seo_practices

Into sports, healthy lifestyle, nature, Internet

[Glenn Gabe @glenngabe]

I'm really hoping the SEO community can help Jenn! I've known Jenn for the past year and she's an incredible person, a great mom, and a fellow SEO (she's been in the SEO industry for about 12 years).

Well, Jenn is now battling an aggressive form of cancer and needs help. She's a single mom trying to keep things normal for her son while traveling 90 minutes each way to the Mayo Clinic for treatments. If you can donate (no matter how much), please help Jenn out. The goal is $14K and it's at $9K now.

From the GoFundMe:
"Jenn is undergoing treatment at the Mayo Clinic for Stage 3B triple-negative breast cancer, an aggressive form of cancer requiring chemo, surgery, and a long recovery. Even while facing this hardship, Jenn is focused on protecting a sense of normalcy for her son, Lute.”
https://t.co/qEQ2F1KFez

[seo_practices @seo_practices]

@Starlink Still down

[seo_practices @seo_practices]

@Starlink Down

[Marie Haynes @Marie_Haynes]

What the quack?!?😂

[Google Search Central @googlesearchc]

Our help page about creating helpful, reliable, people-first content has new points to consider about removing content or changing dates
https://t.co/jGtxGf1uzA

[Google Search Central @googlesearchc]

The September 2023 helpful content update is rolling out with an improved classifier. It will take about two weeks to complete. We'll update our ranking release history page when the rollout is complete: https://t.co/hgjEkfpbA2

[Google Search Central @googlesearchc]

Our help page about the helpful content system has new guidance about hosting third-party content and more explanation on what to do after a helpful content system update (perhaps you don't need to do anything, or perhaps self-assess your content):
https://t.co/MS7hbcTuQZ

[BrightLocal 🇺🇦 @brightlocal]

The team is getting ready to kick off #LocalSEOforGood soon!

We are SO excited. See you there?
https://t.co/xghyndJ2CH

[Brodie Clark @brodieseo]

Whoa, this is interesting timing. Right after announcing removal of FAQ rich results, Google is testing a 'mentioned in' drop-down.

Clicking 'mentioned in' links takes you to the content shown in the snippet using scroll-to-text.

More details & examples: https://t.co/KryaXm2sFl

[Harmony Huskinson 🎃 @hhuskins]

Local SEO for good is fast approaching! I'm opening this online conference with my talk about E-E-A-T and local SEO, are you hype? Your ticket is a donation to some fantastic organizations, including the Trevor Project. 🙂

[Marie Haynes @Marie_Haynes]

Ads at the top of SGE.

[Glenn Gabe @glenngabe]

Yep, I'm seeing SGE pull in Google reviews and photos from Business Profiles. If you focus on travel (or local in general), a big heads-up to check out the new SGE functionality just announced:

[seo_practices @seo_practices]

Learn from others’ experiences with more perspectives on Search @google https://t.co/7NI0et05oR

[Google SearchLiaison @searchliaison]

Our guidance on page experience is here, as we shared last week along with our blog post:
https://t.co/C2Yt3az5TN

It does *not* say page experience is somehow "retired" or that people should ignore things like Core Web Vitals or being mobile-friendly. The opposite. It says if you want to be successful with the core ranking systems of Google Search, consider these and other aspects of page experience.

We also made an update to our page on ranking systems last week. Ranking *systems* are different than ranking *signals* (systems typically make use of signals). We had some things listed on that page relating to page experience as "systems" that were actually signals. They shouldn't have been on the page about systems. Taking them off didn't mean we no longer consider aspects of page experience. It just meant these weren't ranking *systems* but instead signals used by other systems.

How did they end up on the page in the first place? Last year, we stopped used the term "update" as being synonymous with "systems" -- this post explains more about that: https://t.co/sc3nUt4ygH

In making the page, we looked at a number of "updates" we've had over the past year and converted describing those as systems. In hindsight, the various page experience "updates" we've had became systems and were added when, as signals, they shouldn't have been. So when we updated our page experience guidance last week, we also updated the systems page to no longer list these things that weren't actually systems but signals.

As to the confusion that's come up, we didn't direct people to review the ranking systems page last week as part of our guidance about page experience. It wouldn't have made sense. We dropped the systems that were actually signals so that if people did go to that page in the future, they wouldn't (hopefully) get confused.

Instead, we did a blog post explaining things people should care about, along with an updated page about page experience, and both of these had FAQs. Here's the blog post again: https://t.co/7EZTxOhKvH

The big takeaway? As our guidance on page experience says in the first sentence:

"Google's core ranking systems look to reward content that provides a good page experience."

Hope this helps clarify things more.

[Marie Haynes @Marie_Haynes]

@cemper Hmmm... I think the message has been confused. I wish Google was more clear in how they delivered it.

Page experience, core web vitals and all that still matters. They're just not their own system anymore.

Here's the new documentation.

https://t.co/4XhCDMYpi9

[Christoph C. Cemper 🧡 AIPRM @cemper]

Time to look for a new job for some SEOs.

You spent your SEO life as "Technical SEO" and chasing goals that Google gave you as little carrots over a decade via "trusted influencers",

like
- page speed
- mobile friendlieness
- SSL
- and other technical implementation details that helped Google to crawl better...

...then Google says:

Nah, know what? Doesn't matter anymore.

"Congratulations."

[Glenn Gabe @glenngabe]

Like I thought would be the case, I'm seeing a ton of movement today based on the March Broad Core Update (now 2 days in). Here's a thread w/some interesting drops & surges. First up, health reviews (products, supplements, etc.) These 2 sites dropped heavily in search visibility:

[Marie Haynes @Marie_Haynes]

Recap:

⭕Google announced Bard, AI dialogue is coming to search soon.
⭕ Screenshots show the featured snippet replaced by an AI generated answer with no sources.
⭕ Can dialogue.
⭕ Most websites are going to see reductions in traffic... catastrophic for some most likely.

[Alexander De Ridder @adridder]

Incredibly disappointed at Google for this irresponsible, rushed #bard announcement. A slap in the face to all the content creators online. 😡

#bardgate - A THREAD

[Google Search Central @googlesearchc]

Today we released the September 2022 core update. We'll update our ranking release history page when the rollout is complete: https://t.co/sQ5COfdNcb