Ahrefs

The marketing platform for discoverability in search, AI, and the web. Explore your brand 👉

[Ahrefs @ahrefs]

Agent A: your top 1% marketer 🧠

Rely on the only AI marketing agent with unrestricted access to Ahrefs data and pre-built marketing skills to act on it.

Connect your business apps and let it do the marketing for you.

https://t.co/Ta5zjWmgWm

[Ahrefs @ahrefs]

🗺️ NEW in Keywords Explorer:

Keyword tools match words, not meaning. Search "On" (the running shoe brand) and you get every phrase containing "on," and almost none about shoes.

With Semantic matching filter, Keywords Explorer now understands what you mean. Try the new filter in Matching terms when:

→ your brand is a common word
→ you want ideas beyond your seed keyword

[Tim Soulo 🇺🇦 @timsoulo]

This is me looking excited, because I just received the very first copies of my book DISCOVERABLE in the mail.

I used to tell everyone it took me 2 years to write this book, but then I opened the revision history of the Google Doc where I started it... and it was 4 years old. 🤯

There's a famous saying that "Writing is thinking."

Well, in those 4 years that I've been working on this book (on and off), I spent hundreds of hours thinking about marketing and refining my understanding of its very fundamentals

It's not a book about SEO...

And it's not a book about tricks & tactics that work in 2026 (but will likely become irrelevant in 2027).

It's a book that teaches you HOW TO DO GREAT MARKETING and get discovered by thousands of customers.

The ideas and principles from this book are what helped us grow @Ahrefs to a $150M+ ARR business, without taking a single dollar from investors and always keeping our team super small.

And they're perfectly applicable to any other business, whether it's a flower shop or a SaaS project.

If you follow me here to learn marketing, there's no better way than reading this book.

It comes out November 24th, but you can already pre-order it

It would mean a lot to me if you do. 🙏

Link below 👇

[Ahrefs @ahrefs]

🤖 NEW in Ahrefs API:

→ Organize projects into folders programmatically (list, create, move, or remove) to keep the projects tidy without clicking through the UI

→ Pull our top 1M domains ranked by DR, with range support (also available via Ahrefs MCP) and build prospect lists, benchmark competitors, or seed outreach campaigns in a single call instead of compiling the data yourself

→ Add or remove countries and tags on Brand Radar prompts via a new PATCH endpoint
to update tracking as markets or campaigns shift

→ Analyze pages ranking for a keyword, identify core topics, and score a target URL’s coverage against them with automated content audits across your whole site

[Ahrefs @ahrefs]

🤖 NEW in Ahrefs API:

We DOUBLED the API unit limits so you can keep building agents, reports, and apps with Ahrefs data 🚀

Lite: 100K → 200K
Standard: 400K → 800K
Advanced: 1M → 2M
Enterprise: 2M → 4M

[Tim Soulo 🇺🇦 @timsoulo]

Looking for marketing agencies (& solo consultants) to test the "Alpha" version of @Ahrefs' brand new product: Mentions Explorer. 👀

The deal is same as always:

We give you free access to the tool, and you send us a screencast video with your first impressions from using it (within 48-72hrs).

Drop a comment if you're interested and we'll DM you.

(we need around 20 "alpha" users at this time)

P.S.

You need to have at least a FREE account at @Ahrefs to allow us to activate this new tool for you.

P.P.S.
While the tool stays in alpha/beta, we're happy to renew your access every month in exchange to feedback on how to improve it.

[Ahrefs @ahrefs]

🔍 NEW in Site Audit:

→ Seeing junk like "Tom & Jerry" in your structured data? Google now decodes JSON-LD only once, so double-escaped HTML values break. We now flag them before they show up mangled in rich results.

→ No more false errors for alt="" on decorative images. Only truly missing alt is reported so you can sifting through noise.

[Ahrefs @ahrefs]

📈 NEW in Bot Analytics:

Connect websites hosted on Vercel or using Amazon CloudFront or Fastly to Bot Analytics and see how bots crawl your pages 🎉

→ Connect your Vercel team to Ahrefs and get a Log Drain created automatically (matched by domain)
→ Forward Amazon CloudFront access logs to Ahrefs through an Amazon Data Firehose stream
→ Stream Fastly request logs via HTTPS logging endpoint in real time

All three are available under Project settings 👉 Bot Analytics.

