We're winners once again! 🤩
🏆 Best Use of Search – B2C (PPC) (Small) at the European Search Awards 2026.
Up against the best agencies in Europe and we came away with a win. The team have worked incredibly hard to get here and moments like last night are exactly why we do what we do.
Massive thank you to our clients for trusting us, and to every single person on the team who makes the work what it is. 🙌
Bring on the next one. 💯
#EUSearchAwards #EuropeanSearchAwards #ESA2026 #PPC #DigitalMarketing #AwardWinningMarketing #PPCAgency #PPC #SEOAgency #ATeam #DontPanicEvents
🏆 We’ve won Best Integrated Paid Media Campaign at the UK Paid Media Awards 2026! 🎉
🗣️ The judges said it best:
“A grounded, expertly managed campaign that reads like it was lived week by week rather than written after the fact. The focus on controllables; query refinement, ad testing, and waste reduction, reflected real discipline and channel maturity. Ambitious objectives, exceptional integration, and results that clearly delighted the client.”
Huge thanks to #DontPanicEvents and our incredible team 🦾
#UKPaidMediaAwards #PPC #DigitalMarketing #AwardWinning #ATeam #UKPMA26
🗞️ Digital marketing news this week (16–25 March): 👇
🚨 Google's first spam update of 2026 is live: rolling out globally now. Check Search Console.
💼 LinkedIn rebuilt its feed with AI: expertise travels further, engagement bait gets killed off.
🛍️ Meta expanded Reels affiliate shopping to 22 countries + new partners including eBay & Temu.
📊 Meta scaled back ad disclosure labels & improved local audience insight tools.
🤖 Google's UCP now supports full shopping carts & live product data. Agentic commerce is accelerating.
✍️ Google is testing AI-rewritten headlines in Search. No disclosure to users. Same "small test" that became permanent in Discover. Audit your metadata now.
📋 Listicles, articles & product pages = 52% of all AI citations. Build for intent, not just volume.
Which one matters most to your brand right now? 👇
#DigitalMarketing #SEO #MarketingNews #GoogleUpdate #AISearch
🚀 “It’s clear that they know their stuff & how to effectively compete in the finance industry.”
That’s what our client said after we boosted their SEO, and their business. SEO isn’t just keywords, it’s growth, visibility, and real ROI.
💬 Ready for your own transformation?
https://t.co/QN9DUmTdqQ
#DigitalMarketing #FinanceMarketing #ClientSuccess #ConversionBoost #MarketingResults #SEOAgency #FinanceSEO
Weekly Digital Marketing Roundup: 02-08 February 🗞️
📰 Discover-only Google core update rolls out
📉 Ranking volatility still elevated
🤖 Googlebot crawl limits clarified
🔍 Crawl traps highlighted by Google
🧠 Google & Bing say don’t create AI-only markdown pages
🎯 Performance Max A/B testing spotted
🚫 Claude AI stays ad-free
#DigitalMarketing #SEO #Google #PPC #AI #MarketingNews
Real impact happens when strategy meets execution 💡
By combining smart targeting, creative testing, and agile optimisation, this charity campaign delivered results well beyond expectations.
Highlights included:
🔹 +114% above KPI for Facebook group members
🔹 +73% above KPI for fundraising pages created
🔹 +41% above KPI for funds raised
A strong example of how the right digital approach can amplify a good cause and drive measurable success.
Want to see what a results-driven strategy could do for your organisation?
Let’s talk 👉 https://t.co/k6d16hhySz
Excited to welcome our new managing director to @AbsoluteDMedia!
It was great to catch up with Luke this week and i’m looking forward to him using his knowledge and experience to help push the team forward!
https://t.co/cGManwte2X
Boxing Day sales do not need to be chaotic.
🛒 Lead with a small number of clear offers rather than endless discounts.
📊 Protect your margins by focusing on categories that genuinely need a push.
💬 Communicate end dates and conditions simply to avoid confusion.
