Sankhalina Nath

Brand Strategist, Creative Director & Designer.
Love quiet, black and white, the classic, the old and the raw wild.
On Instagram as @sankhalina

[Sankhalina Nath @sankhalina]

The universe threw a work-day in my life that was themed 'Sunday Post-Dinner Dessert Cravings'.

I put together this quick photoshoot of macaroons, chocolates and cheesecakes for Smoor Chocolates.

The full project is up on my Behance.
https://t.co/tQ34iinTQ0

[Gaurav @MildlyClassic]

Slightly disappointed that there’s no connecting flight from Bangalore Airport to Bangalore.

[Sankhalina Nath @sankhalina]

India's national love langauge = Pouring extra ghee on your food.

[Tad Carpenter @TadCarpenter]

I don't care how many fancy degrees you have, nothing prepares you for someone asking you to place a QR code inside a logo lockup.

[Sankhalina Nath @sankhalina]

To design the colour palette of a brand — beyond picking hex values —it is important to be intentional about how the brand will be perceived through the brand's actual tangible and intangible presence. It's light, shadow, material and textures.

https://t.co/XQJvdJzqvN

[Sankhalina Nath @sankhalina]

Best thing I read today:
Houses are just Tupperware and we are the universe's leftovers.

[Sankhalina Nath @sankhalina]

@SabaImtiaz It is the year 3050. Kumar Sanu is still playing in all Indian self-driving cabs.

[Sankhalina Nath @sankhalina]

"Branding a Brewery in Bangalore: Part 2" https://t.co/UA0NYtYPj0

[Nassim Nicholas Taleb @nntaleb]

IQ testing is like making cars compete in a racetrack, and use it to make claims about their ability to cross a dense forest (with unpaved roads) such as the Amazon.

[Daniel Benneworth-Gray @gray]

The new Penguin adverts are perfect.

[Sankhalina Nath @sankhalina]

“I like to look at logo lockups as physical structures. Does it have a strong foundation? Is it floating? Can it do without this beam or that ledge? What do the white spaces speak of? Are the angles friendly? Do I feel like respecting this structure?” https://t.co/8nvwLj5c0o

[Sankhalina Nath @sankhalina]

"Branding a Brewery in Bangalore: Part 2" https://t.co/RgrP7sdFqL

[Sankhalina Nath @sankhalina]

Wrote a visual identity design case study. "Branding a Brewery in Bangalore: Part 2: https://t.co/e5sneqU8pn

[Sankhalina Nath @sankhalina]

I wrote a case study of designing The Pump House brand identity. It is a bit wordy, borderline nerdy and full of my heart-juice.
Read if you like.

#branding #identitydesign #brandidentitydesign #brewery #bangalore #microbrewery #craftbeer
https://t.co/PQ8b534q3D

[Kevin Cantrell Studio @kevinrcantrell]

Spend three months designing a comprehensive branding system: 1 like. Spend three hours designing an ornate monogram: 1 million likes.

[Julie Zhuo @joulee]

Ask people all the time for feedback. Make your asks specific, and your tone curious so it's safe for the other person to tell something critical. People know when you're just fishing for compliments. Examples (thread)

[Sankhalina Nath @sankhalina]

If you see me walking around with a smug face today it's because I dreamt THREE ideas for a branding project I am working on currently #existentialdesigner

[Sankhalina Nath @sankhalina]

@dubesahab The first thought in my head when I saw this was "sad that the most ACTION he got was in the form of the action-reaction law."

[Sankhalina Nath @sankhalina]

@liberosist Design problem: How do you visually illustrate the joy of NOT being stuck in peak-hour traffic every single day?

[● Mike @mikedotsullivan]

Two tips I can give anyone wanting a career in design.

1. Don’t listen to anyone.
2. Don’t listen to anyone.

You’ll be fine.