Arirang by BTS is on pace to become the best selling kpop album globally of all time, currently at 12.5M units (according to chartmasters).
They are projected to surpass their own album, Be (14.8M).
Imagine that at your workplace there was an employee of the month, a black employee of the month, a Latino employee of the month, and an Asian employee of the month... I think that makes more sense now.
Critic Lim praises BTS' decision to skip this year's GRAMMY submissions:
— “The fact that a single Asian artist has rebelled against a massive awards ceremony and opened a forum for public discourse demanding change demonstrates immense influence in itself.”
NME supported BTS. 🔥
"Pop music is pop music, regardless of geographical location, the racial or ethnic identity of those making it, the language it’s sung in, or any other factor you might choose to segregate people by."
🔗https://t.co/EwbGpUzoA1
Major award shows which introduced K-pop/Asian related categories, majorly due to the impact of BTS:
• GRAMMYs (2027)
• iHeartRadio Music Awards (2024)
• Billboard Music Awards (2023)
• American Music Awards (2022)
• EMAs (2021)
• VMAs (2019)