stable, broadcast-quality point-of-view from on-field officials into live production.

It’s a real pleasure to be recognised alongside such innovative work across the industry, including contributions from @FOXSports, @MLB, @DAZN, and others pushing the boundaries of sports broadcasting.

This nomination is a reflection of the wider Povora team and particularly our technical crew, whose hard work, attention to detail, and commitment to delivering in live environments has made this possible. We’re also grateful to our collaborators @dbsbroadcast and @WaveCentralRF for their support.

We’ve always believed point-of-view can play a meaningful role in how fans experience the game, and it’s encouraging to see that direction gaining wider recognition.

Built for broadcasters.
Trusted by athletes and officials.
Engineered for live sport.

POVORA | Live Wearable Camera Technology

[Ladbrokes @Ladbrokes]

Fancy a ride around Kempton aboard The Jukebox Man?

Incredible footage of today’s scintillating Ladbrokes King George courtesy of the team at @JockeyCam 🎥

@kemptonparkrace | @BenJone04644251

[Oisín Murphy @oismurphy]

Great to reveal that I have a book coming out this October. 

I was writing this through 2024 and wanted to share my passion for racing and horses and what a year in the life of a jockey looks like. This will give readers a level of access, honesty and insight and I hope it shows what my fellow jockeys and I go through each season. 

Sacrifice: A Year in the Life of a Champion Jockey will be published in hardback, trade paperback, ebook and audio on 9th October 2025.

Preorder links: https://t.co/RuyfirvHhe

[POVORA @PovoraTech]

Would you go left - right - or through the middle? 👀

Ride with @HugeBowman as he tries to win the dash in the opening race of the #ShergarCup @Ascot on board Vintage Clarets for @RichardFahey #JockeyCam 🇦🇺⚡️

[Coral @Coral]

𝐇𝐨𝐰 𝐓𝐨 𝐖𝐢𝐧 𝐓𝐡𝐞 𝐂𝐨𝐫𝐚𝐥 𝐒𝐭𝐞𝐰𝐚𝐫𝐝𝐬' 𝐂𝐮𝐩 🎥

Watch @DavidEgan99's JockeyCam as he coasts home on Two Tribes at Glorious @Goodwood_Races!

[Coral @Coral]

🎥 𝗝𝗢𝗖𝗞𝗘𝗬 𝗖𝗔𝗠: 𝗞𝗶𝗲𝗿𝗮𝗻 𝗦𝗵𝗼𝗲𝗺𝗮𝗿𝗸 & @OisMurphy

Take your place on Blue For You and Greek Order for a unique view of the Coral Golden Mile at Goodwood!

[The Jockey Club @TheJockeyClub]

This footage is UNREAL 🤯

JockeyCam, a blimp and broadcast cameras - watch the @Betfred Oaks from four different angles for a unique perspective 🙌

Watch here: https://t.co/M2LoMImchH

[Nathan Horrocks @horrocksn]

I felt genuinely proud listening to Ben Ryan from the @RacingMediaAca Class of 2025 speak about how watching Many Clouds win the 2015 Grand National — and seeing that moment through Leighton Aspell’s eyes — inspired him to pursue a career in racing.

[POVORA @PovoraTech]

That’s a wrap on #Preakness2025 for @NBCSports!

CLEVER AGAIN and @jose93_ortiz show us how JOURNALISM and @umbyrispoli bravely find a hole in the $2 million @PreaknessStakes!

A huge congrats to trainer @mwmracing and owners @EclipseTBP 👏🏇

[POVORA @PovoraTech]

We’re incredibly excited Race For The Crown has now been released on @netflix. It was an absolute pleasure for our JockeyCam team to collaborate with the brilliant creatives at @BoxToBoxFilms on this project. Bringing fans closer to the heart-pounding action of sports is what we do best, and seeing our technology play a part in telling these powerful stories is something we’re really proud of. We can’t wait for audiences around the world to experience the sport like never before.
#StreamingNow
#RaceForTheCrown #JockeyCam #WhereTheActionIs

[Sam Fleet @samfleet77]

@alanjohnsy Congratulations and all the best Alan, it's always been a pleasure to work with you and I'm sure you'll have plenty of opportunities going forward!

[POVORA @PovoraTech]

A Decade of JockeyCam: Bringing Fans Closer to the Action

As we proudly celebrate our ten-year anniversary at the 2025 Grand National held at The Jockey Club's Aintree racecourse in Liverpool on Saturday, we reflect on the moments that propelled JockeyCam forward and established us as one of the leading live broadcast wearable camera companies in sport.

[POVORA @PovoraTech]

That’s a wrap for #CheltenhamFestival 2025! Huge thanks to the incredible riders and horses who bring the action to life—and to everyone who joined us on the journey. Until next time! #JockeyCam #Racing #WhereTheActionIs

[Oliver Brown @oliverbrown_tel]

You will not find, re-listening to John Hunt’s Cheltenham Gold Cup commentary, a more stirring study in courage in sport this year.

In the shadow of absolute evil, he has given an impeccable demonstration of what it means to live https://t.co/MJuYVXYqhS

[Coral @Coral]

𝐄𝐯𝐞𝐫 𝐝𝐫𝐞𝐚𝐦𝐭 𝐨𝐟 𝐰𝐢𝐧𝐧𝐢𝐧𝐠 𝐭𝐡𝐞 𝐂𝐨𝐫𝐚𝐥 𝐂𝐮𝐩? 🏆

This is probably the closest you’ll come…

Take a ride with winning jockey @dan2231 aboard your 2025 Coral Cup winner 𝐉𝐢𝐦𝐦𝐲 𝐃𝐮 𝐒𝐞𝐮𝐢𝐥 thanks to the incredible team at @JockeyCam 🎥

[Sam Fleet @samfleet77]

What a trip to @TheSaudiCup great @JockeyCam team, 5 winners, including the big one. Big thanks to all jockeys and connections who gave us the thrill, and showed us the skill, of riding with them, and all connected with the event. #SaudiCup #JockeyCam @JCSA_Racing @_HBAMedia @IMG

[POVORA @PovoraTech]

An EPIC race! 🏆

Watch FOREVER YOUNG run down Romantic Warrior and win the $20 million @TheSaudiCup!

@_RYUSEI_0531 l @IMG l @_HBAMedia l @JCSA_Racing l @JRAVAN_info l @HorseRacing_JPN
#フォーエバーヤング

[Sam Fleet @samfleet77]

So tragic. Sending my love and deepest sympathies to all of Michael's family and friends.

[At The Races @AtTheRaces]

"A standout young man - that's what he was..."

Ted Walsh remembers Michael O'Sullivan following his tragic passing this morning, aged 24.

[Sam Fleet @samfleet77]

@RacingTV So, so awful, sending love and deepest condolences to all of Michael's family and friends

[Sam Fleet @samfleet77]

❤

[John Ziegler @Zigmanfreud]

By far the best (non political) commentary on the catastrophic Los Angeles fires has been this one by @dateline_keith for @DatelineNBC

Keith Morrison is one of the last remaining pros in TV news…