Aimee | Creative Director

📈 SMM | Digital Marketing Strategist | 112M+ Organic clicks & signups | Opinions are mine | Visit @aimherway

[Aimee | Creative Director @sheis_aimee]

Officially a graduate with a https://t.co/QENw47CkF6

in Food Science (MNIFST).

Now seeking opportunities to contribute meaningfully within the industry and beyond.

The next chapter begins.

[Aimee | Creative Director @sheis_aimee]

Still creating.

[Aimee | Creative Director @sheis_aimee]

New creative direction study.

Studying mood, fashion, angles, and visual storytelling.

There’s a lot more behind a “good picture” than people realize.

[Aimee | Creative Director @sheis_aimee]

Creativity is a little crazy… your imagination can take you to places others would never dare to visit. Even the darkest ideas can become art.

[Aimee | Creative Director @sheis_aimee]

Thread 🧵

A creator today is basically doing five jobs:

Artist.
Marketing manager.
Content strategist.
Community manager.
Personal brand.

No wonder everyone is tired.

[Aimee | Creative Director @sheis_aimee]

Point of correction: AI isn’t the problem. The way people choose to use it is.

[Aimee | Creative Director @sheis_aimee]

Omoo, it’s been a lung day. 🫩

[Aimee | Creative Director @sheis_aimee]

What’s your type?

….high emotional intelligence.

[Aimee | Creative Director @sheis_aimee]

Be hard to distract.

[Aimee | Creative Director @sheis_aimee]

Let your mind be stronger than your emotions.
They may call you wicked, but make sure they keep seeing it that way 😂.

[Aimee | Creative Director @sheis_aimee]

Don’t get distracted o, focus.

[Aimee | Creative Director @sheis_aimee]

Be hard to distract.

[Aimee | Creative Director @sheis_aimee]

Your brand does not need to prove it is alive through a rushed teaser. A stronger move is to let the work speak when you are ready.

You are not disappearing; you are building.

[Aimee | Creative Director @sheis_aimee]

7/
You see… social media is a human psychology game, not always the algorithm’s.

If you want to learn how to command attention and manipulate growth metrics, hit follow. I drop the raw blueprint every day.

[Aimee | Creative Director @sheis_aimee]

Thread 🧵

I recently took over a luxury fashion account that was basically a ghost town.

They posted every single day for years, but got a few to zero engagement.

Here is the exact framework I used to fix their dead engagement (and how you can use it too):

[Aimee | Creative Director @sheis_aimee]

6/
When we broke the silence, the psychological shift was immediate.

The audience validated themselves by aligning with our new narrative. Reach didn't just recover; it mutated at this point.