Search Engine Cage

We help local businesses get found & turn clicks into customers 🚀 From SEO & PPC to conversion tracking, Search Engine Cage delivers results you can measure.

[Search Engine Cage @SECage]

Hi @JohnMu and @bill_slawski

Is there a thing called "LSI Keywords"

Because I see you both are denying that there is no such thing.

If this is the case then why @google is showing the wrong information to people who want to know the truth about this.

#SEO

[Search Engine Cage @SECage]

Tried it but all credits used within week.

[Tim Soulo 🇺🇦 @timsoulo]

We're (soft) launching Agent A — a top 1% marketer on your team.

And we're giving free 1-month access to all paying customers of @ahrefs! 🔥

If you wanna learn more, I broke down what Agent A is (and how it's different from just giving Claude Code access to Ahrefs' API) over on r/ahrefs.

Would love to hear what you think.

[Joe Youngblood - SEO, Futurology, AI, Marketing @YoungbloodJoe]

Google: "We just made $100 billion in 3-months for the first time ever!"

SMBs: "Ok, but you got there by stealing all of our traffic and content, are you going to pay us?"

Google: "AI is BETTER for websites than normal old Google clicks! (and also no, we steal and you get nothing)."

SMBs: "Ok, let me check my traffic chart and see how this is helping me who has been creating original content for 15 years in my niche and considered the number one source on the topic"

Small business traffic chart in GSC:

[Chris Long @chris_nectiv]

SEOs, I've been DYING for someone to write this.

This article maps E-E-A-T attributes to actual factors found in Google's API leaks:

[Noel Ceta @noelcetaSEO]

Domain Rating (DR) is a made-up metric that runs a $500M/year scam economy.

I watched someone manipulate their DR from 0 to 70 in 30 days with $500.

Now they sell guest posts for $1,000 each. 500+ buyers monthly.

The entire link economy is built on fake math.

Let me expose how:

[Jake Ward @jakezward]

Every type of SEO that's not dead:

On-Page SEO
Off-Page SEO
Technical SEO
Local SEO
International SEO
Multilingual SEO
Enterprise SEO
Ecommerce SEO
Affiliate SEO
Mobile SEO
Voice SEO
Video SEO
Image SEO
Content SEO
News SEO
AI Chatbot SEO
White Hat SEO
Gray Hat SEO
Parasite SEO
Brand SEO
Accessibility SEO
Programmatic SEO
AI SEO
Google Discover SEO
Google SGE SEO
Amazon SEO
Etsy SEO
eBay SEO
Shopify SEO
App Store SEO
Podcast SEO
Reddit SEO
Quora SEO
YouTube SEO
TikTok SEO
LinkedIn SEO
Pinterest SEO
Google Maps SEO
TripAdvisor SEO

[Nate Hake @natejhake]

@googlesearchc I'd like to report a spammer called "AI Overviews"

It's coming up #1 for a ton of queries & violates all these Google policies:

-No first-hand experience
-Uses extensive automation
-No expertise
-Primarily summarizes what others have written

[Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond]

Effective copywriting is all about tapping into people’s emotions.

Once you understand what makes them tick, you can craft compelling copy that drives them to action.

As a “cheat sheet,” Clayton Makepeace developed a system of 16 “dominant emotions.”

Here’s how to use them:

[Search Engine Cage @SECage]

@glenngabe Seeing decline form ChatGPT traffic for trailer rental, home service and digital marketing niche.

Does it stop selling AEO/GEO service, NOT!

At least not YET!

[Glenn Gabe @glenngabe]

Wait, you mean OpenAI can turn the dials and rankings and downstream traffic can change radically? But what about all the adjustments sites are implementing just for AI chatbots? :) -> From Josh at Profound: "ChatGPT referral traffic is down -52% since July 21st, I pulled from our dataset of 1+ billion ChatGPT citations and 1+ million referral visits from ChatGPT to figure out what's going on."

"The referral decline started right as citation patterns shifted dramatically. Reddit citations increased +87% starting July 23rd, reaching more than 10% of all ChatGPT citations. Wikipedia simultaneously hit historic highs, up +62% since its July low to nearly 13% citation share yesterday."

"The top 3 domains (Wikipedia, Reddit, TechRadar) combined have grown +53%, now controlling 22% of all citations. That's 1 in 5 ChatGPT citations going to just three sites." https://t.co/uL9Izv5GR1

[WalletHub @wallethub]

WalletHub removed 40k pages from Google and other AI search engines, making the content exclusively available to logged-in WalletHub users. This move is the direct result of the tech companies’ anticompetitive practices. We invite other publishers to do the same!

[Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond]

My agency has written 10,000+ pieces of copy.

Our #1 Copywriting Rule:

Never write copy from scratch, always use a framework.

