The #1 Shopping Feed & Ad Platform. As a Google Tech Partner, we focus on delivering extra insights & targeting not available in the Google Ads interface.
๐จ #GoogleShopping update via @ShoppingIQ
Google is testing Sponsored Shops, shifting focus from products to full retailers ๐๏ธ
โ๏ธ More brand visibility
โ๏ธ Stronger store presence
This could reshape eCommerce ads ๐
https://t.co/qRzjGRW4Uy
#ecommerce#PPC#GoogleAds
Proud to have our study featured in Search Engine Land.
Millions will be lost on out of stock products over Black Friday. ShoppingIQ's real time stock management solves this major issue for our clients.
@sengineland#BlackFriday#DigitalMarketing
https://t.co/MgOkbhP2jk
Google Shopping lives in the Messy Middle, not upper or lower funnel.
Brands that ignore it lose visibility (and customers).
ShoppingIQ makes sure you donโt.
https://t.co/ouo0dQvao4
#GoogleShopping#Ecommerce#AdTech#PaidMedia
Google is finally cracking open the PMax black box โ but only slightly.
A new Cost Slider shows what % of spend each network is taking. Useful, yes. But long overdue.
At @ShoppingIQ, we help brands see the full picture behind Googleโs โblack boxโ campaigns.
#GoogleAds #PerformanceMax #AdTech #Ecommerce #RetailMedia
Google is finally cracking open the PMax black box โ but only slightly.
A new Cost Slider shows what % of spend each network is taking. Useful, yes. But long overdue.
At @ShoppingIQ, we help brands see the full picture behind Googleโs โblack boxโ campaigns.
#GoogleAds #PerformanceMax #AdTech #Ecommerce #RetailMedia
Our latest edition of The Rise and Fall is live.
Each month, we analyse ShoppingIQ platform data to reveal the latest performance trends.
This month, we explore why the Gift sector surged in July, why Jewellery underperformed, and what these shifts signal for the wider retail landscape.
https://t.co/GDmiIWsMYJ
Google Shopping Ads โ This Week
โข Shoppable Ads testing in Gmail
โข AI lifestyle images from feeds
โข Brand searches = conversions
โข PMax channel data gone Aug 8
Marketers: act fast, export now
#GoogleAds#PMax#ShoppingAds#Ecommerce#RetailMedia
Google could be turning Gmail into a shopping channel.
Shoppable ads are now testing in the Promotions tab โ with carousels, pricing, ratings & images.
Inbox = new retail media real estate.
Retailers:
โ Optimise your product feed
โ Level up creative
โ Monitor Gmail performance shifts
#GoogleAds #RetailMedia #GmailAds #ShoppingIQ #PMax #Ecommerce
Google Ads just unlocked Exploration for tROAS.
More traffic. Same ROAS. No extra spend.
Smart Bidding now has room to test higher-value inventory โ IF your product + pricing data can keep up.
๐ This is where ShoppingIQ steps in.
#tROAS#GoogleAds#SmartBidding#RetailMedia #ShoppingIQ #ecommerce
๐จ Big update: Google is now indexing Instagram content.
Public posts from Business & Creator accounts โ including Reels, captions, hashtags & alt-text โ are now searchable via Google.
๐ More reach.
๐ Longer content lifespan.
๐ Time to align IG with SEO.
๐งต๐ #SEO #InstagramMarketing #SocialSEO #GoogleSearch
Retailers are losing millions by advertising products that are out of stock.
In @TheDrum , we show how ShoppingIQ fixes this in real time โ cutting waste and boosting ROI.
Smarter ads. Better shopper experience.
๐ https://t.co/TeIUvaXmne
#RetailMedia#Ecommerce#AdTech #ShoppingIQ
๐จ Canโt do dayparting in PMax? Not quite true.
Hereโs how to cut weekend spend or control ad timing with Performance Max:
โ Split campaigns by weekday/weekend
โ Use scripts to pause/reduce budgets
โ Adjust product feed visibility via platforms (like ShoppingIQ)
โ Manual budget changes
Full control? Not yet. But smart structure = smart spend.
#PMax #GoogleAds #PPC #Ecommerce
Whatโs trending on Google Shopping? AirPods Pro 2, jelly shoes, LED masks + more.
At ShoppingIQ, we help retailers ride the waveโusing real-time data to boost visibility, margins & conversions.
Smarter Shopping. Better ROI.
#Ecommerce#RetailTech
Dressing up for The Drum Awards 2025 tonight! ๐ ShoppingIQ is shortlisted for the Tech Innovation Award for our real-time dynamic work with @mamasandpapas , in partnership with Genie Goals. Big CTR & conversion lifts! Wish us luck! ๐
https://t.co/pM8QSIc8BR