#BoxingDaySale #Ecommerce #MarketingStrategy #RetailMarketing #EcommerceTips
As Christmas week begins, keep social useful, not just pretty. 🌟
🎄 Share last-minute tips, reminders, or how tos that genuinely help your audience.
💬 Highlight support information, opening hours, or response times clearly.
📸 Show a little behind-the-scenes personality without overwhelming the feed.
👉 Service first, festive second.
#ChristmasContent #SocialMediaMarketing #BrandBuilding #FestiveMarketing #HolidaySocial #DigitalMarketing
Before the year ends, take stock of what 2025 has already taught your business:
💡 Which channels or partnerships delivered real commercial impact, and which fell short?
📊 Which initiatives or experiments are worth scaling, refining, or retiring altogether?
🧭 Which assumptions about your customers, markets, or demand didn’t hold up?
The strongest brands move forward with clarity, not carry over habits by default.
What lessons will shape how your business grows in 2026? 💡��
#BusinessGrowth #BrandStrategy #2025Review #GrowthMindset #BusinessInsights #BrandDevelopment #GrowthStrategy
Mid-December is the perfect time for a campaign health check.
🔍 Double down on channels performing, cut underachievers and decide which offers to carry into the final stretch.
A small pivot now can change Q4 results.
#CampaignReview#MarketingStrategy#Q4
Busy season ≠ stop testing. 🎨
In December, test small creative tweaks: hooks, first frames, headlines.
Let winners run long enough to prove themselves and tie tests to clear goals (CTR, CPC, ROAS).
Tiny lifts compound at scale. 💯
#CreativeTesting#PaidMedia #PerformanceMarketing
Seasonal spikes in gaming search can help or hurt. 🎰
🎰 Focus content around education, safety, and responsible play first.
🔍 Target intent based keywords that include trust signals, not just high volume terms.
📈 Keep your site fast, transparent, and compliant so you can grow sustainably.
Long term wins > short term tricks.
#CasinoSEO #iGamingMarketing #SEO #CasinoMarketing #GamblingSEO #iGamingSEO #SEOForCasinos #OnlineCasinoTips #CasinoContent
Year end is huge for finance brands. 💷
💷 Use content to clarify complex concepts like rates, repayments, or fees.
📊 Share transparent comparisons that help people understand their options.
💬 Focus on reassurance and clarity over hard selling.
Clarity builds trust, trust drives conversions.
#FinanceMarketing #ContentMarketing #DigitalStrategy #FinanceTips #FinanceContent #FinanceBranding #YearEndFinance #DigitalMarketing #SEOAgency
Worried about a winter pipeline dip? 🌟 It's best not to disappear.
Nurture slow leads with useful content, tidy your CRM, refine ICPs, and stay visible so you are first choice in January.
Quiet months are where smart marketers win. 💯
#B2BMarketing#LeadGen#MarketingMindset
Digital Marketing Roundup (24–30 Nov) 🗞️
🤖 Google routes complex queries to Gemini 3 in AI Mode
📉 Google ranking volatility hits around 24 Nov
📱 Microsoft to retire Microsoft Ads mobile app in 2026
⚠️ Google Ads MCC takeover attacks surge
🛍️ ChatGPT adds new ‘Shopping Research’ feature
📊 Google Ads Overview tab adds custom views
📵 TikTok US sell-off deadline looms again
#SEO #GoogleAds #DigitalMarketing #AIMode #MarketingNews
Data and design go hand in hand. 🎨
📊 Study what visuals perform best.
💬 Let insights shape your message.
🎯 When you merge analytics with art, engagement skyrockets.
#CreativeStrategy#Analytics#DigitalMarketing
AI isn’t here to replace marketers, it’s here to amplify them. 🤖
💡 Use data-driven insights to inform strategy.
💬 Automate repetitive work.
🎨 Spend more time creating, less time crunching.
Smart tools make sharper campaigns.
#AIMarketing#DigitalTransformation#SEO #MarketingInnovation #MarketingStrategy #AutomationInMarketing