Here are 10 proven copywriting frameworks to write high-converting copy:

🧵 THREAD 🧵

[Charly Wargnier @DataChaz]

This ChatGPT prompt is like hiring a $500/hr consultant

[Behzad Hussain @BehzadHu]

📈 𝐊𝐨𝐫𝐚𝐲’𝐬 𝟑𝟓 𝐓𝐢𝐩𝐬 𝐭𝐨 𝐎𝐮𝐭𝐫𝐚𝐧𝐤 𝐀𝐮𝐭𝐡𝐨𝐫𝐢𝐭𝐲 𝐒𝐢𝐭𝐞𝐬

Yes, even giants like WebMD, Healthline, MayoClinic, etc. !

I’ve compiled and simplified 35 powerful takeaways from Koray Tuğberk Gübür’s case study:
🧠 “𝗧𝗵𝗲 𝗜𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝗰𝗲 𝗼𝗳 𝗤𝘂𝗮𝗹𝗶𝘁𝘆 𝗧𝗵𝗿𝗲𝘀𝗵𝗼𝗹𝗱𝘀 𝗮𝗻𝗱 𝗣𝗿𝗲𝗱𝗶𝗰���𝗶𝘃𝗲 𝗥𝗮𝗻𝗸𝗶𝗻𝗴”
(Published on the Oncrawl website)

💡 Core Insight:
Koray 𝘰𝘶𝘵𝘳𝘢𝘯𝘬𝘦𝘥 major health authority websites like:
→ Healthline
→ WebMD
→ MayoClinic
..... with 𝗷𝘂𝘀𝘁 𝟮𝟳 𝗮𝗿𝘁𝗶𝗰𝗹𝗲𝘀, using his 𝘈𝘭𝘨𝘰𝘳𝘪𝘵𝘩𝘮𝘪𝘤 𝘈𝘶𝘵𝘩𝘰𝘳𝘴𝘩𝘪𝘱 𝘙𝘶𝘭𝘦𝘴 of Semantic Content Writing.

🚀 The case study revolves around two 𝑐𝑜𝑟𝑒 SEO concepts:
1️⃣ 𝗤𝘂𝗮𝗹𝗶𝘁𝘆 𝗧𝗵𝗿𝗲𝘀𝗵𝗼𝗹𝗱𝘀
2️⃣ 𝗣𝗿𝗲𝗱𝗶𝗰𝘁𝗶𝘃𝗲 𝗜𝗻𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻 𝗥𝗲𝘁𝗿𝗶𝗲𝘃𝗮𝗹

✅ These 35 tips are a goldmine and fall into 4 𝑎𝑐𝑡𝑖𝑜𝑛𝑎𝑏𝑙𝑒 buckets:
✍️ Content Writing Techniques
🏗️ Website Quality Improvements
🔗 Internal Linking Strategies
🖼️ Website Image Optimization Tips

𝐂𝐡𝐞𝐜𝐤 𝐭𝐡𝐞 𝐜𝐨𝐦𝐦𝐞𝐧𝐭 𝐬𝐞𝐜𝐭𝐢𝐨𝐧 for the link of my explanation of the whole case study. 🔽

What is your 𝙛𝙖𝙫𝙤𝙧𝙞𝙩𝙚 𝙩𝙞𝙥 among these 35 tips from Koray?

𝗜'𝗺 𝗶𝗻𝘀𝗽𝗶𝗿𝗲𝗱 𝗺𝗼𝘀𝘁 by the 21st & 35th tips.

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𝐇𝐨𝐰 𝐭𝐨 𝐄𝐱𝐜𝐞𝐞𝐝 𝐐𝐮𝐚𝐥𝐢𝐭𝐲 𝐓𝐡𝐫𝐞𝐬��𝐨𝐥𝐝𝐬?
To exceed quality thresholds, following are the 35 tips from @KorayGubur (simplified and enhanced with 3 examples for each:

1️⃣ 𝐔𝐬𝐞 𝐟𝐚𝐜𝐭𝐮𝐚𝐥 𝐬𝐞𝐧𝐭𝐞𝐧𝐜𝐞 𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞𝐬 (e.g., “X is known for Y” becomes “X does Y”).
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1:

❌ Apples are known for being nutritious.

✅ Apples provide essential vitamins.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2.

❌ Coffee is known for its caffeine content.

✅ Coffee contains caffeine content..
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2️⃣ 𝐈𝐧𝐜𝐨𝐫𝐩𝐨𝐫𝐚𝐭𝐞 𝐫𝐞𝐬𝐞𝐚𝐫𝐜𝐡 𝐚𝐧𝐝 𝐮𝐧𝐢𝐯𝐞𝐫𝐬𝐢𝐭𝐲 𝐬𝐭𝐮𝐝𝐢𝐞𝐬 𝐭𝐨 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 𝐜𝐥𝐚𝐢𝐦𝐬 (e.g., “X provides Y” becomes “According to X University research from Z Department, on C Date, the P provides Y”).
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Instead of “Vitamin C boosts immunity,” write “According to a 2020 study by the National Institutes of Health, Vitamin C enhances immune function.”
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Instead of “Meditation reduces stress,” write “Research from Harvard Medical School indicates that mindfulness meditation lowers cortisol levels, a key indicator of stress.”
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3.

