A system that knows each client's brand, scores every asset against it, and tells your team what needs fixing before it leaves your desk. https://t.co/tFtJIoQpsm
32% of marketers struggle with asset versioning as per the below report.
Version 7 shouldn't be approved just because everyone is tired.
@OpenMarketerAI scoring tells you which asset is actually closest to your brand eliminating the endless review cycles.
Every extra approval round has a cost.
One of the biggest reasons? Subjective brand feedback.
@OpenMarketerAI replaces "I don't think this fits the brand" with an objective content score before reviews even begin.
Your designer isn't the problem.
Your copywriter isn't the problem.
Problem is nobody knows where the brand begins & ends. Every review is- this doesn't feel like us.
OpenMarketer checks every asset against your brand before anyone else has to.
https://t.co/FGwb2ywQEb
Everyone's posting screenshots of their chats with @kunalb11
Meanwhile, I don't even have a single one.🙈
At this point, my biggest failure is not making it into Kunal's DMs😞
Nobody talks about how hard demand gen gets at midmarket.
More stakeholders. Longer cycles. Misaligned teams. Bigger competition.
Here's how to stop spinning 👇https://t.co/GsyAjkQcMR
Scale with Action, ShikhaShikz Marketing's monthly newsletter on demand generation for companies that want to grow with intention, not just activity. May edition is live now! https://t.co/S6RdqwBAEF
My initial title at Looker was ABC. As in: Anything But Coding. That’s what I did. I was simultaneously the CFO, the head of sales, the chief counsel, and the head of marketing. None of those was a job I was actually qualified for. I muddled through. And in the process, I learned exactly what each of those roles required at our particular company at our particular stage.
Then, little by little, we recruited people who knew vastly more than I did. A real CFO. A real head of sales. A real general counsel. Each time, I handed off the job and watched the function get dramatically better than anything I could have built.
By the time we sold Looker to Google for $2.6 billion, my title was just “Board Member.” And I was completely fine with that.
That’s what success looks like at a startup. You work yourself out of every job, in order, until the company doesn’t need you anymore.
One or two high-effort blog posts a month. Strong SEO hygiene. Practical insights shaped by what we see, test, and learn while working with clients.
Here are snapshots of how our blog post is ranking across international search markets. https://t.co/dNFZz00bXn
A few years ago, I wrote a blog post on Consultant vs Full-Time Marketer.
Today, the question feels different: who can keep pace with the speed of change?
Marketing skills have a shorter shelf life than ever.
https://t.co/NEHUnMWXw1
It’s official 🥳 We launched SaaS Hive blog 🎊 This is a place where we interview and feature SaaS founders! Would you like to be featured on https://t.co/0cAIzcNtSN? Make sure to launch your project on https://t.co/97JPYLS6lC.