Melly

she/her. fluent in Spanglish. probably eating cheese. f1 fan. All tweets and opinions are my own.

[Melly @shironell]

This morning I took a yoga class in Spanish. My chanclas feel very aligned.

[espnW @espnW]

BIG ELLIE. BIG DUB.

THE NEW YORK LIBERTY WIN THEIR FIRST WNBA CHAMPIONSHIP 🐘🏆

[annie-mai @anniemaisocial]

It's impossible to be a social media manager. We're great at what we do, and yet we still don't feel good enough to take up space in the industry. Like, we have to always be extraordinary, but somehow we're always doing it wrong.

You're expected to be creative, but you're not a graphic designer. You're expected to engage your audience and grow a community, but only push sales posts. You're expected to be a jack-of-all-trades, not a master of social media. You're expected to do the jobs of five people, but only get paid for one.

You have to answer for bad engagement rates or low conversions because you don't have any creative control - which is insane. You're expected to be funny, but not too unhinged because then you'll get accused of being an intern, or not doing "real" social media work. All because you made a meme.

But you need to always stand out and always be creative, making the next reactive and disrupting piece of social marketing. You have to be working at the same level as other companies who have entire social teams, never be too stressed, always act like you're having the best time and never complain about your work because... "It's easy". And it's contradictory, nobody gives you a medal or says thank you! And it turns out in fact that not only are you doing everything wrong, but also everything is your fault.

I'm just so tired of watching myself and every single other social media manager tie themselves into knots so that people will take us seriously.

[Melly @shironell]

Etsy doing the Lord’s work. Now if they could also do it for Father’s Day.

[Melly @shironell]

@f1miami @F1 🏎️

[F1 Miami Grand Prix @f1miami]

No race today but we’re celebrating the end of the @F1 season with a giveaway! 🎁

Retweet + drop a 🏎️ emoji in the comments for a chance to win a 2023 #MiamiGP mini-helmet 👀 Terms and conditions below.

[Melly @shironell]

@raradee But you look good with a bucket hat!

[Melly @shironell]

It is Gemini season which means I am just fighting the urge to do impulsive life changing things. Today it's fighting the desire to get a dog.

[Melly @shironell]

Its the fact that I broke generational trauma and patterns by I not ending up a teen mom. So here I am now at age 32 attending a webinar on how to freeze my eggs 🙃

[Melly @shironell]

@raradee

[Melly @shironell]

Just heard a Gen Z kid arguing with someone on the street and they said and I quote “shut up you older than Google”. I audibly gasped and kept walking and quickly fact checked them. The burn was not directed to me but I felt it to my core.

[Melly @shironell]

I want one of those little canvas bags from @LLBean but instead of my initials I want to say “llorona”

[Melly @shironell]

@jsstansel The burnout. The constant being online feeling. It’s not sustainable.

[Melly @shironell]

Not me yelling at strangers “I am so proud of you” before even having my morning coffee.

[Melly @shironell]

I don’t appreciate that the older you get the more your body starts to betray you.

[Melly @shironell]

I have been online for too long. #MyTwitterAnniversary

[Melly @shironell]

Changing my bio to “giving off big sister vibes since 1994”

[Melly @shironell]

Not me whispering “ I can save you” as I speed walked past a monstera in an overflowing trash bin

[Melly @shironell]

@DevinAltieri Welcome to El Plan

[Melly @shironell]

Is it almost halftime?!

[Melly @shironell]

Did I get Shake Shack before my flight back to LA? Yes. Do I plan on getting In-n-out as soon as I land? Also YES.