❌ Exercise improves mood.

✅ A study published in the Journal of Positive Psychology found that regular exercise significantly reduces symptoms of depression.
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3️⃣ 𝐁𝐞 𝐜𝐨𝐧𝐜𝐢𝐬𝐞 𝐚𝐧𝐝 𝐚𝐯𝐨𝐢𝐝 𝐮𝐧𝐧𝐞𝐜𝐞𝐬𝐬𝐚𝐫𝐲 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧. For example, “X is the most common Y” becomes “X is Y with D%”.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1:

❌ The most common type of diabetes is type 2 diabetes.

✅ Type 2 diabetes accounts for 90% of diabetes cases.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Change “This is the best way to do something” to “This method shows 95% effectiveness”.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Instead of “This product is very effective,” use “This product demonstrates 80% effectiveness in trials.”
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4️⃣ 𝐈𝐧𝐜𝐥𝐮𝐝𝐞 𝐛𝐫𝐚𝐧𝐝𝐞𝐝 𝐢𝐦𝐚𝐠𝐞𝐬 𝐰𝐢𝐭𝐡 𝐮𝐧𝐢𝐪𝐮𝐞 𝐜���𝐦𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧𝐬 𝐭𝐡𝐚𝐭 𝐡𝐚𝐯𝐞 𝐚𝐥𝐥 𝐄𝐗𝐈𝐅 𝐝𝐚𝐭𝐚 𝐚𝐧𝐝 𝐥𝐢𝐜𝐞𝐧𝐬𝐞𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Use original photos of your product in use, instead of stock photos, with embedded copyright information.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Create custom infographics that visualize your data, instead of generic charts, with your logo and branding.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Design unique graphics for social media posts, instead of using templates, with clear attribution and licensing details.
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5️⃣ 𝐌𝐚𝐢𝐧𝐭𝐚𝐢𝐧 𝐜𝐨𝐧𝐭𝐞𝐱𝐭 𝐚𝐜𝐫𝐨𝐬𝐬 𝐩𝐚𝐫𝐚𝐠𝐫𝐚𝐩𝐡𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: If a paragraph discusses the benefits of Vitamin D, ensure the following paragraph continues discussing those benefits or logically transitions to a related topic like Vitamin D supplementation.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: When describing a product feature, the subsequent paragraph should elaborate on its functionality or how it solves a user problem.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: In an article about SEO, the context should consistently relate to search engine optimization strategies, avoiding abrupt shifts to unrelated subjects.
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6️⃣ 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐞 𝐝𝐢𝐬𝐜𝐨𝐮𝐫𝐬𝐞 𝐢𝐧𝐭𝐞��𝐫𝐚𝐭𝐢𝐨𝐧.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: If a sentences discusses the benefits of Vitamin D, ensure the following sentence continues discussing Vitamin D related context with logical connection.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Koray’s tips help rank higher on SERPs. The tips are based on Koray’s extensive experience. Koray has hundreds successful projects with these practical tips.
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7️⃣ 𝐔𝐬𝐞 𝐚 𝐪𝐮𝐞𝐬𝐭��𝐨𝐧 𝐚𝐧𝐝 𝐚𝐧𝐬𝐰𝐞𝐫 𝐟𝐨𝐫𝐦𝐚𝐭 𝐟𝐨𝐫 𝐇𝐞𝐚𝐝𝐢𝐧𝐠𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Use question format to respond to user intents while confining the context for search engines.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Structure blog posts around questions users are likely to search for, providing immediate and relevant answers.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3.

❌ H2: Affiliate Marketing

✅ H2: What is Affiliate Marketing?

(Context confined to definitional intent)
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8️⃣ 𝐃𝐨 𝐧𝐨𝐭 𝐝𝐢𝐬𝐭𝐚𝐧𝐜𝐞 𝐭𝐡𝐞 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐚𝐧𝐬𝐰𝐞𝐫.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: For a topic like “How to bake a cake”, write directly after it “Here are the steps to bake a cake”.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Don’t delay the answer in your content. Bring answer in the first sentence under a question heading.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3:

H2: What is Affiliate Marketing?

❌ You can earn a lot with affiliate marketing. Affiliate marketing is .....

