Simulmedia

Simulmedia is the leader in truly cross-channel TV advertising. With our TV+® platform, we guarantee full audience reach across ad-supported TV and streaming.

[Simulmedia @Simulmedia]

Starting this year with great event. Let's meet at CES next week. 🎫
🗓️When - January 6-10
🌆Where - Las Vegas, NV

[Simulmedia @Simulmedia]

🚨 Big News! 🚨

We’re excited to welcome Jonathan Steuer as Simulmedia’s new Chief Scientist! 🎉
A pioneer in TV & CTV ad research, Jonathan will lead advancements in AI, machine learning, and campaign optimization, driving innovation across our platforms.

[Simulmedia @Simulmedia]

🎥 The Year in CTV Trends: What Defined 2024 & What’s Next for 2025
https://t.co/v3JcFquoLp

[Simulmedia @Simulmedia]

💊Pharma Marketers, This One’s for You! 🎥
https://t.co/YF4L1Foy2i
Our new series at Simulmedia YouTube Channel with Jason Wittmer breaks down everything you need to know:

[Simulmedia @Simulmedia]

🎥 2024’s Streaming Wars: Who Came Out on Top?
https://t.co/AEVajkOHQi
👉 Read the full story
Which platform do you think dominated 2024? Share your predictions below! 👇

[Simulmedia @Simulmedia]

Meet our CEO Dave Morgan in London on December 9. He will talk about the future of the media at Coalition for Innovative Media Measurement (CIMM).

[Simulmedia @Simulmedia]

🎉🔥 **Simulmedia Presents SkyBeam: A New Era in Streaming TV Advertising!** 🎉🔥
We’re thrilled to introduce https://t.co/9zYIR076eH, our latest innovation in CTV advertising, designed to bring the unmatched power of TV within reach for businesses of all sizes.

[Simulmedia @Simulmedia]

Let's meet at the MM+M Media Summit. 📺💊
Simulmedia's Account Executive Jason Wittmer is ready to discuss latest innovations for healthcare marketers

[Simulmedia @Simulmedia]

🚀 We’re not slowing down on Brandformance—it’s essential!
Marc Siegel President of Sales at Simulmedia shared some insights for Adweek.
https://t.co/NGq6PFcTbp

[Simulmedia @Simulmedia]

📼What was your favorite VHS rental in the 90s?
The VPPA, originally created to protect VHS rental data, continues to challenge today’s streaming world.
👉 Want to learn how this law is reshaping the future of TV ads? Dive into the full article! https://t.co/8ScCCHrww3

[Simulmedia @Simulmedia]

📊 A Rise of Alternative Currencies Era: Paramount's Break with Nielsen
💡 What does this mean for industry? Find out here https://t.co/00w5qvTL4e

[Simulmedia @Simulmedia]

Join us at the 2024 ANA Masters of Marketing Conference!
We have a coffee and ideas on how to rethink TV ☕💡
You can find us at booth 41.
#ANAmasters

[Simulmedia @Simulmedia]

🚨 Falling into the trap of treating Connected TV (CTV) like just another digital performance channel? You could be missing out on long-term brand growth.
CTV offers so much more. It's time to rethink your strategy. 📊
👉 Curious? Read on to learn more! https://t.co/z1nHDR6Ckm

[Simulmedia @Simulmedia]

🎥 Join Our Webinar: Balance Branding and Performance on TV 🎯
https://t.co/M9lYpcGNG7
Date: Wednesday, Oct 23, 2024
Time: 1:00 PM ET
Insights from on how to maximize your media planning and buying by blending brand and performance effectively.

[Simulmedia @Simulmedia]

📺 Big Screens Drive the Best Results in CTV

When it comes to Connected TV (CTV) ads, focusing on big screens—your TV—delivers the best outcomes. Viewers are fully engaged in a sit-down environment, paying close attention to the content they’ve chosen. https://t.co/QBjNTOeQyT

[Simulmedia @Simulmedia]

🎉 Simulmedia Turns 16! 🎉

From our start in 2008, we’ve come a long way—innovating, growing, and redefining what's possible in TV advertising!
Thank you to everyone who’s been part of our story. The best is yet to come.

[Simulmedia @Simulmedia]

Understanding the New FDA Rules for Prescription Drug Ads 📺💊
https://t.co/kmtsaJDx32
New FDA regulations are changing the way prescription drug ads are presented on TV and radio—effective November 20, 2024.

[Simulmedia @Simulmedia]

The Future of Connected TV 📺🚀
https://t.co/HqT9vvubFy

Last Friday, we explored CTV's past—now it's time to look ahead. Friday is perfect for future planning, and there's no better topic than CTV’s growth and opportunities.

[Simulmedia @Simulmedia]

The Pros and Cons of CTV Metrics – Explained 📊🎥

Watch the full series for actionable insights that will help you optimize your CTV strategy and maximize your ROI.

📺 Watch now: https://t.co/n43EuGX9A4

[Simulmedia @Simulmedia]

Going Beyond Basic Metrics in CTV Advertising 📺
https://t.co/ED0zS3dl7n
In Connected TV, measuring success is more than tracking CPM or CPC. To truly optimize your strategy, understanding metrics like Unique Reach and ROAS is essential.