talked to a bunch of stablecoin and RWA teams this month. same pattern kept showing up: what keeps balance onchain isn't the apy, it's whether people believe they can cash out anytime. trust beats yield every time.
I’m begging you, never quit as a founder.
It’s 0 for longer than you’ll ever expect. No momentum. Soul-crushing doubts. Nobody seems to care.
Even when it looks like it’s working, it’s not. You keep trying new things. You don’t lose hope.
Then it snaps to 100.
You find the one thing that resonates. You wake up with more customers than you can handle. Everything is breaking. Momentum builds even when you stop pushing.
You didn’t get lucky. You just didn’t leave.
So much of being a founder is overcoming fear.
Fear of launching
Fear of talking to users
Fear of rejection
Fear of ambiguity
Fear of charging money
Fear of looking dumb
Fear of doing the hard thing
What are you avoiding because of fear? Don't let it control your company.
The point of a startup is to make usable technology for others. When you make software, you have to watch at least 10 people use it. Sit next to them and say absolutely nothing. Force yourself to marinate in the failure of your product design.
Every version 1 of any software will be absolutely destroyed by first interaction with users. You need to watch your new creation be absolutely misunderstood by users to reform version 1 into the one that actually works.
There is only one path: figuring out where the sharp edges, the places people get caught, the assumptions you make as a builder that turn out to be wrong, and then relentlessly sanding it down so that anyone can use it.
That is good design. That is the key to a good product. There is no shortcut for this.
WATCH USERS AND CRINGE AND THEN FIX IT.
SAND DOWN THE EDGES.
I’m convinced 90% of a founder's job is to just do 3 things:
- be delusional in your optimism
- push everyone to move faster
- make it crystal clear what to work on