✅ Affiliate Marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant.
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9️⃣ 𝐄𝐱𝐩𝐚𝐧𝐝 𝐞𝐯𝐢𝐝𝐞𝐧𝐜𝐞 𝐰𝐢𝐭𝐡 𝐯𝐚𝐫𝐢𝐚𝐭𝐢𝐨𝐧𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Support your answer with more aspects and perspectives.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: If you cite one study showing the benefits of a certain diet, include other studies or meta-analyses that support the same conclusion.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: To demonstrate the effectiveness of a marketing strategy, provide multiple case studies or examples of its successful implementation.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 4: If describing the functions of a tool, provide multiple applications or uses for that tool to increase its usefulness.
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🔟 𝐌𝐚𝐢𝐧𝐭𝐚𝐢𝐧 𝐚 𝐥𝐨𝐠𝐢𝐜𝐚𝐥 𝐨𝐫𝐝𝐞𝐫 𝐢𝐧 𝐝𝐞𝐜𝐥𝐚𝐫𝐚𝐭𝐢𝐨𝐧𝐬 𝐚𝐧𝐝 𝐚𝐯𝐨𝐢𝐝 𝐛𝐫𝐞𝐚𝐤𝐢𝐧𝐠 𝐭𝐡𝐞 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 𝐠𝐫𝐚𝐩𝐡 𝐰𝐢𝐭𝐡 𝐜𝐨𝐦𝐩𝐥𝐢𝐜𝐚𝐭𝐞𝐝 𝐭𝐫𝐚𝐧𝐬𝐢𝐭𝐢𝐨𝐧𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: When explaining a complex process, break it down into sequential steps that naturally flow from one to the next.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍�� 2: Ensure that each section of a blog post contributes to the overarching topic and connects smoothly with the preceding and following sections.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: When presenting related information in a FAQ, present the most common questions and answer them logically.
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1️⃣1️⃣ 𝐔𝐬𝐞 𝐬𝐡𝐨𝐫𝐭𝐞𝐫 𝐬𝐞𝐧𝐭𝐞𝐧𝐜𝐞𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1:

❌ Due to the fact that the company has been working hard, it was a success.

✅ The company succeeded because of hard work.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Break long sentences into multiple shorter ones to improve readability and comprehension.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: To improve impact, start every sentence with a short explanation.
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1️⃣2️⃣ 𝐃𝐞𝐜𝐫𝐞𝐚𝐬𝐞 𝐭𝐡𝐞 𝐜𝐨𝐮𝐧𝐭 𝐨𝐟 𝐜𝐨𝐧𝐭𝐞𝐱𝐭𝐥𝐞𝐬𝐬 𝐰𝐨𝐫𝐝𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐝𝐨𝐜𝐮𝐦𝐞𝐧𝐭; if a word doesn’t change the meaning of the sentence, delete it.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Remove phrases like “in my opinion” or “it is important to note” when they don’t add substantive value.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Eliminate redundant adjectives and adverbs that do not significantly enhance the meaning of the sentence.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Cut out filler words such as “very,” “really,” and “actually” to make sentences more direct and impactful.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 4:

❌ It is important to note that Apple also helps in weight loss.

✅ Apple supports weight loss.
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1️⃣3️⃣ 𝐈𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐭𝐡𝐞 ���𝐢𝐬𝐭𝐚𝐧𝐜𝐞 𝐛𝐞𝐭𝐰𝐞𝐞𝐧 𝐚𝐧𝐜𝐡𝐨𝐫 𝐭𝐞𝐱𝐭𝐬 𝐰𝐡𝐢𝐥𝐞 𝐜𝐫𝐞𝐚𝐭𝐢𝐧𝐠 𝐢𝐧𝐭𝐞𝐫𝐧𝐚𝐥 𝐥𝐢𝐧𝐤𝐬.

👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Don’t give more than one internal link from a single section.

👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Try to spread the internal links in your page rather than giving internal links from consecutive sections.

👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Plan internal links logically so that each internal link gets the proper contextually-optimized annotation text.
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1️⃣4️⃣ 𝐆𝐢𝐯𝐞 𝐦��𝐫𝐞 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 𝐩𝐞𝐫 𝐰𝐞𝐛𝐩𝐚𝐠𝐞, 𝐬𝐞𝐜𝐭𝐢𝐨𝐧, 𝐩𝐚𝐫𝐚𝐠𝐫𝐚𝐩𝐡, 𝐚𝐧𝐝 𝐬𝐞𝐧𝐭𝐞𝐧𝐜𝐞.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Expand on key topics by providing detailed explanations, examples, and diversified perspectives for information richness.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Ensure each paragraph covers a distinct aspect of the subject matter and offers substantial insights.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Write high quality content that provides relevant and accurate information that’s ultimately safe for the users.
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1️⃣5️⃣ 𝐂𝐫𝐞𝐚𝐭𝐞 𝐚 𝐩𝐫𝐨𝐩𝐞𝐫 𝐜𝐨𝐧𝐭𝐞𝐱𝐭 𝐯𝐞𝐜𝐭𝐨𝐫 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐇𝟏 𝐭𝐨 𝐭𝐡𝐞 𝐥𝐚𝐬𝐭 𝐡𝐞𝐚𝐝𝐢𝐧𝐠 𝐨𝐟 𝐭𝐡𝐞 𝐝𝐨𝐜𝐮𝐦𝐞𝐧𝐭.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Ensure that the headings (H1, H2, H3, etc.) form a clear outline of the content, reflecting the unified contextual flow from top to bottom.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Review the headings to confirm they accurately represent the context of each section and guide the readers through the webpage.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Consider that it is important for SEO and for users to clearly understand the context every heading.
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1️⃣6️⃣ 𝐅𝐨𝐜𝐮𝐬 𝐨𝐧 𝐪𝐮𝐞𝐫𝐲 𝐬𝐞𝐦𝐚𝐧𝐭𝐢𝐜𝐬 𝐰𝐢𝐭𝐡 𝐮𝐧𝐜𝐞𝐫𝐭𝐚𝐢𝐧 𝐢𝐧𝐟𝐞𝐫𝐞𝐧𝐜𝐞.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Identify the user intent behind a search query and create content that directly addresses that need.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Research related queries and synonyms to cover a topic comprehensively and satisfy various user questions.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Understand that using the right N-grams and contextual terms in the document makes a huge difference to the users and SEO itself.
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1️⃣7️⃣ 𝐀𝐥𝐰𝐚𝐲𝐬 𝐠𝐢𝐯𝐞 𝐜𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐭 𝐝𝐞𝐜𝐥𝐚𝐫𝐚𝐭𝐢𝐨𝐧𝐬 𝐚𝐧𝐝 𝐝𝐨 𝐧𝐨𝐭 𝐜𝐡𝐚𝐧𝐠𝐞 𝐨𝐩𝐢𝐧𝐢𝐨𝐧𝐬 𝐨𝐫 𝐬𝐭𝐚𝐭𝐞𝐦𝐞𝐧𝐭𝐬 𝐟𝐫𝐨𝐦 𝐰𝐞𝐛𝐩𝐚𝐠𝐞 𝐭𝐨 𝐰𝐞𝐛𝐩𝐚𝐠𝐞.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Maintain a consistent knowledge base across all content to build trust and credibility.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Verify that information presented on different pages of your website aligns and does not contradict itself.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Double check the information, statements and opinions presented on the web page and make sure it has no differences to one another.
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1️⃣8️⃣ 𝐔𝐬𝐞 𝐚 𝐜𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐭 𝐬𝐭𝐲𝐥𝐞 𝐚𝐜𝐫𝐨𝐬𝐬 𝐝𝐨𝐜𝐮𝐦𝐞𝐧𝐭𝐬 𝐭𝐨 𝐬𝐡𝐨𝐰 𝐭𝐡𝐞 𝐛𝐫𝐚𝐧𝐝 𝐢𝐝𝐞𝐧𝐭𝐢𝐭𝐲.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Use the same tone, style, and formatting on all your web pages.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Use branded imagery that is consistent on all your pages.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Create a guide line and consistently apply the instructions in it to all your pages.
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1️⃣9️⃣ 𝐀𝐯𝐨𝐢𝐝 𝐚𝐧𝐲 𝐄-𝐀-𝐓 𝐧𝐞𝐠𝐚𝐭𝐢𝐯𝐢𝐭𝐲 𝐚𝐧𝐝 𝐡𝐚𝐯𝐞 𝐧𝐞𝐰𝐬 𝐚𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐛𝐫𝐚𝐧𝐝 𝐰𝐢𝐭𝐡 𝐚 𝐩𝐡𝐲𝐬𝐢𝐜𝐚𝐥 𝐚𝐝𝐝����𝐞𝐬𝐬 𝐚𝐧𝐝 𝐟𝐚𝐜𝐢𝐥𝐢𝐭𝐲.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Ensure your “About Us” page clearly showcases your expertise, experience, and authority in your industry.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Include contact information, a physical address, and customer support options on your website to build trust.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Double check for bad reviews or any other type of bad news regarding your company.
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2️⃣0️⃣ 𝐆𝐞𝐭 𝐫𝐞𝐯𝐢𝐞𝐰𝐞𝐝 𝐛𝐲 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐨𝐫𝐬 𝐨𝐫 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐞𝐧𝐭𝐡𝐮𝐬𝐢𝐚𝐬𝐭𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Participate in industry discussions.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Ask professionals to check your content and give an opinion on your brand.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Create professional connections with enthusiasts from your industry and let them know more about your brand.
