Sandro Kipiani

Digital marketer, 1X OMB shortlist

[Sandro Kipiani @sandrokipiani]

@ZedTrafficker @grenadeofficial @OneMinuteBriefs was it made with midjourney?

[Sandro Kipiani @sandrokipiani]

@grohs @OneMinuteBriefs brilliant

[Sandro Kipiani @sandrokipiani]

@Ideasourcing @OneMinuteBriefs @BD_GUT_HEALTH great idea

[Sandro Kipiani @sandrokipiani]

@MnchstrDESIGN @BD_GUT_HEALTH @OneMinuteBriefs great idea, could be extended to multiple characters and stories

[Sandro Kipiani @sandrokipiani]

@benlikesmusic @samaritans I like it!

[Sandro Kipiani @sandrokipiani]

@eaonp hahaha, great collection

[Sandro Kipiani @sandrokipiani]

@admadlad For example you can see all these recommendations in Facebook's list of best practices for mobile video ads. I don't think that the two things you mentioned should always be dismissed without considering the context.

[Sandro Kipiani @sandrokipiani]

@admadlad There are eye tracking studies that show that a small logo in the lower corner of a banner ad often goes unnoticed and as a result the ad is not associated with the brand in the mind of the viewer. Also shorter copy often performs better.

[Sandro Kipiani @sandrokipiani]

@turanoza wordle will not fix your english

[richard shotton @rshotton]

JWT's T-Plan - Stephen King's 1964 guide to making more effective advertising

[Sandro Kipiani @sandrokipiani]

@narminelcin filters and photoshop

[Sandro Kipiani @sandrokipiani]

@narminelcin what website do you have?

[richard shotton @rshotton]

Yesterday, I shared Kantar data showing that the proportion of ads trying to be funny has dropped markedly over the last 20 years

Some people argued that this was due to awards favouring other tactics and the rise of purpose. Data from BMB seems to support that

[Sandro Kipiani @sandrokipiani]

what you need to boil eggs :)

@OneMinuteBriefs

@QuookerUK

#TheTapThatDoesItAll https://t.co/Snx5kXtD8Z

[Sandro Kipiani @sandrokipiani]

@Irishpunman @quookeruk @OneMinuteBriefs very cool

[Sandro Kipiani @sandrokipiani]

@alvo_muses @OneMinuteBriefs @quookeruk awesome

[Sandro Kipiani @sandrokipiani]

@Ideasourcing @quookeruk @OneMinuteBriefs funny!

[Sandro Kipiani @sandrokipiani]

Poorly photoshopped, but the idea is that water washes and cooks at the same time. Can be applied to other foods like an egg that is half-boiled only where water touches it etc
@OneMinuteBriefs

@QuookerUK

#TheTapThatDoesItAll https://t.co/Snx5kXtD8Z

[Plannersphere @plannersphere]

Nicholas Butler said "An expert is one who knows more and more about less and less, until he knows absolutely everything about nothing.”