[Ahrefs @ahrefs]

🚦 NEW in Site Explorer:

There’s more to your competitors than organic search, and you can find it in the new Traffic Analytics reports 🚀

See where a site’s traffic comes from, which channels drive it, and where you’re missing out.

→ See AI, direct, social, referral, and other traffic channels for any site to spot which ones are worth investing in
→ Find the pages that pull visitors in and which ones they came from
→ Discover which audiences you share with competitors (and which ones you don’t)
→ Analyze how traffic differs by country

There’s plenty more to explore, and the top 5 results per report are free 🧑‍🚀

[Tim Soulo 🇺🇦 @timsoulo]

16-hour flight back to Singapore... a few days as a jetlagged zombie... and I'm finally ready to drop my @Ahrefs Evolve recap.

In short: it was amazing.

It generated 260+ posts from 150+ people on LinkedIn (according to my AI agent). All of them positive. Not a single complaint.

Here are the highlights:

1. "What AI says about you is what the web says about you."

This line from my keynote ended up being the most-repeated takeaway from the event. I've always said that SEO (when done right) is a rather holistic marketing discipline. And now with AI search, that's become painfully obvious.

2. "Small Talks" were the breakout format.

We gave 9 attendees 5 minutes each on the main stage to share ONE cool thing. It was a massive hit!

I said in my kickoff talk that many people in the room were just as knowledgeable as the speakers on stage. The Small Talks proved it.

3. "Sponsor Grilling" was a big hit.

I asked our four sponsors tough questions on stage and didn't let them get away with vague answers (there were also some jokes involved). Nearly everyone I talked to said it was their favorite segment of the day. So we're definitely keeping this format for 2027.

4. On a more personal note...

Here's the irony of running a conference: you bring all these amazing people together and then you're too busy running around to actually talk to any of them.

I'm a bit jealous of our own attendees, honestly. They had way more quality time with the cool people we had at Evolve than I did. 😢

5. And finally...

Gotta give MASSIVE credit to my team. We pulled off this entire event with a tiny crew and limited resources.

I'm proud of every single person who helped made it happen and super thankful for your hard work and commitment.

Now back to you:

What's the ONE thing that separates a great event from a forgettable one for you personally?

We're already collecting ideas for 2027. 🙃

P.S.

I also announced the launch of my book at Evolve. It's called DISCOVERABLE and it's already available for pre-order on Amazon. 😉

[Tim Soulo 🇺🇦 @timsoulo]

Big announcement! I wrote a BOOK!!!

It's called DISCOVERABLE, and it's 223 pages of my best thinking about marketing.

It is:

- 60% first principles of marketing that I've developed over 15 years of doing it.
- 20% stories of how I helped grow @Ahrefs from under $8M to over $150M in ARR.
- 20% stories of other companies and brands that inspired me.

The underlying narrative is simple.

There are only three ways how people discover products and businesses:

1. They search. On Google, ChatGPT, TikTok, Amazon, etc.
2. They notice. Advertising, or content that gets organic traction.
3. They talk. People recommending you to their friends and peers.

In my book, I'm explaining the fundamental forces behind making each of these three pillars work for your business.

The book is not technical at all. No graphs. No diagrams. No dashboards. It doesn't teach you how to use marketing tools or how to succeed on specific platforms.

I wanted to make sure that the ideas from this book would be relevant for years to come, no matter what changes our industry will face going forward.

Without a doubt, this is the best piece of writing/thinking about marketing that I've ever produced.

And it would mean the WORLD to me if you'd grab a copy and give it a read. 🙏

Already available for pre-order on Amazon (dot com).

Release date: November 24, 2026.

P.S.
I was telling everyone it took me 2 years to write this book. Then I opened the revision history of the "master" Google Doc, and it was 4 years old.

[Tim Soulo 🇺🇦 @timsoulo]

Search has become extremely fragmented. Every AI surface behaves differently, things change weekly, and no one in our industry can agree on how to even measure success.