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2️⃣1️⃣ 𝐈𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐭𝐡𝐞 “𝐫𝐞𝐥𝐚𝐭𝐢𝐯𝐞 𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞” 𝐛𝐞𝐭𝐰𝐞𝐞𝐧 𝐭𝐡𝐞 𝐬𝐨𝐮𝐫𝐜𝐞’𝐬 𝐜𝐮𝐫𝐫𝐞𝐧𝐭 𝐚𝐧𝐝 𝐩𝐫𝐞𝐯𝐢𝐨𝐮𝐬 𝐬𝐭𝐚𝐭𝐞 𝐭𝐨 𝐭𝐫𝐢𝐠𝐠𝐞𝐫 𝐚 𝐫𝐞-𝐫𝐚𝐧𝐤𝐢𝐧𝐠.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Improve the quality of your content by adding more data, examples, and insights compared to previous versions.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Update (at least 30% of) your website with fresh, relevant content that addresses current trends and user needs.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Try to do better compared to all your old content so that the rankings improve over time.
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2️⃣2️⃣ 𝐈𝐧𝐜��𝐮𝐝𝐞 𝐭𝐡𝐞 𝐡𝐢𝐠𝐡𝐞𝐬𝐭 𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐝𝐨𝐜𝐮𝐦𝐞𝐧𝐭𝐬 𝐚𝐬 𝐥𝐢𝐧𝐤𝐬 𝐨𝐧 𝐭𝐡𝐞 𝐡𝐨𝐦𝐞𝐩𝐚𝐠𝐞 𝐬𝐨 𝐭𝐡𝐞𝐲 𝐚𝐫𝐞 𝐯𝐢𝐬𝐢𝐛𝐥𝐞 𝐭𝐨 𝐜𝐫𝐚𝐰𝐥𝐞𝐫𝐬 𝐞𝐚𝐫𝐥𝐢𝐞𝐫.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Feature your most authoritative and comprehensive content pieces on your homepage.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Highlight pages that have received positive feedback, high engagement, or significant backlinks.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Place links on the navigation menu and in prominent places around the homepage.
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2️⃣3️⃣ 𝐇𝐚𝐯𝐞 𝐮𝐧𝐢𝐪𝐮𝐞 𝐧-𝐠𝐫𝐚𝐦𝐬 𝐚𝐧𝐝 𝐩𝐡𝐫𝐚𝐬𝐞 𝐜𝐨𝐦𝐛𝐢𝐧𝐚𝐭𝐢𝐨𝐧𝐬 𝐭𝐨 𝐬𝐡𝐨𝐰 𝐭𝐡𝐞 𝐨𝐫𝐢𝐠𝐢𝐧𝐚𝐥𝐢𝐭𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐝𝐨����𝐮𝐦𝐞𝐧𝐭.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Use a tool to find phrases that do not appear in the other competitors’ documents.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Focus on creating content that reflects your brand’s voice, perspective, and unique insights.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Try to create new topics that the other competitors haven’t created before.
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2️⃣4️⃣ 𝐈𝐧𝐜𝐥𝐮𝐝𝐞 𝐦𝐮𝐥𝐭𝐢𝐩𝐥𝐞 𝐞𝐱𝐚𝐦𝐩𝐥𝐞𝐬, 𝐝𝐚𝐭𝐚 𝐩𝐨𝐢𝐧𝐭𝐬, 𝐝𝐚𝐭𝐚𝐬𝐞𝐭𝐬, 𝐚𝐧𝐝 𝐩𝐞𝐫𝐜𝐞𝐧𝐭𝐚𝐠𝐞𝐬 𝐟𝐨𝐫 𝐞𝐚𝐜𝐡 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 𝐩𝐨𝐢𝐧𝐭.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Support claims with multiple data points to reinforce the key message.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: For a statistic, provide as many examples as possible.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Improve the number of data points on your content and make it more reliable.
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2️⃣5️⃣ 𝐈𝐧𝐜𝐥𝐮𝐝𝐞 𝐦𝐨𝐫𝐞 𝐞𝐧𝐭𝐢𝐭𝐢𝐞𝐬 𝐚𝐧𝐝 𝐚𝐭𝐭𝐫𝐢𝐛𝐮𝐭𝐞 𝐯𝐚𝐥𝐮𝐞𝐬, 𝐚𝐬 𝐥𝐨𝐧𝐠 𝐚𝐬 𝐭𝐡𝐞𝐲 𝐚𝐫𝐞 𝐫𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐭𝐨 𝐭𝐡𝐞 𝐦𝐚𝐜𝐫𝐨 𝐜𝐨𝐧𝐭𝐞𝐱𝐭.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Mention semantically and contextually-related entities for the main topic that you are writing about.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Mention the other topics related to what you are talking about.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Make the entity’s value and attributes more recognizable on the page.
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2️⃣6️⃣ 𝐈𝐧𝐜𝐥𝐮𝐝𝐞 𝐚 𝐬𝐢𝐧𝐠𝐥𝐞 𝐦𝐚𝐜𝐫𝐨 𝐜𝐨𝐧𝐭𝐞𝐱𝐭 𝐟𝐨𝐫 𝐞𝐯𝐞𝐫𝐲 𝐰𝐞𝐛𝐩𝐚𝐠𝐞.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Design each page to be about only 1 main topic.
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👉 ���𝒙𝒂𝒎𝒑𝒍𝒆 2: If you need to branch to another similar topic, link that content from Micro Context and write another dedicated page.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Focus on the core macro-context and make it easy to identify as soon as a user enters your page.
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2️⃣7️⃣ 𝐂𝐨𝐦𝐩𝐥𝐞𝐭𝐞 𝐚 𝐬𝐢𝐧𝐠𝐥𝐞 𝐭𝐨𝐩𝐢𝐜 𝐰𝐢𝐭𝐡 𝐞𝐯𝐞𝐫𝐲 𝐝𝐞𝐭𝐚𝐢𝐥, 𝐞𝐯𝐞𝐧 𝐢𝐟 𝐢𝐭 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐚𝐩𝐩𝐞𝐚𝐫 𝐢𝐧 𝐭𝐡𝐞 𝐪𝐮𝐞𝐫𝐢𝐞𝐬 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐨𝐫 𝐝𝐨𝐜𝐮𝐦𝐞𝐧𝐭𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Cover topics as comprehensively as possible.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Expand your content and do not be afraid to explain everything, even if the competitors aren’t explaining it.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Try to add everything that you think is relevant to your users.
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2️⃣8️⃣ 𝐑𝐞𝐟𝐨𝐫𝐦𝐚𝐭 𝐭𝐡𝐞 𝐝𝐨𝐜𝐮𝐦𝐞𝐧𝐭 𝐢𝐧 𝐚𝐧 𝐢𝐧𝐟𝐨𝐠𝐫𝐚𝐩𝐡𝐢𝐜, 𝐚𝐮𝐝𝐢𝐨, 𝐨𝐫 𝐯𝐢𝐝𝐞𝐨 𝐭𝐨 𝐜𝐫𝐞𝐚𝐭𝐞 𝐛𝐞𝐭𝐭𝐞𝐫 𝐰𝐞𝐛 𝐬𝐮𝐫𝐟𝐚𝐜𝐞 𝐜𝐨𝐯𝐞𝐫𝐚𝐠𝐞.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Use multiple different contents for the same topic and use the power of multimedia.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Create original formats to explain things.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Make sure your content has an audio version to make it more reachable.
