Shilpa

insights + strategy @nike I LSU fan I city by nature I southern by nurture I foodie I playtime painter I world traveler I lefty writer righty thinker

[Shilpa @shilpab33]

A week later and nothing from @delta Doing it all, filed all the claims, emails, calls, police report - unfortunately nothing. @delta sucks. #deltasucks
@edbastian - my work @nike laptop gone due to your staff hastily making me check a bag on flight due to no overhead space

[Shilpa @shilpab33]

3 days later and never heard from @Delta about my lost bag that had ALL MY STUFF for an entire weekend trip - heading home finally and feeling defeated - never flying @Delta again. I will also be filing a police report. #deltasucks #lostluggage #annoyed #poorcustomerservice

[Shilpa @shilpab33]

@delta u hastily made me check-
in my bag on the flight, which was
intended to be a carry-on due to no
more overhead space, lost my bag,
didn't seem to care. It had my
work laptop + valuables. I
am deeply saddened by this
experience. #nonstopflight
#deltasucks #pleasehelp

[Shilpa @shilpab33]

"Together we are facing a painful yet powerful moment – one that presents us with a renewed opportunity to do better, and to create substantive and sustainable change." More on @Comcast's $100M investment to advance social justice and equality. #EffectvEmp https://t.co/XWl3Khgyk3

[Shilpa @shilpab33]

.@Effectv’s Virtual Automotive Showroom is available now on Comcast's Xfinity X1! This full-scale, voice-activated, virtual showroom brings the auto showroom right to consumers’ living rooms. Learn more here. #EffectvEmp https://t.co/6xGDkBrmQe

[Shilpa @shilpab33]

Here's the replay of #FreeWheelConnects Episode 2! Leaders from @Unilever & @DentsuAegis discuss how advertisers are navigating our current reality and the projected long-term effects on consumer behavior and the media industry. https://t.co/p46JU4tShB

[Shilpa @shilpab33]

Forming a bond depends not only on the right messaging but also on the right delivery medium. Using an engaging platform like TV can be especially effective in reinforcing positive brand/consumer relationships. @effectv @PaulMart1 #EffectvEmp https://t.co/IOaKAfiSWI

[Shilpa @shilpab33]

In episode 1 of #EffectvInFocus you will learn the latest #TVviewership trends; how sports enthusiasts are spending their time with TV; and audience-buying techniques for both branding and targeted campaigns. Sign up today! ​​#EffectvInsights #EffectvEmp https://t.co/LDxxuI6uUe

[Shilpa @shilpab33]

@Effectv asked its female leaders about their experiences as women in advertising and the advice they'd give other women in advertising. Here's what they said. #womeninspiringwomen #womensleadership #EffectvEmp https://t.co/OJCcEJGnPs

[Shilpa @shilpab33]

In #TheNewTV world, where data levels the playing field across all flavors of TV, #OTT is a powerful complement to traditional TV - not only as a reach extension but also balancing out frequency on under-exposed TV households. #EffectvInsights #EffectvEmp https://t.co/rPPosCzqda

[Shilpa @shilpab33]

'Fortune' Recognizes @Comcast NBCUniversal As One of the Best Companies to Work For #100BestCos #EffectvEmp https://t.co/PDyyBCIdJG

[Shilpa @shilpab33]

Today is a new day. The business of TV advertising has changed dramatically. And we have changed as a company to meet the evolving needs of our clients. To reflect these changes, we have a new name: @Effectv. #WowEffectv #EffectvEmp https://t.co/Nt9z1oVhP1

[Shilpa @shilpab33]

Unlocking the Addressable Future: recapping our conversation at Advertising Week New York (#AWNewYork) #ComcastEmp https://t.co/RMf4av0kaO

[Shilpa @shilpab33]

"This is not a spots and dots business anymore. It's more 'how do we help you reach your objectives across our platform?'" Andrea Zapata discusses @ComcstSpotlight's shift to data-driven ad strategies with @Beet_TV. #ComcastEmp https://t.co/NDpyESC2TG

[Shilpa @shilpab33]

Entertainment choices have never been greater. To cut through the clutter, a data-driven media strategy is vital to drive viewership. Here are four tips to run a successful ad campaign in the Entertainment category. #TheNewTV @ComcstSpotlight #ComcastEmp https://t.co/e92wmqQaR9

[Shilpa @shilpab33]

Recent grads: don't look for a job, start a career with @ComcstSpotlight's Associate Account Executive Program. #Jobs #Classof2019 https://t.co/ZzMmEryq8i #ComcastEmp

[Shilpa @shilpab33]

#Jobs #Classof2019 @ComcstSpotlight #advertising #Sales https://t.co/Ue3RgFDonE #ComcastEmp

[Shilpa @shilpab33]

#attribution #advertising @FreeWheel @johnhoctor @DataPlusMath https://t.co/UudFHW3s8q #ComcastEmp

[Shilpa @shilpab33]

#TheNewTV #premiumvideo @comcstspotlight https://t.co/jSCL5qrPkr #ComcastEmp

[Shilpa @shilpab33]

#premiumvideo #localadvertising @comcstspotlight @adage https://t.co/GlJIgjuYqT #ComcastEmp