Which is something I plan to address on stage at @Ahrefs Evolve in San Diego in just a few days.

I'm also going to announce some very exciting new products that our team has built to help you navigate all this mess.

Oh...

And this will be the first time I'm flexing full-screen slides on a gigantic 18-meter-wide (60 feet) LED screen! Which should be quite a sight. 🔥

See you in San Diego next week! 😉

[Ahrefs @ahrefs]

🛠️ NEW in Site Audit:

Find JavaScript-heavy pages where AI bots like ChatGPT and Claude see little to no content, so you can fix them before they cost you visibility in AI answers.

If an AI crawler can't read your page, it can't cite or recommend it. Now you'll know exactly which pages are invisible to AI and where to start.

Find it under the AI Discoverability category in the All Issues report.

[Ahrefs @ahrefs]

🎊 NEW in Site Explorer:

Find out whether a site's traffic comes from its blog, tools, landing pages, or something else entirely, right in your Overview report with Organic pages by type.

Expand any top-level type to dig deeper, or click through to see the exact pages in Top pages.

[Ahrefs @ahrefs]

🛠️ NEW in Site Audit:

Find out what's stopping AI search tools from crawling, reading, or citing your pages (blocked bots, slow pages, inconsistent policies, AI generated content, and more).

An AI Discoverability Score is on the way 🏃💨

[Ahrefs @ahrefs]

🎯 NEW in Brand Radar:

We now extract entities (companies + products) from every AI response.

Why? "Apple" ≠ the fruit. "Notion" ≠ the idea.

Text matching counts both. Entity matching only counts the mention when the AI means your brand.

Use Entity is for ambiguous names, Entity contains for product families, Text for campaigns or brand-new products not yet recognized as entities.

🔥 Bonus: Top entities widget shows the 200 most-mentioned companies & products in your report scope.

[Tim Soulo 🇺🇦 @timsoulo]

We're giving away 3 "Standard pass" tickets to @Ahrefs Evolve in San Diego (12-13 Oct)!

To enter, just complete BOTH of the following steps:

1. Like this post.
2. Leave a comment & tell us where you're traveling from.

...

/ Entries close on Friday 18th Sept 10PM (Pacific time).
/ Winners will be announced by Tuesday 22th Sept.

...

Visit our website for more details - ahrefsevolve(dot)com

...

NOTE: the prize is "Standard pass" ticket only, which doesn't include travel or accomodation.

[Ahrefs @ahrefs]

An update from us on the "/goto links" situation in Google SERPs:

Google recently began routing a growing share of search results through /goto redirects instead of direct URLs.

This change has caused a temporary inconsistency in our data. When you're processing the volume we do, these things take a moment to work through.

Our team is already working to restore the affected results.

We're also not short on options. Years of building our own web index and search engine (https://t.co/l9ui2JxFLJ), means we've got first-party data to lean on if this becomes a longer-term pattern.

Appreciate you bearing with us!

[Ahrefs @ahrefs]

Track your brand's AI visibility in two ways with Ahrefs Brand Radar:

🗺️ AI Visibility Index: search across 473M+ prompts modeled from real search demand with zero setup. Best if your brand already shows up in AI answers.

💬 Prompt tracking: track the exact questions your buyers ask and see what AI says about you with custom prompts. Works even for a new brand nobody searches yet.

Already an Ahrefs customer? Lite and higher plans get a set of free custom prompts 🚀

[Ahrefs @ahrefs]

🌍 NEW in Keywords Explorer:

--> All Locations mode available for Enterprise users

--> Research keywords across every location and compare metrics

--> Discover ideas in different languages

--> See how pages rank globally without location-switching

[Ahrefs @ahrefs]

📈 NEW in Web Analytics:

--> Google Analytics data without Ahrefs tracking script available

--> Connect your Google Account to pull GA4 data

--> Switch between GA and Ahrefs datasets freely

⚠️ Google Analytics doesn’t support every Web Analytics report, metric, or filter combination. In GA-only mode, unsupported reports, metrics, and filters are hidden.