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2️⃣9️⃣ 𝐔𝐬𝐞 𝐢𝐧𝐭𝐞𝐫𝐧𝐚𝐥 𝐥𝐢𝐧𝐤𝐬 𝐭𝐨 𝐜𝐨𝐯𝐞𝐫 𝐭𝐡𝐞 𝐬𝐚𝐦𝐞 𝐬𝐞𝐞𝐝 𝐪𝐮𝐞𝐫𝐲’𝐬 𝐬𝐮𝐛𝐪𝐮𝐞𝐫𝐢𝐞𝐬 𝐰𝐢𝐭𝐡 𝐯𝐚𝐫𝐢𝐚𝐭𝐢𝐨𝐧𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐩𝐡𝐫𝐚𝐬𝐞 𝐭𝐚𝐱𝐨𝐧𝐨𝐦𝐢𝐞𝐬.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Use internal links to the related queries, or say similar topics of your main topic to make it more complete..
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: When the topic changes, do not hesitate to link it to another article.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Make use of internal links to help crawlers to explore the related pages
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3️⃣0️⃣ 𝐔𝐬𝐞 𝐟𝐞𝐰𝐞𝐫 𝐥𝐢𝐧𝐤𝐬 𝐩𝐞𝐫 𝐝𝐨𝐜𝐮𝐦𝐞𝐧𝐭 𝐰𝐡𝐢𝐥𝐞 𝐚𝐝𝐝𝐢𝐧𝐠 𝐦𝐨𝐫𝐞 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Instead of using lots of links that don’t give that much value, add less links but increase the value and information on the document itself.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Make the document more about the content, than the links.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Add more information per link to make each one valuable.
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3️⃣1️⃣ 𝐔𝐬𝐞 𝐭𝐡𝐞 𝐅𝐀𝐐 𝐚𝐧𝐝 𝐚𝐫𝐭𝐢𝐜𝐥𝐞 𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞𝐝 𝐝𝐚𝐭��� 𝐭𝐨 𝐜𝐨𝐧𝐬𝐢𝐬𝐭𝐞𝐧𝐭𝐥𝐲 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐞 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐬𝐞𝐚𝐫𝐜𝐡 𝐞𝐧𝐠𝐢𝐧𝐞 𝐟𝐫𝐨𝐦 𝐞𝐯𝐞𝐫𝐲 𝐥𝐞𝐯𝐞𝐥 𝐚𝐧𝐝 𝐟𝐨𝐫 𝐞𝐯𝐞𝐫𝐲 𝐝𝐚𝐭𝐚 𝐞𝐱𝐭𝐫𝐚𝐜𝐭𝐢𝐨𝐧 𝐚𝐥𝐠𝐨𝐫𝐢𝐭𝐡𝐦.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: For every question that is presented to the users, create a rich snippet to make it more appealing.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Use schemas for every article to help the search engine understand your content and the attributes of the page.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Add schemas to every FAQ to help the search engine quickly index the context of the page.
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3️⃣2️⃣ 𝐇𝐚𝐯𝐞 𝐜𝐨𝐧𝐜𝐫𝐞𝐭𝐞 𝐚𝐮𝐭𝐡𝐨𝐫𝐬𝐡𝐢𝐩 𝐚𝐮𝐭𝐡𝐨𝐫𝐢𝐭𝐲 𝐟𝐨𝐫 𝐲𝐨𝐮𝐫 𝐨𝐰𝐧 𝐭𝐨𝐩𝐢𝐜.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Display the author bio in the page and write a good resume to create authority.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Try to showcase and prove your knowledge in different ways, such as other articles on external sources building off-page author reputation.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Showcase the author’s image to make it more trustworthy.
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3️⃣3️⃣ 𝐀𝐯𝐨��𝐝 𝐩𝐫𝐨𝐦𝐨𝐭𝐢𝐧𝐠 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬 𝐰𝐡𝐢𝐥𝐞 𝐠𝐢𝐯𝐢𝐧𝐠 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧 𝐚𝐛𝐨𝐮𝐭 𝐡𝐞𝐚𝐥𝐭𝐡.
.
👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Do not talk about products when explaining something with a health context.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: When writing about medicine, do not make it obvious that it is a sales pitch.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Explain and add useful information regarding health, without forcing the user to buy a product.
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3️⃣4️⃣ 𝐔𝐬𝐞 𝐛𝐫𝐚𝐧𝐝𝐞𝐝 𝐂𝐓𝐀𝐬 𝐛𝐲 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭𝐢𝐚𝐭𝐢𝐧𝐠 𝐭𝐡𝐞𝐦 𝐟𝐫𝐨𝐦 𝐭𝐡𝐞 𝐦𝐚𝐢𝐧 𝐜𝐨𝐧𝐭𝐞𝐱𝐭 𝐚𝐧𝐝 𝐬𝐭𝐫𝐮𝐜𝐭𝐮𝐫𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐝𝐨𝐜𝐮𝐦𝐞𝐧𝐭.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: When the user is reading the document make it clear what parts are sales and what parts are just useful information.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Differentiate the CTAs from the rest of the content.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Create custom branded CTAs.
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3️⃣5️⃣ 𝐑𝐞𝐟𝐫𝐞𝐬𝐡 𝐚𝐭 𝐥𝐞𝐚𝐬𝐭 𝟑𝟎% 𝐨𝐟 𝐭𝐡𝐞 𝐬𝐨𝐮𝐫𝐜𝐞 𝐛𝐲 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐢𝐧𝐠 𝐭𝐡𝐞 𝐫𝐞𝐥𝐚𝐭𝐢𝐯𝐞 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 1: Update data that is older than 2 years, and make it fresh again.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 2: Add content or sections that didn’t exist before.
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👉 𝑬𝒙𝒂𝒎𝒑𝒍𝒆 3: Change the overall view to make the page more updated.
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If you’re serious about competing with big players, this is your 𝘳𝘰𝘢𝘥𝘮𝘢𝘱 🗺️

