Introducing Data 2 Story®️ - our new AI platform revolutionising how you transform survey data into stories!
⏳Analyse thousands of data points in seconds
🤝Uncover insights & optimise accuracy
📈Maximise your research ROI
Book a demo: https://t.co/rk524OnBKZ
#PR#Marketing
We switch the narrative for clients keeping in mind their objective.
Nudges like these make it easier for creative agencies to package research for their clients.
🔗 Continue reading here: https://t.co/5MkrZyreIT
We work with some brilliant PR and Marketing agencies, and all of them do this:
Reframe insights and survey findings to deliver more value. 🔁
This increases the return on investment for their clients, and they keep coming back for more.
#MarketResearch#PR#Marketing
One question per question, always.
Our webinar breaks down this and other critical design errors in 25 minutes: https://t.co/J5HzsTZdXQ
#SurveyDesign#MarketResearch
Double-barrelled questions contaminate survey data without researchers realising it.
"Do you like the taste AND texture of this product?" forces one answer to two questions. If someone likes texture but hates flavour, the data becomes meaningless.
Young people struggling most (65%), women more than men (62% vs 54%).
Two thirds of the unemployed say being out of work damages mental health.
This isn't individual. It's systemic.
Report by @@Hestia1970 ⬇️
https://t.co/faPbbmo8Ym
🧵2/2
58% of Londoners experienced 3+ mental health symptoms in past year (up from 49% in 2024).
That's 4.2 million people affected across the capital.
Employment is a massive factor - 64% of job-dissatisfied workers report mental health suffering.
🧵1/2
LinkedIn has 1.2 billion users. Stand out by sponsoring employee thought leadership posts rather than company content for better reach and authenticity. Get our 5-step content plan: https://t.co/rxMoOKvu5y
#B2BMarketing
🔍 Understanding the power of maturity models, with Naomi Fenton.
A framework to help brands, businesses, and marketing and PR agencies to:
- gain audience insights
- create thought leadership content
- generate leads
#PublicRelations#B2BMarketing#MarketResearch
📨 If you'd like to receive more actionable editions like these, on how to use research for your brand or your clients, subscribe to our #newsletter here: https://t.co/wbGWpb5WFJ
📊 Brand mapping research alone?
Risky business!
In our latest newsletter, our experts explain why limiting attributes block you from spotting unexpected trends & opportunities.
The fix? Combine it with broader brand health studies for a complete picture.
#BrandResearch
We are sponsoring another category at the @therealprmoment awards! 🥂
𝗧𝗵𝗶𝘀 𝗼𝗻𝗲 𝗶𝘀 𝗳𝗼𝗿 𝘁𝗵𝗲 ‘𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗣𝗥 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗼𝗳 𝘁𝗵𝗲 𝗬𝗲𝗮𝗿’ 𝗰𝗮𝘁𝗲𝗴𝗼𝗿𝘆.
Top tech PR campaigns shortlisted! See the talent here > https://t.co/SzeDnRDZ0l
Proud sponsors at the @therealprmoment Awards in London!
We're backing two categories, including 'Technology Agency of the Year' 🏆
The category is highly contested and nominations include the best of PR agencies representing the tech sector. > https://t.co/fu8WLzRucC
#PRmoment
🚨 New research alert!
Our study with @HPE shows 93% of IT leaders think their networks are AI-ready, but less than half understand network needs for AI. Full report: https://t.co/RQ1M99mPhO
#NetworkInfrastructure#TechResearch
Nervous about publishing data? 😰
Data 2 Story removes the anxiety! AI-powered tools 🔐 + verified facts 🤝 = confident campaigns 🎯
Say goodbye to errors and hello to reliable insights. Learn more: https://t.co/36dzOGMYgY
#Data2Story#DataConfidence#AI
📩 Our last email reached 900+ readers and covered topics such as the importance of data storytelling, the launch of our Data 2 Story platform, and how to provide data confidence for all.
The next one goes out in a week, explaining how to use maturity models in your research.