Senior Lecturer, Marketing & Health Care Management, Flinders University. Using consumer behaviour approaches to translate evidence into behaviour change
Congratulations to PJ Tan @CSIsocialimpact for being runner up in CBGL's Three Minute #PhD Thesis Competition 🙌🙌🙌
PJ presented on "Junk or Jewel: Content, Users and Sales Effectiveness of Supermarket Catalogues."
Pictured in the 3MT comp and with supervisors Svetlana & Lucy
Of the baby & toddler foods surveyed:
👉all featured at least one 'better-for-you' indication
👉most fruit-based products w/ low sugar claims were sweetened with fruit puree.
We need higher standards for our youngest consumers. #kidsaresweetenough