𝐅𝐨𝐥𝐥𝐨𝐰 𝐌𝐞 𝐟𝐨𝐫 𝐌𝐨𝐫𝐞 𝐒𝐞𝐦𝐚𝐧𝐭𝐢𝐜 𝐒𝐄𝐎 & 𝐊𝐨𝐫𝐚𝐲'𝐬 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤 𝐓𝐢𝐩𝐬 𝐚𝐧𝐝 𝐆𝐮𝐢𝐝���𝐬!

OR

𝐇𝐢𝐫𝐞 𝐌𝐞 𝐭𝐨 𝐁𝐨𝐨𝐬𝐭 𝐘𝐨𝐮𝐫 𝐖𝐞𝐛𝐬𝐢𝐭𝐞'𝐬 𝐑𝐚𝐧𝐤𝐢𝐧𝐠𝐬 & 𝐄𝐚𝐫𝐧𝐢𝐧𝐠𝐬 𝐰𝐢𝐭𝐡 𝐊𝐨𝐫𝐚𝐲'𝐬 𝐅𝐫𝐚𝐦𝐞𝐰𝐨𝐫𝐤!

[Gisele Navarro @ichbinGisele]

Are Google AI Overviews leading you to the best results on the web? Or is this just a new prime spot for selling you products you will regret buying?

Well, it turns out this rabbit hole is a deep one.
https://t.co/IV0OwbDnlY

[Gagan Ghotra @gaganghotra_]

🤭

[Gagan Ghotra @gaganghotra_]

Semrush is expanding their agency directory to include pages for "AI Search Optimization Agencies"

[MIKE Hardaker @mountainweekly]

My reddit post has been seen over 239,000 times in less than 48 hours. Perhaps there are lots of people still unaware. Gonna take me a while to respond the comments. The people messaging me SEO services is neat. Ha

[Nate Hake @natejhake]

Google is now actively encouraging "creators" to spam the web with AI ....

I've been telling y'all since the HCU: this is why they killed the human web -- to replace "content by people" with "content by AI"

[Nate Hake @natejhake]

Remind me again why Google can’t afford to pay for its AI training data?

[Nate Hake @natejhake]

Thank you to everyone who has read & shared my letter! 🙌

I know it’s long, so …

If you’re short on time, I tried to make the (large, bold) headings tell the story well too

You can flip through those in 1-2 minutes 👇