“Member of NCT, one of Korea’s leading idol groups, Lee Taeyong has been sponsoring scholarships for students at Da-ae Multicultural School for the past 10 years. He visited the school for first time shortly after his debut in 2016. Even amidst his busy schedule following discharge from the military, he did not forget Da-ae School and come to visit after a long time.
Thanks to the scholarships Tae-yong has sponsored over the past 10 years, many students at Da-ae School have been able to focus on their studies and grow then go on to college, find jobs, and even get married! To express our gratitude for his long-standing love for Da-ae School, we presented him with a plaque of appreciation and gifted him a performance of traditional Thai dance and an ocarina performance by a student from Thailand. Taeyong shared words of encouragement with the students, signed autographs, took selfies and even gave them delicious bread as gifts!
We hope that inspired by his warm heart, the students at Da-ae School will find the strength to thrive in their lives in Korea, study hard, and grow into influential individuals who can give back to others.”
sc: anabashi, tyzip_
📰 260702 Dong-A Pharmaceutical announced that its energy drink Eolbaksa has unveiled a new advertising campaign featuring a model lineup of U-Know Yunho, Minho, Eunseok, and #WONBIN
The new campaign brings together artists from different SM Entertainment groups in a unique mix-and-match lineup. According to the company, it’s a combination rarely seen in Korean advertising. The model lineup reflects Eolbaksa’s identity as a “modisumer” product, a drink created from a consumer-inspired recipe that became known as the “perfect combination” among younger generations.
The commercial was produced with a dynamic and powerful concept to match Eolbaksa’s image as an energy drink. It also features a remake of Deux’s song “We Are (우리는),” reinterpreted to suit today’s younger audience.
All four models not only participated in recording the song but also performed a dance routine, using K-culture’s signature element music to naturally express the brand’s sense of connection and energy.
The campaign’s message delivers warm, refreshing encouragement to people navigating modern life. Through the four models who have each built their own careers through continuous challenges and growth it reimagines the journey of young people discovering their identities in a contemporary and relatable way.
With this campaign, Eolbaksa plans to expand its brand universe by appealing to all generations. The company will target different age groups with:
• “Park Flavor Jelly” for teenagers,
• Eolbaksa for people in their 20s and 30s,
• Bacchus for Generation X,
strengthening its position as a national brand that spans multiple generations.
The company also plans to increase the brand’s presence at energetic settings such as music events and festivals, aiming to make consumers naturally think of Eolbaksa during their most exciting and energetic moments.
The new commercial featuring the four ambassadors will be released through TV and digital media.
A representative from Dong-A Pharmaceutical said, “Just as Eolbaksa was born from a popular modisumer recipe, we created the advertisement and model lineup as the most dynamic and distinctive combination. We hope the energy Eolbaksa delivers brings refreshing vitality to everyone’s summer.”
Meanwhile, Eolbaksa is an energy drink containing 1,500 mg of taurine and three types of B vitamins. Just one year after its launch, it has surpassed 35 million cans sold cumulatively
🔗 https://t.co/yCjUAGpbtK
#원빈 #박원빈 #ウォンビン #朴元彬
#라이즈 #RIIZE
@uelapastela A Bruxelles ieri uguale... per l'acqua per fortuna andata meglio che appena hanno visto gente svenire alcuni dello staff sono venuti a raccattare (ovviamente su richiesta) le nostre bottiglie d'acqua e andavano loro a riempirle che i distributori stavano a km da noi vip
@NCTsmtown Happy Birthday my King 💚 Thank you for coming into my life and thank you to your parents for giving birth and raising a wonderful person like you.
@draagonwold@Baekie_bum If they hadn't sued, the problem would have been. The others who left did so peacefully and continue to do activities with SM as per the contract they signed as a group. There had already been this problem with TVXQ, so they knew what I was getting into
Doyoung: But I'm an all-fan of nct wish. Anyway, I am an all member fan, all-fan of wish. I just like it when they're together. So I go over to their waiting room a lot to hang out, but there's someone who goes more than I do. Do you know who that is? it's Minho hyung 😆 I don't know why he keeps going over to hang out with the wish kids when I have to go~~!
😭😆😭😆
FIVE UNIVERSES #협찬
책장 넘기는 소리가, 깊은 잠과 달콤한 과즙이, 손때 묻은 장난감과 아득한 하늘이 전부인 세계. 해찬, 재현, 쟈니, 유타 그리고 태용 저마다의 속도로 흐르는 기묘하고 아름다운 타임라인. 마침내 발리에서 마주한, NCT 127의 모든 순간.
A universe built on the sound of pages turning, a deep sleep, sweet juices, well-loved toys, and the endless sky. HAECHAN, JAEHYUN, JOHNNY, YUTA, and TAEYONG.
Strange, beautiful timelines moving at their own pace. At last, every moment of NCT 127 met in Bali.
editor SSONG, MIKASA
fashion KIM YOUNGJIN
film KEEN, JANG @studio.earthround
typography KANG HYELIN
hair HAN SONGHEE
make-up AHN SEONGEUN
location JUMEIRAHBALI
#JUMEIRAHBALI #주메이라발리 #NCT127
Discover more in < DAZED> KOREA 2026 JULY Issue.
European shawols exist.
We are here for shinee💎
A fandom this global cannot be centered in only one part of the world.
European Shawols deserve to see shinee too!
#SHINeeWorldinEurope#SHINeeWorldTour